Consumer insights from the sporting goods industry – Page 49
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News briefs
Golf numbers in the U.K. are on the rise. According...
Golf numbers in the U.K. are on the rise. According to Sports Marketing Surveys (SMS), the number of golf rounds played in the country in the third quarter of 2014 were up by 5.3 percent compared with the same quarter in 2013. The increase, as described in the latest edition ...
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News briefs
Hoka One One, which is now sold in about two-thirds...
Hoka One One, which is now sold in about two-thirds of the American specialty running shops, has developed new products for the major generalist sporting goods retailers in the U.S., with tests planned at The Sports Authority, Foot Locker and other chain next spring. They will probably be offered in ...
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News briefs
361 Degrees, the Chinese sports footwear and apparel brand, indicates...
361 Degrees, the Chinese sports footwear and apparel brand, indicates that orders jumped by 11 percent at its spring/summer trade fair compared with the same ordering days last year. The company pointed to increases in volumes as well as average selling prices, following a significant upgrade of its product range. ...
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News briefs
Brunswick Corporation has reported net sales of $932.1 million for...
Brunswick Corporation has reported net sales of $932.1 million for the third quarter ended Sept. 27, up from $824.4 million a year earlier. Consolidated U.S. sales rose by 15 percent while combined sales outside the U.S. increased by 10 percent. Net earnings were $61.0 million, up from $57.2 million for ...
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News briefs
The Norwegian sporting goods industry may be heading for a...
The Norwegian sporting goods industry may be heading for a very good year. According to the national sporting goods industry association, Sportsbransjen, the figures for the first half of 2014 show solid growth compared with the previous year. Despite a bad winter with a slight sales decline, spring sales were ...
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News briefs
Décathlon is the world's fifth largest consumer of organic cotton....
Décathlon is the world's fifth largest consumer of organic cotton. According to the global ranking published each year by TextileExchange, the non-profit organization committed to the responsible expansion of textile sustainability across the global textile value chain, Décathlon has made its first ever appearance in the ranking, coming in behind ...
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News briefs
Sales of sporting goods in Sweden continue to grow. According...
Sales of sporting goods in Sweden continue to grow. According to HUI Research, July was the fifth month in a row with positive growth. Sales in July were up by 2 percent compared with July 2013, which places sales growth at 4 percent for the first seven months of 2014. Swedish ...
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News briefs
The U.S. overtook France during the past winter season as...
The U.S. overtook France during the past winter season as the leading destination for skiing. The number of days spent by skiers on its slopes reached 56.2 million, ahead of France with 55.3 million days and Austria with 50.8 million days. The number of skiing days fell in all three ...
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News briefs
The football World Cup gave a major boost to the...
The football World Cup gave a major boost to the French market in the first half of this year and afterwards, says NPD, reporting a 3 percent increase in the total sales of sports shoes and apparel for the first six months of the year. In July, French consumers spent ...
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News briefs
Nike is widely expected to publish again pretty good results...
Nike is widely expected to publish again pretty good results for its first quarter on Thursday. Michael Binetti, analyst for UBS Investment Bank, maintain a “buy” recommendation on the stock. He predicts an improvement of two percentage points in the operating margin and a sales increase of 11.7 percent, with ...
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News briefs
Pittards' sales declined by 5.4 percent to £17.4 million (€22.2m-$28.5m)...
Pittards' sales declined by 5.4 percent to £17.4 million (€22.2m-$28.5m) in the first half of this year, ended June 30, but the management indicated that they were up slightly in terms of local currencies. Pre-tax earnings dropped to around £300,000 (€381.36m-$491.70m) from £1 million in the same period a year ago.
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News briefs
Intersport France has reported a 10 percent increase in the...
Intersport France has reported a 10 percent increase in the revenues of its retail members for the first half of 2014, including a 5 percent increase on a same-store basis. The momentum is expected to continue throughout the calendar year, depending on the weather, leading to a total retail turnover ...
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News briefs
Skullcandy returned to the black in the second quarter ended...
Skullcandy returned to the black in the second quarter ended June 30, posting a net profit of $1,572,000 against a loss of $635,000 a year earlier thanks to a cut of 4.7 percentage points in operating expenses. Sales increased by 6.0 percent to $39.5 million, with similar trends in the ...
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News briefs
Airesis reports a small improvement in the results of Le...
Airesis reports a small improvement in the results of Le Coq Sportif for the first half of 2014. Its sales increased by 4 percent to €52.9 million, with double-digit progress in apparel. The turnover with Russian and Argentinian distributors has been under pressure due to the economic situation in those ...
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News briefs
Jack Wolfskin launched a new advertising campaign for end consumers...
Jack Wolfskin launched a new advertising campaign for end consumers in Germany, Austria and Switzerland on Aug. 18. The campaign includes a TV spot, which has been available on the campaign's website, draussen-ist-ueberall.com, since Aug. 18 and which was aired for the first time on TV on Aug. 25. Together ...
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News briefs
Adidas invited end consumers to participate in the planning of...
Adidas invited end consumers to participate in the planning of the fashion show for its Neo label of apparel, shoes and accessories, held on Sept. 3 in New York, where it presented the new autumn/winter collection of the brand. Selena Gomez, an American artist and vocalist, presented the campaign, which ...
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News briefs
Chinese sporting goods manufacturers' sales rose by 8 percent to...
Chinese sporting goods manufacturers' sales rose by 8 percent to 58.02 billion yuan renmimbi (€7,298.60m-$9,447.67m) in the six months ended June 30, according to China's Ministry of Industry and Information Technology. Their gross profits increased by 20 percent to RMB2.06 billion (€259.18m-$335.46m), indicating relatively low margins. Almost half of the production ...
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News briefs
Björn Borg's net income declined by 35.3 percent to 2.2...
Björn Borg's net income declined by 35.3 percent to 2.2 million Swedish kronor (€0.24m-$0.31m) in the second quarter ended June 30. The gross margin improved slightly to 52.5 percent but sales fell by 8 percent to SEK 97 million (€10.57m-$13.88m), and they were down by 10 percent in local currencies. For ...
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News briefs
Descente has reported a 16.3 percent sales increase to 23.4...
Descente has reported a 16.3 percent sales increase to 23.4 billion yen (€171.26m-$224.91m) for the first fiscal quarter of its financial year, ended on June 30, with a big increase in Athletic Wear offsetting slight declines in the Golf and Outdoor segments. Strong performance by Arena swimwear helped to lift sales ...
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News briefs
361° reports that orders jumped by nearly 11 percent at...
361° reports that orders jumped by nearly 11 percent at its spring/summer trade fair last month, compared with the Chinese brand's same order days last year. Average selling prices increased for both apparel and footwear, while the volume of orders advanced for footwear but remained flat for apparel. Orders for ...
