Decathlon has announced the launch of Olaian, its new exclusive...

Decathlon has announced the launch of Olaian, its new exclusive surfing brand. The products are developed in Hendaye, in France's Basque region. Olaian will include several product categories ranging from surf boards to swimsuits, wetsuits and accessories. The products will make their debut in 2018. The French retail group is ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

For team or company-wide subscriptions and enquiries see our corporate membership page.