All Athletics articles – Page 6
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News briefs
Puma signs multi-year contract with Brazilian Confederation of Athletics
Puma has signed a multi-year sponsorship contract with the Brazilian Confederation of Athletics. The new agreement, effective July 2022, will see Brazilian athletic teams wear Puma apparel for the first time at the World Athletics Championships in Oregon this summer. The partnership includes 24 adult and youth teams, including male ...
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News briefsFootwear start-up Hylo raises €2.9 million for low-CO2 vegan shoes
The U.K.-based brand Hylo Athletics, co-founded by ex-football professional Michael Doughty in 2020, has secured €2.9 million in a Series A funding round for its vegan-friendly sneakers that are made with natural rubber, cotton, algae and corn fiber. The company claims the “corn runners” have a 52 percent lower carbon ...
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News briefsAdidas rolls out new ambassador network for college student-athletes in the U.S.
The U.S. National Collegiate Athletics Association (NCAA) (a non-profit through which many colleges and universities in the U.S. organize their athletic programs) has shifted its economic model in July 2021, allowing student-athletes the ability to monetize the use of their Name, Image and Likeliness (NIL) for the first time. Now, ...
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ArticleThe sports world reacts to the invasion of Ukraine
We’ve already reported on consequences taken by Nike, Adidas, Keen, Haglöfs and Mammut following Russia’s aggression against Ukraine last week, but there’s much more going on in the sports world. Here is an excerpt of the latest happenings: The International Biathlon Union IBU excludes biathlon teams from Russia and ...
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News briefsAnta Sports and Hyatt plan to open first Fila-branded hotel
Anta Sports Products and Hyatt Hotels Corp. have announced plans to open the first Fila-branded hotel in Shanghai, China. The Fila House Shanghai will be part of the JdV by Hyatt brand and the first Fila branded hotel in the world. According to Hyatt, the JdV by Hyatt brand comprises ...
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News briefsDecathlon continues to expand its presence in professional sports
Decathlon is signing more athletes from a wide range of sports, further putting its own brands in the spotlight. Following the commitment of French tennis player Gaël Monfils and the expanded involvement in padel sports (we reported), the company has announced additional partnerships in cycling, volleyball, athletics and trail running, ...
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ArticleWFSGI looks back on a positive year
At its annual general assembly, which is usually held at this time of the year before the ISPO Munich show, the World Federation of the Sporting Goods Industry (WFSGI) reported on a successful closing of the year 2021, with positive financial results and the addition of new staff, eight new ...
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ArticleMojo Vision partners with sports apps
Mojo Vision, a provider of smart contact lenses based in California, has established partnerships with five connected-fitness platforms: Adidas Running, the German sportswear company’s digital-tracking division; Trailforks, a trail-mapping service for cyclists and hikers; Wearable X, provider of smart haptic fitness apparel; Slopes, an iOS, Android and Apple Watch app ...
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ArticleThe WTA suspends all tournaments in China over Peng Shuai’s plight
On Dec. 1, the chairman and CEO of the Women’s Tennis Association (WTA), Steve Simon, announced, “with the full support of the WTA Board of Directors,” the “immediate suspension of all WTA tournaments in China, including Hong Kong.” The WTA has a ten-year deal for nine tournaments in China, among ...
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News briefs
Peloton scores a victory in patent suit
A federal court in Texas has dismissed claims of patent infringement made by Mad Dogg Athletics against Peloton Interactive. Mad Dogg argued that Peloton’s business model was infringing on two patents it held for its own exercise bikes. The court rejected the claims, argueing that the two patents were abstract ...
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AnalysisMarket Analysis: The sports equipment market
This is an exclusive, yearly statistic only available for subscribers of SGI Europe. It includes revenue and market share development of the major global sports equipment brands including breakdown by region.
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News briefs
IPC announces the six members of the Refugee Paralympic Team in Tokyo
The International Paralympic Committee (IPC) has confirmed the six athletes who will represent the Refugee Paralympic Team (RPT) at the Tokyo 2020 Paralympic Games. The athletes - one woman and five men - will compete in Para athletics, Para swimming, Para canoe and Para taekwondo. Asics, official supplier of the ...
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News briefs
Kenyans are the most frequent runners
A survey of 8,414 current runners conducted between March and April by Nielsen Sports for World Athletics in ten different countries shows the highest level of participation in Kenya, with 47 percent of them running at least once a month and 12 percent less often. In terms of frequency, Kenya ...
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Article
Primosole takes control of Samurai Sportswear
A British investment company, Primosole Holdings, has acquired a majority stake in Samurai Sportswear, a 25-year-old sports apparel producer based in Norfolk that is relatively well-known in the rugby sector. Its founder, Terry Sands, was a former team manager of England Rugby. Besides five rugby clubs in England and Hong ...
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News briefs
Running legend Ron Hill has passed away
Ron Hill, the legendary British runner who founded the Ronhill brand of performance sports clothing and one of the greatest marathon runners of all time, died in his hometown of Hyde, Cheshire, England, on May 23. He was 82 years old. In May 2018, he had announced that he had ...
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Short stops
May 17 Short Stops: Afydad – Decathlon – Luanvi - Macron – Puma – Santini - Selle Royal – Therabody – Titleist - Unicorn - Webuycycle - Zalando
Corporate: +++ U.K. retailers undergoing bankruptcy proceedings accounted for 39% of all mergers and acquisitions in 2020, up from 20% in 2019, according to an international law firm, RPC +++ A Milan-based private equity firm, Wise Equity SGR, has acquired a 33% stake in the Selle Royal Group, ...
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Short stops
May 10/11/12 Short Stops: Adidas - Asics - Castore - Duca del Cosma - Ecco - Macron - Nike – O’Neill – Puma – Rossignol Group – Sequential Brands Group - sportdays.ch – Supreme – Umbro – Zoggs
Management: +++ Roelof de Leeuw, a shoe industry veteran who worked for as Crocs, Gant, Maruti, O’Neill, Diesel and Pony, has been named CEO of Hengst Footwear, an important Dutch family-owned trading company Retail: +++ Ecco has opened a new flagship store of 442 ...
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SponsoredUpsalite® – a breakthrough ingredient in moisture management
Can sports “performance & skincare” be the lifesaver for the corona-starved sports industry?
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News briefsUA scales back plans for its new global headquarters
Under Armour plans to have a new headquarters in place by 2025 on the 50-acre waterfront property it acquired in Port Covington, South Baltimore, from Kevin Plank in 2016. Its design takes its cues from the pandemic’s lockdowns, mixing office with home working, and scales back initial plans for nearly ...
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News briefs
New Balance and Stone Island collaborate again in footwear
New Balance Athletics and Stone Island, an Italian sportswear brand recently acquired by Moncler, are joining forces to kick off what they have described as “a long-term relationship.” The first New Balance x Stone Island shoes are set to drop later this year. The partnership was first teased via the ...
