More about brands – Page 173
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Polartec, the brand of technical fabrics, has announced the winners...
Polartec, the brand of technical fabrics, has announced the winners of the 2019 edition of its annual Apex Design Awards, which are selected every year for products that incorporate the Massachusetts-based company's fabrics. The winners are: the 66ºNorth x Ganni Kria NeoShell Jacket, with Polartec's NeoShell breathable waterproof fabric; the ...
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Directa Plus has developed a new waterproof textile membrane featuring...
Directa Plus has developed a new waterproof textile membrane featuring the company's G+ graphene nanoplatelets, contained in a polyurethane film. The new membrane will be marketed under the names Grafytherm and Grafyshield. The company has already secured an Italian patent, and is in the process of extending it internationally. According ...
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Keen and Sherpa Adventure Gear have joined forces on a...
Keen and Sherpa Adventure Gear have joined forces on a new edition of their Innate travel boot for men and women for the autumn/winter 2019 season, which follows a similar release for spring 2019. The new product is PCF-free and uses premium nubuck leather certified by the Leather Working Group. ...
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Bear Paw, the warm-lined comfort brand from Sacramento California, has...
Bear Paw, the warm-lined comfort brand from Sacramento California, has launched a vegan summer collection for men and women, mainly consisting of bio type sandals. They are made in Spain with cork footbeds and Piñatex pineapple fiber or textile uppers, glued with latex. The collection has been approved by PETA, ...
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Elan has signed a new contract with one of its...
Elan has signed a new contract with one of its brand ambassadors, Kelsey Serwa. The Canadian Olympic medalist has just retired from freestyle skiing and will become a “main member” of W Studio, a program begun 15 years ago to develop ski gear for the women's side of the market. ...
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Nike has been honored with the “outstanding commercial” award at...
Nike has been honored with the “outstanding commercial” award at the Creative Arts Emmy Awards for its “Dream Crazy” campaign featuring Colin Kaepernick, the former quarterback of the San Francisco 49ers. It is Nike's first “outstanding commercial” Emmy in 17 years for an ad. The commercial was released in September ...
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Adidas and the Mexican Football Federation (FMF) have extended their...
Adidas and the Mexican Football Federation (FMF) have extended their long-standing partnership. Adidas will continue to be the FMF's official supplier through the 2026 Fifa World Cup, which will be played in Mexico, Canada and the U.S. The original deal between Adidas and the FMF ran from 1984 to 1990. ...
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Adidas has unveiled the official ball for 2019/20 UEFA Champions...
Adidas has unveiled the official ball for 2019/20 UEFA Champions League group stage. The base of the ball is a bold multi-colored design incorporating traditional colors from the UEFA Champions League as well as those seen across stadiums worldwide. The ball features a blend of blues, fluorescent oranges and yellows. ...
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Asics has been named official footwear and apparel partner of...
Asics has been named official footwear and apparel partner of the Mouratoglou Academy. Located in Sophia Antipolis, near Nice, the Mouratoglou Academy was founded by Patrick Mouratoglou in 1996, and is home to a student campus for nearly 200 full-time students. The facility features 34 tennis courts, four padel courts, ...
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Opro has announced a new partnership with the Rugby Canada,...
Opro has announced a new partnership with the Rugby Canada, the national governing body for the Rugby Union in Canada. The brand will be supplying elite mouthguards to all junior and senior players from Rugby Canada's national program. Opro is already the mouthguard partner of several national teams, including New ...
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Opro has announced a one-year partnership deal with the Legend...
Opro has announced a one-year partnership deal with the Legend Fighting Championship (Legend FC), the Chinese mixed martial arts (MMA) organization. As the official mouthguard of Legend FC, the brand will provide all Legend FC fighters with mouthguards that will be worn while they train or compete inside the cage. ...
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Craft will launch a “plogging” challenge with selected retailers in...
Craft will launch a “plogging” challenge with selected retailers in Germany throughout October and November to celebrate the release of its new collection of jogging shoes. Plogging, a term which comes from Sweden and translates as collecting trash while jogging, will give consumers gathering at seven retail stores throughout Germany ...
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Prana, a brand of Columbia Sportswear, is offering $100,000 to...
Prana, a brand of Columbia Sportswear, is offering $100,000 to one person as an incentive to enable them to “pursue their passion.” The idea is consistent with the brand's slogan, “Clothing for Positive Change.” Applicants must submit a one- to three-minute video illustrating their current job and their dream job. ...
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Short stops
Skechers has received the Best Brand of the Year award...
Skechers has received the Best Brand of the Year award from the German Schuhkurier magazine
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Lacoste has joined Tecnifibre, a company that it recently acquired,...
Lacoste has joined Tecnifibre, a company that it recently acquired, as a sponsor of the Boulogne-Billancourt tennis club near Paris for the next four years
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Short stops
Bullpadel has agreed a sponsorship deal with the International Padel...
Bullpadel has agreed a sponsorship deal with the International Padel Federation (IPF) which makes the Spanish brand the official ball and clothing of the IPF for two seasons
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News briefs
Vans, a brand of VF Corp., has announced the launch...
Vans, a brand of VF Corp., has announced the launch of Vans Checkerboard Day, an annual event to rally communities around the idea of fueling creativity. On the inaugural Vans Checkerboard Day, which will be held on Nov. 21, Vans will donate $1 million from global sales at the brand's ...
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Mascot Bidco Oy, the investment consortium led by Anta Sports...
Mascot Bidco Oy, the investment consortium led by Anta Sports Products, reports that it has gained title to all the shares in Amer Sports through the redemption of those that had not been tendered already. The stock was de-listed from the Nasdaq Helsinki exchange on Aug. 23.
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Dennis James “Chip” Wilson's investment in China's Anta Sports Products...
Dennis James “Chip” Wilson's investment in China's Anta Sports Products has paid off handsomely. The billionaire founder of Lululemon had paid $100 million to buy a 0.59 percent stake in the big and fast-growing Chinese company in May 2018. Shares in the Chinese company have risen strongly since then, along ...
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Nike has inaugurated a new European distribution center in Ham,...
Nike has inaugurated a new European distribution center in Ham, Belgium, that is entirely powered by renewable energy. Called the Court, it uses state-of-the-art technology that should help accelerate deliveries of online orders directly to consumers. Measuring 1.5 million square feet, it uses wind, solar, geothermal, hydroelectric and biomass energy. ...