More about brands – Page 115
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Article
VF Corp. wants to eliminate single-use plastic packaging by 2025
VF Corp. has announced new sustainable packaging goals, defined as “a critical component of VF’s global sustainability strategy” for its large portfolio of brands, which includes The North Face, Vans, Timberland, icebreaker and Eastpak, among others. The new targets revolve around the following four pillars : 1) Eliminate all single-use ...
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News briefs
Ecco unveils the new BIOM H4 golf shoe
Ecco has launched the BIOM H4, the latest development in its BIOM series of hybrid golf shoes. The BIOM H4 features a new outsole design – the innovative ECCO MTN GRIP outsole – with three sections, to offer a combination of grip, stability and rotational support throughout the swing. A ...
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News briefs
Under Armour opens in downtown Rome
Oberalp, the exclusive distributor of Under Armour in Italy, has opened a second Under Armour Brand House in Rome, this time in the very heart of the city, at 175 Via del Tritone. It measures almost 400 square meters. An older store is located in the Romaest shopping center. With ...
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Article
A good year for Shimano
Despite restrictions across the world in response to Covid-19, interest in bicycles and fishing boosted demand for Shimano’s products. The Japanese company’s sales in 2020 were up by 4.1 percent from 2019 to 378,040 million yen (€2.98bn-$3.61bn), while net income increased by 22.5 percent to ¥63,472 million (€501.2m-$606.5m). The gross ...
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News briefs
Babolat works with a human engineering firm
Babolat, the leading French racquet sports producer, has announced an interesting collaboration with HumanFab, a French company specializing in the application of human engineering to sports performance, to jointly explore racquet sports dynamics. The collaboration will start this year with the construction of a dedicated, 2,500-square-meter Racquet Sports Laboratory in ...
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News briefs
Hoka One One expands its EMEA roster of athletes
Hoka One One has announced the addition of several athletes to its elite team in the EMEA region. For 2021, the brand is welcoming Hayley Carruthers (road running), Jonathan Davies (track), Lucy Hall (thriathlon), Jessica Judd (track), Khahisa Mhlanga (track) and Carla Molinaro (ultra), among others. The brand has signed ...
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News briefs
Nike acquires a data integration firm
Nike has acquired Datalogue, a high-tech company founded in 2016 that operates out of New York City. Datalogue has built a proprietary machine-learning platform to siphon information from apps, supply-chain systems, enterprise data and so forth. According to John Donahoe, Nike’s president and CEO, the acquisition will help Nike “transform ...
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News briefs
Fibit and Garmin win an IP round against Philips
An administrative law judge of the International Trade Commission of the U.S. issued an initial determination that clears Garmin and Fitbit of a charge that they have been infringing on patents held by Koninklijke Philips and its North American subsidiary. In December 2019, the Dutch electronics multinational had brought a ...
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News briefs
Former Nike executive moves to Gatorade
Here is another Nike executive who is going to work for another company. PepsiCo has hired Kalen Thornton as chief marketing officer for Gatorade, the group’s sports drink brand. Thornton has worked for Nike for ten years, serving most recently as vice president of men’s brand management for North America. ...
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News briefsVF launches “Sustainable Solutions” digital media series
VF Corp. Is partnering with Pattrn, a sister brand of IBM’s Weather Channel, to launch a new digital media series that highlights its solutions to address climate change. The five-part series showcases the work happening across VF and its family of brands, including Vans, The North Face and Icebreaker, and ...
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Article
Lululemon establishes a Global Wellbeing Index
Lululemon has released its first Global Wellbeing Report, a survey that benchmarks the state of wellbeing worldwide with an inaugural Global Wellbeing Index. Lululemon commissioned an online survey managed by Edelman Data & Intelligence. The survey was conducted between Nov. 13 and Dec. 1, 2020 in ten countries, including Canada, ...
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News briefs
Nike releases sustainable Cosmic Unity basketball shoe
The Nike Cosmic Unity basketball shoe and the brand’s first performance shoe is being released under its Move to Zero initiative, which epitomizes Nike’s journey toward circular economy. The Cosmic Unity is made with at least 25 percent recycled content by weight. The sockliner is made in part from recycled ...
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News briefs
Nike opens a concept store at Citadium Paris
Nike has opened a concept store, called “Nike by Haussmann,” on the third floor of the Citadium lifestyle-oriented department store at 50-56 rue Caumartin, near Boulevard Haussmann in central Paris. The 615-square-meter mono-brand store occupies the totality of the floor space. Although it offers both men’s and women’s products from ...
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News briefs
Asics expands its Energy Saving Series
Asics has announced the launch of the Glideride 2 and Evoride 2, the newest editions to its Energy Saving Series of running shoes. The Glideride 2, which builds on the previous Glideride model, features new gender-specific tuning, with a lower density foam for a softer feel underfoot for female runners. ...
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ArticleHoka’s 52.1% increase helps lift Deckers’ sales
Deckers Brands’ sales surged in the third financial quarter ended Dec. 31, 2020, boosted by demand for Ugg and the continued global expansion of Hoka One One. Despite headwinds from Covid-19, the group’s sales progressed by 14.8 percent from the same period last year to a record $1,078 million, with ...
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Article
GoPro’s Q4 revenues miss estimates, but subscriber numbers soar
GoPro posted weaker-than-expected fourth-quarter revenue as Covid infections and tighter restrictions hit Christmas sales, but it remained upbeat over plans to become a subscription-based direct-to-consumer (DTC) operation. The action camera maker reported revenues of $358 million in the three months to Dec. 31, down 32 percent from a year earlier ...
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ArticleE-commerce and wholesale offset store closures at Skechers
Skechers’ sales in the fourth quarter decreased by 0.5 percent year-on-year to $1,324 million. The results were supported by a 143 percent surge in U.S. digital sales, after the group rolled out a ”Buy online pickup in store” (BOPIS) service in time for the holiday season. Net income fell by ...
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ArticleE-commerce and wholesale lift Canada Goose
Robust online sales globally returned Canada Goose to growth in its third fiscal quarter. Revenues for the three months ended Dec. 27, 2020, progressed by 5.0 percent to 474.0 million Canadian dollars (€309.5m-$363.8m). E-commerce was a bright spot, surging by 39.3 percent, which partly offset store closures of 30 to ...
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ArticleColumbia expects a more normal 2021
Columbia Sportswear performed better than expected in the fourth quarter of 2020 and predicted that its results would return to 2019 levels in 2021. It exited the quarter with $791.9 million in cash and short-term investments, no bank borrowings and nearly $1 billion in total liquidity. It has refinanced its ...
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News briefs
UYN supports an Italian cyclist in the Himalayas
UYN - the Italian brand that stands for Unleash Your Nature - has announced a new partnership with Omar Di Felice, a two-time Italian ultracycling champion (races longer than 300km) and adventure traveler. In addition to becoming a brand ambassador, Di Felice will collaborate with the company’s R&D lab to ...
