Brands

All the latest developments on the product and marketing side, including new product launches, sponsorship deals and other marketing initiatives.

Brands

Alpine_PerfectMoment_2 copy

Perfect Moment brings F1-speed to the slopes

2025-03-26T22:09:00+00:00By

Luxury ski brand Perfect Moment releases a Formula One-inspired ski collection in collaboration with BWT Alpine Formula One Team.

daily

Sign-up to SGI's Daily Newsletter

The most important global sporting goods news and analysis delivered to your inbox every day at 9.00 am.