All Football articles
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News briefsAdidas and Mexico extends kit deal until 2034
Adidas and the FMF (Federación Mexicana de Fútbol Asociación) have jointly announced the extension of their partnership until 2034, reaffirming their commitment to the development of football.
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News briefsPatrice Evra launches new app for amateur football players
The new app, called PLAYER, is designed to help young footballers take control of their career
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ArticleJürgen Klopp returns to leadership position as Red Bull’s Global Head of Soccer
Jürgen Klopp, the 57-year-old German, will assume the role of Global Head of Soccer at Red Bull on Jan. 1, 2025.
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News briefsStadium becomes new partner of Swedish Football Association
The Swedish Football Association and Stadium are entering a new partnership from Jan. 1, 2025, until 2027.
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News briefsMacron lands in the Swedish and Argentinean top football leagues
The Italian brand sponsors more than 90 professional sports clubs.
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ArticleUS ‘soccer’ fandom surges, new insights revealed
A new report reveals key insights into the growing passion for football (soccer) in the US, shedding light on demographics and engagement trends.
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News briefsHummel dominates as kit sponsor in Spanish football
The Danish sportswear brand’s strategic growth in Spain has led to a significant increase in sports sponsorships, outpacing major global brands and setting new records.
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ArticleMacron enters another new national sponsorship agreement
Macron is the new technical partner of the Slovak Football Federation’s national teams.
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ArticleStars and Stripes: Adidas new Champions League matchballs presented
Returning to a more classic look, but with updated technology, the new Adidas matchball´s for Champions League 2024/25 is here.
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News briefsNew Saudi football sponsorships
Concacaf inks multi-year deals with Saudi PIF and Riyadh Air to boost football growth and tournaments across the region.
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News briefsGullit joins Skechers as ambassador
The former Netherlands national team captain will feature in Skechers’ Hands Free Slip-ins and other campaigns.
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News briefsFanatics and FA extends partnership in merchandise sales
As part of the deal, Fanatics said it would retain e-commerce rights with the FA.
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ArticleAdidas’ results in step with earlier guidance
The preliminary Q2 results published in mid-July were confirmed with the official figures: The group posted sales growth of 8.9% to €5.82 billion.
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News briefsMichele Kang launches global multi-team women’s football organization
The world’s first global multi-team women’s football organization is set to bring unprecedented investment into the sport if Korean-American businesswoman, philanthropist, investor and owner of several sports teams, Michele Kang, has her way.
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News briefsA football for women
Amaya Núñez Martín designed a football, especially for women, for her final project at the IED Madrid.
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News briefsMacron posts 19% sales growth in the first half
The Italian sportswear brand Macron achieved sales of EUR 93 million in the first half of 2024 and generates more than 80 percent of its sales outside its home country.
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News briefsReusch unveils goalie glove with temperature-regulating Outlast
Reusch teamed up with Outlast for a new model in the Goalkeeping 2024 collection with temperature-regulating material on the back of the glove, creating a microclimate that regulates heat and moisture.
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News briefsKipsta unveils new official match balls for UEFA Europa League, Conference League
Kipsta presents the official match balls to be used in all UEFA Europa League and UEFA Conference League matches from the 24-25 season and until the end of the 26-27 season.
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News briefsPuma equips 35 clubs with jerseys made from recycled polyester
From the start of the 24/25 season, the Puma soccer shirts of 35 clubs, including those for the Euro and Copa América tournaments, are made from Re:Fibre.
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News briefsThe untapped potential of female fans in new report on sports merchandise
New research from Klarna, the AI-powered global payments network and shopping assistant, and fan intelligence company Sports Innovation Lab suggests that sportswear brands should address gender-based disparities in women’s sports merchandise accessibility. The new report, titled “Rep Her: Revealing the Unmet Demand for Women’s Sports Merchandise,” found ...
