We are committed to exploring and highlighting the multifaceted dimensions of equality and diversity within the sporting goods industry. From examining gender representation among industry leaders to spotlighting initiatives and studies addressing systemic barriers for consumers, we strive to foster an inclusive dialogue that reflects the diverse landscape of sports and athletics.
We conducted our biggest ever survey of senior management, to find out how many women hold leadership roles. The results may surprise you.
Discover how Kari Traa’s General Manager navigates gender equality, community-building and the empowerment of women.
Sara Molnar explains why, in her opinion, business success and diversity are related and which campaigns on the topic she finds particularly successful.
We spoke to Polygiene-CEO Ulrika Björk. She says ”I encourage diversity, but it will never come with a cost of performance or for the sake of.”
Eligible WTA players will, for the first time, receive paid maternity leave for up to 12 months.
Women in sporting goods leadership are making gains, but progress is slow. Our 2024 report reveals where the industry stands—and what still needs to change.
US President Trump has already issued a number of executive orders (EOs) since his recent swearing-in. Join us for a selective review.
The Top Employers Institute has once again named Puma a “Top Employer”. In the survey Puma has received recognition from employees in all regions and from its 50 subsidiaries. SGI Europe wanted to know why Puma is so successful in this.
The new strategy builds on the success of UEFA’s previous plan for women’s football, Time for Action, launched in 2019.
Ida Sports, which has produced women specific football shoes since 2020, has now gained support from well-known Michele Kang’s Kynisca Sports Int’l.
Felix is joined by business partner and brother Wes Felix and sports executive Cosette Chaput.
The announcement comes after Team GB won 65 medals at Paris 2024.
Italian retailer Cisalfa Sport will support Special Olympics Italia in 2024.
Asics has released the results of what it claims is “the largest study ever conducted on the gender exercise gap.” The study, titled “Move Her Mind: Closing the Gender Exercise Gap – Study Report 2023” and unveiled to celebrate the upcoming International Women’s Day on March 8, explores the barriers, ...