New Wave Group acquires B.T.C. Activewear

By 2022-09-02T12:29:00

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New Wave Group, the Swedish parent company of Craft, Seger, Auclair, Derby of Sweden, D.A.D. Sportswear, Speedo and a dozen other sports and leisure brands, as well as roughly three dozen corporate, gift and home furnishings brands, has acquired 100 percent of B.T.C. Activewear Limited, a British promotional, corporate and ...

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