More about brands – Page 171
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News briefs
Hexa Surfboard has received a check for €5,000, having beaten...
Hexa Surfboard has received a check for €5,000, having beaten out 22 other respondents to the 2019 Call for Innovation Projects put out by Eurosima, the European boardsports industry association, and Outdoor Sports Valley, the French industry association for outdoor sports. Founded in September 2018 by three surf-loving engineers – ...
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News briefs
BASF exhibited its Infinergy E-TPU (expanded thermoplastic polyurethane) at K...
BASF exhibited its Infinergy E-TPU (expanded thermoplastic polyurethane) at K 2019, the trade show in Düsseldorf that focuses on the fusion of the digital world with the worlds of production processes and product development. BASF showcased in particular new mini beads and a new processing method, along with related new ...
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News briefs
Schoeller Textil has introduced a new line of biodegradable fabrics,...
Schoeller Textil has introduced a new line of biodegradable fabrics, called Proearth, as part of its joint venture with Formosa Taffeta, Schoeller FTC. The bluesign-approved collection uses a biodegradable polyester technology that will allow the material to degrade faster than other offers on the market, the company claims. First presented ...
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News briefs
Buff, the head- and neckwear brand based in Catalonia, is...
Buff, the head- and neckwear brand based in Catalonia, is releasing an interesting new Mountain Collection of tubulars for autumn/winter 2019/20. The designs feature iconic peaks throughout the world such as Montblanc, the Matterhorn, the Jungfraujoch, the Dolomites, the Zugspitze, the Grossglockner and Mount Elbrus in Europe; Mount Whitney, Grand ...
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News briefs
Polygiene, the Swedish developer and supplier of Stays Fresh and...
Polygiene, the Swedish developer and supplier of Stays Fresh and Odor Crunch technology, has announced new agreements with Vtinon, a Korean producer of socks, and with Osklen, a sustainable Brazilian sportswear brand owned by the Alpargatas group. It has previously announced Tommy Sport as a client. The Swedish company's financial ...
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News briefs
Eastpak has joined forces with Neighborhood, the Japanese streetwear label,...
Eastpak has joined forces with Neighborhood, the Japanese streetwear label, founded by Shinsuke Takizawa in 1994, on a range of padded bags. The collaboration has resulted in four items made of nylon and satin, inspired by Neighborhood's military/biker streetwear style. Each item features co-branded graphics as well as Neighborhood's slogan, ...
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News briefs
Canada Goose is launching Branta, a new capsule collection for...
Canada Goose is launching Branta, a new capsule collection for autumn/winter 2019, comprised of six limited-edition parkas for men and women that are based on the artwork of Diane Burko. This season's theme is Glacial Shifts, inspired by Burko's work, who used art to document the disappearance of glaciers through ...
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Short stops
Puma has released a collection of lifestyle winter jackets designed...
Puma has released a collection of lifestyle winter jackets designed in collaboration with Helly Hansen
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Short stops
Puma has come out with a second collection of streetwear...
Puma has come out with a second collection of streetwear and sneakers co-branded with Karl Lagerfeld, as the designer's fashion house is still operating after his death last January
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Short stops
Poc, the Swedish producer of sports helmets, will be working...
Poc, the Swedish producer of sports helmets, will be working more closely with MIPS, the Swedish safety technology company
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News briefs
Puma, whose share price rose by 60 percent in the...
Puma, whose share price rose by 60 percent in the first nine months of this year, has entered Forbes' Fab 40 list of the world's most valuable sports brands for the first time, ranking sixth in the business category with a brand value of $4 billion. Nike came in first ...
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News briefs
Puma has signed a multi-year deal with the Royal Moroccan...
Puma has signed a multi-year deal with the Royal Moroccan Football Federation to be the kit supplier to all of the country's representative teams, including the Atlas Lions national team. The German brand has performed this service for the national Moroccan team two times previously. The new deal takes effect ...
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News briefs
Puma can't stop signing new sponsorship deals, although the fast-growing...
Puma can't stop signing new sponsorship deals, although the fast-growing company's management has repeatedly indicated that the budget has remained stable as a percentage of sales. One of latest rumors, spread by Footy Headlines, is that the Wild Cat is in line to take the place of Umbro as the ...
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News briefs
New Balance has extended its contract as the official kit...
New Balance has extended its contract as the official kit supplier to the England and Wales Cricket Board (ECB) for the inaugural season of The Hundred, English cricket's new 100-ball format. The American brand will be providing kits for all eight of the competing teams from next May. The men's ...
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News briefs
Asics and the International Association of Athletics Federations (IAAF) have...
Asics and the International Association of Athletics Federations (IAAF) have announced the renewal of their partnership and Asics' commitment to athletics with the signing of a new 10-year agreement. Asics will be present at and involved in all World Athletics Series events from 2020 to 2029, including the World Athletics ...
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News briefs
Asics and the International Association of Athletics Federations (IAAF) have...
Asics and the International Association of Athletics Federations (IAAF) have announced the renewal of their partnership and Asics' commitment to athletics with the signing of a new 10-year agreement. Asics will be present at and involved in all World Athletics Series events from 2020 to 2029, including the World Athletics ...
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News briefs
Umbro has signed a ten-year extension of its licensing deal...
Umbro has signed a ten-year extension of its licensing deal with Grupo Dass, a manufacturer and marketer of sporting goods with offices and factories in Brazil and Argentina. In addition to Umbro – which is owned by Iconix Brand Group – Fila is another of Grupo Dass' big clients. The ...
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News briefs
Rossignol has launched “We Rise,” a new global campaign that...
Rossignol has launched “We Rise,” a new global campaign that aims to encourage women to get outside and share their passion for the mountains. The campaign features stories about the lives of Rossignol women, from world-class athletes like Marion Haerty and Tatum Monod to women behind the scenes. Followers of ...
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News briefs
Speedo has been unveiled as the headline sponsor of the...
Speedo has been unveiled as the headline sponsor of the British Universities & Colleges Sport (BUCS) Swimming Series. The agreement covers BUCS' Short Course Championships, Long Course Championships and Team Championships. The three competitions are together set to draw around 1,700 student swimmers from 120 institutions in the U.K. All ...
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News briefs
North Sails will be the official apparel supplier of the...
North Sails will be the official apparel supplier of the 36th America's Cup, presented by Prada. It will make use of recycled materials. A capsule collection will be on sale from November 2019 in North Sails' stores and on its website.
