Management:
+++ Roelof de Leeuw, a shoe industry veteran who worked for as Crocs, Gant, Maruti, O’Neill, Diesel and Pony, has been named CEO of Hengst Footwear, an important Dutch family-owned trading company
Retail:
+++ Ecco has opened a new flagship store of 442 sqm. on Huaihai Middle Road in Shanghai
+++ After opening stores in London and Paris, Supreme has opened one on Corso Garibaldi in Milan
Distribution:
+++ Duca del Cosma has announced its market entry into Russia and Turkey
Legal & Institutional:
+++ The East Texas Boot Company has filed a suit against Adidas in Portland, Oregon, accusing it of infringing three patents on a toe box that returns more “ball strike energy” when kicking a football
+++ The Sequential Brand Groups has been granted a waiver on its credit covenant defaults until June 7, sending the struggling company’s stock price up by 60%
Marketing:
+++ Nike has signed up seven WNBA rookies
+++ Umbro and Castore are reportedly leading the race to replace New Balance as the England cricket team’s new official kit supplier from next year, when the deal expires, according to a report by the Evening Standard
+++ Macron has announced a new technical partnership deal with Arbroath FC, a football team that plays in the Scottish Championship, starting from next season
+++ Asics has extended its tennis shoe partnership with Novak Djokovic, which has been in place since 2018, in a new multi-year deal
+++ Puma is the new sponsor and technical partner of the Cercle des Nageurs de Marseille, the elite swim club that is best known for training French Olympic swimmers like Camille Lacourt, Florent Manadou and Laure Manadou, among others
+++ Zoggs, the brand of swimming goggles recently acquired by Head, has been selected as the official swim category partner of the XTERRA European Tour +++
Events:
+++ ISPO Munich is supporting the new sportsdays.ch event for the Swiss market, due to be held in Zurich on June 21 and 22, which is thus being renamed as sportsdays.ch by ISPO Munich
+++ The World Padel Tour has announced that Denmark, where the game of padel is developing strongly, will join the Tour calendar in 2022 and 2023, with the celebration of an Open in the men’s and women’s categories
+++ The women’s Rugby World Cup, which was originally set to be held this year in New Zealand but was postponed due to the Covid-19 pandemic, will finally run from Oct. 8 to Nov. 12, 2022
+++ Madrid has been selected as the host for the 2023 European Athletics Team Championships Super League +++
CSR & Sustainability:
+++ The Rossignol Group has announced a partnership with the Share Winter Foundation, a grant-making organization based in Providence, Rhode Island, that works to improve the lives, health and fitness of youth through winter sports +++
+++ O’Neill has developed a line of women’s swimwear for its O’Neill Blue sustainable collection made with Hyosung’s Mipan regen nylon yarn, which is 100 percent recycled from reclaimed waste.
