More about brands – Page 132
-
News briefs
Elho is reborn with a heritage collection
After an absence of two decades, the Elho brand of skiwear is marking its return with a 1989 Heritage Collection, in time for sale through its own website for the imminent autumn/winter season. The limited edition consists of 15 items of colorful ski and street apparel, launched by a company ...
-
News briefs
Adidas founds the Football Collective
Adidas has launched the Football Collective in London, Paris, Berlin, New York, Los Angeles and Tokyo. A form of federation of local individuals and clubs, the Football Collective intends to foster social changes through football. It will be working with local initiatives already set up under the Adidas Football Collective ...
-
News briefsMarchon gets the Converse eyewear license
Marchon Eyewear, which is already a the long-time licensee of Nike for glasses, has entered an exclusive, long-term global licensing agreement with Converse. The New York-based company replaces De Rigo as Converse’s licensee. The Italian eyewear manufacturer obtained the Converse license after taking over the American company REM Eyewear in ...
-
News briefs
Dragon adds two goggles to its line
Dragon Eyewear is releasing two new goggles for the forthcoming winter season. The PXV2 is a new version of the PXV, with the addition of a Swiftlock on its lens. The RVX OTG features a new version of the Swiftlock itself, Swiftlock 2.0, thanks to which it can be worn ...
-
News briefsMIPS starts its own team of sponsored athletes
MIPS, the Swedish supplier of helmet-based brain safety and protection equipment, has announced the formation of its first professional athletic team, “Team MIPS.” The team will serve as an “ever-growing global force of helmet safety advocacy,” with athletes from around the world with a wide range of backgrounds and professional ...
-
News briefsThe North Face launches the Explorer Team
The North Face (TNF), whose motto is “Never Stop Exploring,” has announced the launch of a new team of special people from all over the world who see themselves as explorers or adventurers – from scriptwriters and photographers to trail runners and powder enthusiasts. Members of TNF’s new ”Explorer Team” ...
-
News briefsDecathlon benefits from multi-channel model in Germany
Decathlon Germany will close the 2020 fiscal year with seven new openings and two expansions. They will more than offset the closure of five units including the French company’s first outlet in the country, opened in 1986 in the Kley district of Dortmund, and the small Decathlon Connect store opened ...
-
ArticleSports stocks rose by 10.8% in Q3
The sporting goods sector confirmed its resilience in the third quarter of 2020 with an average increase of 10.8 percent in the public companies’ share price between June 30 and Sept. 30. Comparatively, two relatively bullish American indexes, the Dow Jones 30 and the S&P 500, posted gains of only ...
-
Infographics & DataRanking - Global stock market performers - Q3 2020 Update
This exclusive chart shows the share price development of the major stock listed sporting goods companies in Q3 2020 and since the beginning of 2020. The chart and data can be downloaded. This is exclusive data and analysis for Premium Members.
-
News briefs
Reebok appoints new VP of creative direction
Reebok has appointed Kerby Jean-Raymond, a Haitian-American fashion designer, to the position of vice president of creative direction, in replacement of Karen Reuther. He will be working with the product, global marketing and development teams. He will also join Reebok’s senior management, which reports to the brand’s president, Matt O’Toole. ...
-
News briefs
Johnston & Murphy returns to golf
Johnston & Murphy, the American brand of men’s shoes owned by Genesco, is launching its first line of golf shoes in nearly 20 years, capitalizing on the rising popularity of golf because of the corona pandemic. The new collection is made up of hybrid golf shoes that can also be ...
-
Article
Adidas completes green bond offer
Adidas has announced the successful placement of its first sustainability bond, whose offer was more than five times oversubscribed. The €500 million bond carries a 0.00 percent coupon and has a duration of eight years. It is divided into five equal tranches and will be listed on the Luxembourg Stock ...
-
Article
Google ready for new concessions to take over Fitbit
Google has agreed to allow other makers of wearables to easily connect to its Android platform and its application programming interface (API) as a new condition for the European Commission’s anti-trust body’s endorsement of its planned $2.1 billion acquisition of Fitbit, according to Reuters. According to Bloomberg, it has also ...
-
Article
Anta’s president will run Amer Sports
Jie (James) Zheng, executive director and president of Anta Sports Products, is taking over the responsibilities of Heikki Takala, who has decided to resign from his role as president and chief executive of Amer Sports after ten years in the position. Takala, a former commercial director of Procter & Gamble, ...
-
News briefs
Ongoing growth for wearable devices
Despite the Covid-19 pandemic, which created bottlenecks along the supply chain, the global wearables market is expected to grow by 14.5 percent to 396.0 million units in 2020 in terms of deliveries, and to continue to increase at a compound average annual rate (CAGR) of 12.4 percent through 2024, according ...
-
News briefs
Lacoste’s branded face mask for Roland-Garros is sold out
Lacoste is getting strong extra visibility as a “premium sponsor” of the Roland-Garros tennis tournament through the sale of a branded anti-coronavirus face mask. Featuring its famous alligator logo, it is being worn by the tournament’s personnel, including the referees and the ball boys. The re-usable cotton mask has been ...
-
ArticleVulcabras takes over Alpargatas’ Mizuno license
An asset reshuffle involving three of Brazil’s leading footwear manufacturers will result in Vulcabras Azaleia focusing on sports with its Olympikus brand and the distribution of Under Armour in Brazil, while getting out of the women’s sector and taking over a Mizuno license from Alpargatas, which will concentrate on its ...
-
News briefs
Early launch of Swix’ next-gen fluoro-free race wax
Swix Soirt has launched its latest gliding wax collection, Swix Pro, comprising three lines called Performance Speed, High Speed and Top Speed, with both solid and liquid waxes available in the stores this autumn. The new line has been in development for over ten years and was originally planned for ...
-
News briefsNew brand identity and new products for avalanche airbag pioneer ABS
SpinCapital, the Munich-based owner the ABS since 2017, is reinventing the well-known avalanche airbag brand founded in 1985 with a new strategy, a new brand identity, new products, a digital offensive and stronger trade marketing.The founder of SpinCapital and chief executive of ABS, Stefan Mohr, is responsible for the newly ...
-
News briefs
Gucci teams up with The North Face
Gucci has revealed that it is partnering with The North Face for an unspecified collaboration in the coming months “that celebrates the rich heritage of both brands.” For the big Italian luxury brand, it is the first collaboration of this kind since Alessandro Michele became its creative director five years ...
