Luca Palermo: Covid highlighted the importance of trade shows

By Shoe Intelligence, Philip Webster 2022-12-08T12:23:00

Luca Palermo - CEO - Fiera Milano

The Covid-19 outbreak demonstrated that digital solutions “on their own” could not replace trade shows canceled due to the pandemic, noted Luca Palermo, the chief executive of Fiera Milano, which manages the Rho exhibition hall as well as exhibition pavilions in Milan and the Allianz MiCo convention center. The Italian ...

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