The Swedish golf distributor Pro Backup has merged with the...

The Swedish golf distributor Pro Backup has merged with the Danish golf distributor Lars Kjær & Co. The new company, called Sports Backup, will be one of the largest golf distributors in Scandinavia. For the 2013 golf season, Sports Backup will be responsible for the sale of products from Bridgestone ...

SIGN-IN  if you are already a subscriber of SGI Europe

Gated access promo

Become an SGI Europe Professional subscriber

Get access to what the top decision makers are reading in the sporting goods industry:

  • Access  to all SGI Europe news across 14 coverage areas (Retail, Corporate & M&A, Financial, Product, Marketing, Trade & Sourcing, Sustainability, Technology,…)
  • Access exclusive content  before it breaks to the public, scoops and breaking news
  • Essential E-mail Briefings  with the latest analysis and most important industry developments of the international market
  • C-Suite Interviews, guest chronicles  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices

View all subscription plans on our subscription page.