Footasylum, the British lifestyle footwear retailer, says it has increased...

2018-12-18T00:00:00

Footasylum, the British lifestyle footwear retailer, says it has increased its revenue from e-mail marketing by 28 percent by harvesting its existing customer data. According to the company, a recent test showed that its cost per click had been cut by 75 percent. Looking for ways to direct customers to ...

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