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The sports landscape creates opportunities for sporting goods and fitness brands to embed themselves in culture, engage new audiences and drive brand growth.

The Global Sports Properties 2025 – SportOnSocial Report offers a strategic roadmap to navigate these changes effectively.

Why this report is essential:

  • Data-driven insights: Leveraging comprehensive Google Trends data from 2024, analyzed against a four-year historical average (2020–23), this report provides an accurate snapshot of the performance of significant sports properties. 
  • Emerging trends: Explore pivotal momentum drivers such as the surge in women’s sports, athlete-driven narratives and innovative formats reshaping the industry.
  • Strategic guidance: Equip your brand with the knowledge to capitalize on emerging opportunities in the dynamic sports market.

Which sports properties are gaining global dominance, and what does that mean for your brand strategy in 2025?

The Global Sports Properties 2025 Report, powered by SportOnSocial x Redtorch, ranks the top 70 properties worldwide. It’s based on real consumer interest from Google search trends over four years (2020–23).

This is your shortcut to understanding:

  • Global performance rankings based on search momentum
  • Growth drivers in women’s sports, digital fan engagement and emerging markets
  • Key signals for shifting audience behavior – and how to act on them

Use this report to evaluate partnershipsidentify market opportunities and confidently refine your positioning. It delivers actionable intelligence for strategic decisions in today’s competitive sports landscape. 

Fill in your details to get instant access to the full report.