Asics is the new sponsor of the French Athletics Federation (FFA), replacing...

2013-02-01T00:00:00

Asics is the new sponsor of the French Athletics Federation (FFA), replacing Adidas as its official apparel supplier. The company will develop and provide competition and training wear for the French athletics team until the end of 2016. The four-year deal will thus cover the next two editions of the World Athletics ...

SIGN-IN  if you are already a subscriber of SGI Europe

Gated access promo

Become an SGI Europe Professional subscriber

Get access to what the top decision makers are reading in the sporting goods industry:

  • Access  to all SGI Europe news across 14 coverage areas (Retail, Corporate & M&A, Financial, Product, Marketing, Trade & Sourcing, Sustainability, Technology,…)
  • Access exclusive content  before it breaks to the public, scoops and breaking news
  • Essential E-mail Briefings  with the latest analysis and most important industry developments of the international market
  • C-Suite Interviews, guest chronicles  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices

SUBSCRIBE TODAY!

View all subscription plans on our subscription page.