This is how the sporting goods industry deals with CSR & Sustainability – Page 51
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News briefs
Ecco joins Facebook boycott
Ecco said it is continuously reviewing advertising efforts on social media platforms “to be in alignment with company values” after its U.S. arm earlier this month joined a growing list of firms boycotting Facebook and Instagram to protest policies for handling online hate speech and misinformation. Ecco USA is pausing ...
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News briefs
Nike joins consortium pushing for a net-zero economy
Nike has joined eight other corporations outside the sporting goods industry and a U.S. non-profit organization, the Environmental Defense Fund (EDF), in forming a consortium to urge the world toward a net-zero economy by 2050 and help keep the earth’s overall warming to 1.5 degrees Celsius. BSR, a sustainability non-profit ...
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News briefs
Fesi is promoting European School Sport Day
The Federation of the European Sporting Goods Industry (Fesi) and the Moving Schools Alliance are working together to promote the European School Sport Day (ESSD), the main event of the #BeActive European Week of Sport. This year’s ESSD is scheduled for a requisite 120 minutes of activity (in several sessions, ...
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News briefs
Napapijri’s Circular Series obtains Cradle to Cradle Gold certification
Napapijri’s Circular Series of fully recyclable jackets has been recognized as Cradle to Cradle Certified Gold, the standard for safe, circular and responsible materials and products. In order to receive certification, products are assessed for environmental and social performance across five sustainability categories: material health, material re-use (achieved via either ...
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Article
Macron posts 15.6% sales growth and moves to a new green HQ.
Macron, the Italian specialist in team sports jerseys, posted consolidated revenues of €113.1 million in 2019, which represented a 15.6 percent increase as compared to the previous year and the third consecutive year of double-digit sales growth. Ebitda rose by 16 percent to €15 million. The Italian sportswear company, based ...
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News briefs
Covid-19 cases at a JD Sports warehouse
A local track-and-trace system has identified a few Covid-19 infections among the employees at JD Sports Fashion’s main warehouse at the Kingsway Business Park in Rochdale, near Manchester. These employees are now self-quarantined at home. Working with the U.K.’s National Health Service (NHS), the company has set up a mobile ...
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News briefs
Five years of Adidas with Parley for the Oceans
Adidas presented a new limited-edition sneaker for the fifth anniversary of its collaboration with Parley for the Oceans. The company said it would donate €30 to the NGO for each pair of the model sold in the first three days of the promotion. The partnership between Adidas and Parley for ...
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News briefs
Focusing on core brands, Pentland invests on sustainability and digitalization
Having completed a “strategic review,” Pentland Brands will be refocusing on its core brands: Speedo, Berghaus, Endura, Canterbury, Mitre, Ellesse, Kickers and SeaVees. To this end, it will “hibernate” the Boxfresh brand of men’s shoes and lay off about 350 employees from its headquarters in the U.K. According to Pentland ...
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News briefs
A “green” credit agreement for Moncler
Moncler has signed a €400 million “green” credit agreement with Italy’s big Intesa Sanpaolo bank. The revolving credit line is meant to support its initiatives in the areas of environmental protection and corporate and social responsibility. It includes a rewarding mechanism linked to the actual achievement of certain environmental targets. ...
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Article
Facebook boycott gains ground in the sports sector
Big sports brands like Adidas, Arc’teryx, Lululemon, Puma and Reebok have joined many others in the last few days in boycotting Facebook in response to a call by six civil rights group to stop advertising on the leading social network in order to prompt it to ban fake news and ...
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News briefs
Sympatex CEO honored with Planetary Consciousness Prize
Rüdiger Fox, managing director of Sympatex Technologies and founder of the management consulting company Gross Corporate Happiness Institute, was awarded the “Planetary Consciousness Award” for 2020 by the Club of Budapest. The reasoning states: “Rüdiger Fox is an excellent turn-around manager who has led a series of large and medium-sized ...
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News briefsSalomon makes Covid-19 relief donation to the Red Cross
(OIC) Salomon will make a donation to a Covid-19 emergency appeal operated by the International Committee of the Red Cross (ICRC) from sales of its new limited-edition Golden Trail Series running footwear, apparel and gear. The ICRC helps people around the world affected by armed conflict and other situations of ...
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News briefsGore presents a new, ambitious sustainability framework
(OIC) W. L. Gore & Associates has released a new Sustainability Framework for its Gore Fabrics Division. The framework reflects the evolution of the company’s sustainability strategy and provides a cohesive, tangible expression of the company’s diverse and long-term commitment. In particular, it demonstrates Gore’s commitment to protecting people and ...
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News briefs
Lululemon to boost its diversity, equity and inclusion
On its website, Lululemon has detailed a number of pledges in response to the riots in the U.S. It will hire a “head of global diversity, equity and inclusion” and boost the budget of its “diversity, equity, and action” team by $5 million a year. It will establish “pacer” groups ...
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News briefs
New Balance confirms $1.25 million in grants for Covid-19 relief
The New Balance Foundation, which had pledged earlier this year to donate $2 million in non-profit grants in response to the pandemic, has confirmed a second round of funding. Selected organizations from the foundation’s network of grantees have recently received a combined total of $1.25 million in New Balance Foundation ...
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News briefs
On Running launches documentary on the Athlete Refugee team
On Running, the Swiss brand of running shoes, launched a documentary to accompany the Athlete Refugee Team for the postponed 2020 Olympic Games on Saturday June 20, on the occasion of this year’s World Refugee Day. In the film, Tegla Loroupe, the well-known Kenyan runner who won the latest ...
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Short stops
CSR & Sustainability short stops
+++ Mizuno Korea has donated sneakers worth 10 million South Korean won (€7,300-$8,300) to ReHoPe, a non-profit organization, to be given to refugees who have escaped from the Syrian civil war to Lebanon +++
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News briefs
Smith introduces new commissions and rebates in N. America
To give its retailers a shot in the arm after the economic slowdown of the Covid-19 pandemic, Smith Optics is investing $300,000 into sales incentive program in North America called “Committed to Retail.” From June 9 to Sept. 7, the helmet and eyewear brand owned by the Safilo Group will ...
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News briefs
Responding to unrest in the U.S., Adidas pledges to make three investments
In reaction to the unrest in the U.S. over the death of George Floyd at the hands of police officers in Minneapolis, Minnesota, a group of black employees working for Adidas in the U.S. recently addressed a 32-page document, titled “Our State of Emergency,” to the company’s executives. According to ...
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News briefs
Tecnica donates for Covid-19 aid
In the U.S., Tecnica said that it will donate $10 on every pair of shoes sold in the country between June 10 and July 31 to the Covid-19 Crisis Relief Fund of the Two Ten Footwear Foundation. The fund aids employees in the footwear sector, particularly store employees, and their ...
