This is how the sporting goods industry deals with CSR & Sustainability – Page 41
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News briefs
Rens aims to raise $1 million to fund a sneaker made from coffee waste
Rens Original, the Finnish start-up that claims to have developed the world’s first sneakers made from coffee waste, is looking to raise $1 million to fund the manufacture of its new Nomad shoe, presented as “the world’s first crowdfunded climate neutral sneaker.” Rens Original made its debut in the summer ...
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News briefs
Unesco backs global observatory for gender equality in sport
The canton of Vaud, the City of Lausanne and the University of Lausanne have been designated by the Swiss Federal Department of Foreign Affairs to ensure the creation of a new Global Observatory for Women, Sport, Physical Education and Physical Activity. The Observatory has been established as an incubating association, ...
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News briefs
Fanatics Brands gets Fair Labor Association accreditation
The board of the Fair Labor Association (FLA) has voted to accredit the social compliance program of Fanatics Brands, the private-label division of Fanatics, which manufactures its products at its own directly operated facilities in Tampa, Florida, Easton, Pennsylvania, and Norman, Oklahoma, sourcing from 94 contracted facilities across 17 countries. ...
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News briefs
Fabletics launches a resale program in the U.S.
Fabletics, the workout apparel brand, announced it will enter resale in the U.S. as part of its broader strategy to become more environmentally conscious. Last year, Fabletics implemented carbon neutrality in all of its stores, replaced plastic shipping bags with bags made from recycled materials, and released an environmentally conscious ...
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News briefsColumbia publishes 2020 sustainability report
In its 2020 sustainability report, Portland-based Columbia Sportswear Company (CSC) reveals details on the success made within its four brands Columbia, Mountain Hardwear, Sorel and Prana in terms of CSR topics and sustainability. The group responded to the challenges by Covid-19 with a “Catastrophic Paid Leave” in the U.S. and ...
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News briefs
Crocs makes sustainability pledge
Crocs has pledged to have net zero carbon emissions by 2030, and to this end it will be increasing the sustainability of its materials, changing its packaging and investing in “resource use” and “product afterlife solutions.” The American brand is modifying the composition of its shoes’ main ingredient, Croslite, to ...
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News briefs
Li & Fung collaborates with Canopy to protect forests
Li & Fung, the Hong Kong-based supply chain management company, has joined forces with an environmental organization, Canopy, to help protect forests. The company says it will collaborate with its brand and retail customers to better protect forests through responsible material sourcing as well as sustainable product manufacturing and logistics. ...
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ArticleVollebak introduces sweaters made from old bulletproof vests and firefighting gear
Vollebak, a five-year-old British brand of sustainable men’s sports and adventure wear, is launching a line of sweaters made from old bulletproof vests and firefighter suits. The Garbage Sweater is made from 70 percent recycled meta-aramid and 30 percent recycled para-aramid fibers. Firefighter suits are typically made of meta-aramid, which ...
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News briefsNew database for microfiber shedding and standardized tests
After a joint effort of The Microfibre Consortium (TMC) and its members, a wide database, called the TMC Fibre Fragmentation Data Portal, and a globally aligned and standard test method have just been released to help determine the level of microfibers shed from fabric during domestic laundering. ...
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News briefs
Sportmaster invests to popularize sports lifestyles in Russia
Sportmaster, the biggest sporting goods retailer in Russia, says it has built 825 sporting grounds in 76 Russian cities to make sports more accessible and popular for local citizens. The eventual target is to ramp up this figure to 1,000 sporting grounds in 100 cities. Sportmaster said that these sporting ...
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News briefs
Patagonia Works and Sympatex make the top list among B Corp companies
Every year, B Lab recognizes the top-performing B Corps companies in terms of their contribution to the economic and social well-being of the communities in which they operate. These companies are named “Best for the World” as their scores in the five impact areas evaluated on the B Impact Assessment ...
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News briefs
Gym+Coffee releases trunks made of ocean plastic
The Irish athleisure brand Gym+Coffee has released a new swim trunk made entirely of recycled plastic recovered from the ocean. Maverick Swim Shorts come in three colors – turquoise, navy and maroon – and retail for £40 (€47-$55).
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News briefs
Nike and ukactive launch Open Doors campaign, to help vulnerable young people during the summer
Nike is supporting ukactive, a not-for-profit body of members and partners across the physical activity and fitness sector in the U.K. Together, they want to engage vulnerable young people in sport and physical activity during the summer holidays by making school facilities across four major cities available. The initiative ...
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News briefs
Lululemon partners with LanzaTech for first fabrics from recycled carbon emissions
Lululemon has teamed up with LanzaTech to create what they claim to be the world’s first yarn and fabric derived from recycled carbon emissions. LanzaTech, a biotech company that uses biology and big data to create climate-safe materials and fuels, works with India Glycols and Far Eastern New Century (FENC) ...
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News briefs
Fila releases tennis collection designed by Oliver Spencer
Fila is releasing a sportswear collection designed by the British designer Oliver Spencer and inspired by a combination of the brand’s own history in tennis apparel and the Wes Anderson movie The Royal Tenenbaums. For this collection, Spencer has developed a terry-towel corduroy dyed in Fila’s Auckland Navy, Auckland Red ...
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Article
Adidas partners with Common Goal to help undeserved communities
Adidas has announced a long-term partnership with Common Goal to promote lasting social change among under-served communities and create a better and more inclusive future through football. Common Goal’s members pledge 1 percent of their earnings to a central fund, allocated to high-impact organizations that harness the power of football ...
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News briefs
Lululemon uses mushroom-based material for yoga accessories
Lululemon Athletica is making use of Mylo, an alternative leather material, for a yoga mat and detailing on two bags. Mylo, produced by Bolt Threads, is made with mycelium, the vegetative part of a fungus, found in mushroom roots. The Canadian sportswear company said that it would be producing new ...
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Article
TNF, Timberland and Vans get high marks for transparency
Three VF Corp brands – The North Face (TNF), Timberland and Vans - ranked high in the 2021 Fashion Transparency Index published by Fashion Revolution, a global activism movement that is pushing for greater disclosure in fashion supply chains, warning that progress in transparency in the sector generally remains ...
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News briefs
Ellesse partners with Patta to promote inclusivity in tennis
Ellesse has announced a three-year partnership with Patta, a global streetwear brand, which aims to change the perception of tennis, making it more accessible for everyone regardless of their socio-economic background. The partnership will kick off with a community-based tennis tournament in the U.K., called “City Slam,” on July 18. ...
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ArticleSalomon announces sustainability goals around its sports marketing efforts
Salomon is committing to improving the environmental impact of its in-person events, athletes and ambassadors. The brand has outlined specific sustainability-related goals to meet by 2025, touching both the protection of local nature and the overall emissions related to sports marketing. The brand’s two-pronged approach around events and athletes will ...
