Market Statistics
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ArticleNew UK report shows physical and mental benefits of surfing
According to the UK Surfing and Health 2024 Report, released on International Surfing Day (June 15) by the University of Bristol in partnership with The Wave, there is a positive correlation between surfing and better self-reported physical and mental well-being. Those who reported better physical and mental ...
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ArticleGlobal golf equipment market to post 3% CAGR by 2028
The global golf equipment market size is projected to grow at a compound annual growth rate (CAGR) of nearly 3 percent during the 2024-2028 forecast period, according to a new report by research and advisory firm Technavio. The golf equipment market encompasses a wide range of products, including golf clubs, ...
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ArticleGlobal survey on women’s sports calls for brand investment
According to a new global survey from Parity and SurveyMonk, women’s sports fandom is moving to the mainstream, and the gender gap is expected to narrow further in the coming years. However, more than half of the surveyed (53 percent on average) said that brands are not investing enough in ...
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ArticleDecline in golf apparel sales signals market shift
According to Golf Datatech (GDT), the latest figures reveal a notable downturn in golf apparel sales, signaling a shift in the market landscape. In March 2024, sales at both on- and off-course specialty stores plunged by over 10 percent compared to the same period last year. The first quarter of ...
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ArticleYouGov customer loyalty ranking 2024 Germany: Sport 2000 at the forefront
The latest German Customer Loyalty Ranking 2024 by market research company YouGov in collaboration with the Handelsblatt newspaper reveals the rising stars of the year in terms of customer loyalty across 33 categories. Sport 2000 came out on top in the overall ranking with an increase of 12.8 percentage points ...
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ArticleOpportunities ahead – WFSGI and McKinsey release 2024 report
2023 was a year of ups and downs. Despite facing challenges, WFSGI and McKinsey’s new Sporting Goods Report argue that it’s not all headwinds.
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ArticleGerman e-commerce sales bottom out
Consumers’ lower propensity to shop was once again reflected in significantly lower overall sales in German e-commerce in 2023, according to the German e-commerce association bevh. Gross sales of consumer goods fell by 11.8 percent to €79.7 billion for the first time in 2023, compared to €90.4 billion in the ...
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ArticleStockX reveals the most traded and fastest growing brands
StockX’s annual report entitled “Big Facts: Current Culture Index” was released on Jan. 17 and shows the most traded and fastest growing brands on the platform over the past year, including Asics, Ugg and Arc’teryx. The resale platform reached major milestones in 2023, surpassing 50 million lifetime trades, 15 million ...
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ArticleRussia faces 50% increase in prices for European sporting goods
In the foreseeable future, the price of European sporting goods can jump by 50 percent, owing to expensive logistics and other difficulties associated with returning foreign brands to the shelves, Marina Malakhatko, head of the retail department of Core.XP, a Moscow-based real estate firm, told local state news outlet Tass. ...
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ArticleAliExpress publishes report on general online shopping landscape in Europe
AliExpress, the international online retail marketplace of Alibaba International Digital Commerce Group, has published its first Consumer Insights Report examining the online shopping landscape in Europe. The report surveyed consumers in France, Germany, Spain and the UK and aimed to uncover key trends and insights into European consumers’ online behavior ...
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ArticleStrava releases Year In Sport Trend Report, social connections most important
Strava has released its Year In Sport: The Trend Report, highlighting global trends among active people across all generations. It reveals that Generation Z’s behaviors and habits differ from other generations, but they also have different motivators, barriers and interests when it comes to staying active. For the report, Strava ...
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ArticlePolar releases “2023: Reflected”, showing physical activity, sports, and sleep trends
Polar Electro announced the release of its “2023: Reflected” report, revealing global activity, sports, and sleep trends. With walking emerging as the second most tracked activity globally, this year’s findings confirm the commitment to moderate-intensity physical activity to stay active and nurture personal wellness. Walking makes up nearly 16 percent ...
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ArticleA year in review for padel
Source: Playtomic Global Padel Report 2023 Monitor Deloitte and Playtomic have released their second annual Global Pádel Report, available online, and the results are rosy. Some predictions The report considers that the post-Covid boom is over and that the “surge” in club and court constriction has continued. ...
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ArticleWomen’s elite sport revenues to surpass $1bn for the first time in 2024
According to a new report by consulting firm Deloitte, women’s elite sports will generate global revenues of US$1.28 billion in 2024, surpassing the US$1 billion milestone for the first time. This total will also mark an increase of more than 300 percent from Deloitte’s previous valuation in 2021. These projections ...
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ArticleSports eyewear market to post 7.3% CAGR by 2027, says new report
The global sports eyewear market was valued at $5.7 billion in 2019 and is projected to reach $8.9 billion by 2027, representing a compound annual growth rate (CAGR) of 7.3 percent from 2021 to 2027, according to a new report by Allied Market Research. Key growth drivers will include a ...
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ArticleE-commerce dominates sports apparel distribution channels, new report suggests
According to a new report by Research and Markets, the global sports apparel market is projected to reach a value of US$208.47 billion by 2023, driven by a compound annual growth rate (CAGR) of 6.10 percent during the 2022-2026 forecast period. The increasing penetration of e-commerce, the fastest-growing segment during ...
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ArticleRental and second-hand markets contribute nearly £7bn to UK economy
A study by Barclaycard Payments has found that UK retailers are benefiting from the growing recommerce economy. 76 percent of retailers now offer more sustainable shopping formats that include rental, reuse and resale offerings. Barclaycard Payments partnered with Development Economics to combine thousands of responses from UK consumers with demographic, ...
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ArticleThe home fitness equipment market will grow at a CAGR of 9% through 2027
The home fitness equipment market is posting a year-over-year growth of 8.55 percent in 2022-2023 and is expected to grow by US$3.1 billion from 2022 to 2027, according to a new report by research firm Technavio.The market will progress at a compound annual growth rate (CAGR) of 9 percent during ...
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ArticleGerman e-commerce lacks positive impetus
Weak consumer sentiment continues to leave its mark on German online retail. Compared with the same quarter in 2022, according to the German e-commerce and mail order retail association (bevh), online sales of goods (including VAT, not price-adjusted) fell by 13.9 percent across the sector from the beginning of July ...
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ArticleSports sunglasses market to grow at a CAGR of 7.3% by 2027
The sports sunglasses market is projected to grow at a compound annual growth rate (CAGR) of 7.3 percent from 2022 to 2027 and to post a 6.8 percent year-over-year growth rate in 2023, according to a recent 156-page report by research firm Technavio. Market growth is driven by the rising ...
