U.S. growth in racquet sports translating to sales of softgoods

By 2 August 2023

Pickleball - Joan Azeka - Unsplash

Growth in racquet sports as a practice seems to be spurring growth in related softgoods, or so believe several analysts at Circana, the analytics company that resulted from the merger (in March) of Information Resources (IRI) and The NPD Group (NPD).

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