Peloton starts "next chapter" with brand and app relaunch

Peloton_Gym

Source: Peloton

After teasing details in its Q3 financial release, on May 23, Peloton initiated a complete relaunch of its brand in all of its five global markets. Peloton calls this the “next chapter,” in which the company moves away from the perception of an at-home trainer “to reflect everything Peloton has ...

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