Djokovic-backed tennis players association launches commercial arm, raises $26m

2022-08-29T11:02:00

The_Professional_Tennis_Players_Association_logo

The Professional Tennis Players Association (PTPA) has launched Winners Alliance, a for-profit affiliate that is meant to generate and maximize off-the-court commercial opportunities for players and their agents, and announced that the new affiliate has raised $26 million to support operations and long-term growth. The PTPA, co-founded in 2020 by ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

Start your 30-day Trial TODAY!

For team or company-wide subscriptions and enquiries see our corporate membership page.