Berta de Pablos-Barbier joins Lacoste as executive director of strategic...

2012-09-27T00:00:00

Berta de Pablos-Barbier joins Lacoste as executive director of strategic marketing. Aged 43, she succeeds Leslie Serrero, who has left for Christian Dior Couture. Until 2011, Pablos-Barbier was international vice president for marketing and communications at Boucheron, after an experience in international marketing in the consumer goods industry with Mars.

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