More about brands – Page 178
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News briefs
Nike and the Jordan Brand have become the official outfitters...
Nike and the Jordan Brand have become the official outfitters of the Basketball Africa League (BAL), the new professional league of 12 African teams. The brands will be supplying uniforms, warm-up apparel, socks and practice gear. Nike will supply six teams and the Jordan Brand the other six. Play is ...
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Trent Alexander-Arnold, the 20-year-old right back for the Liverpool and...
Trent Alexander-Arnold, the 20-year-old right back for the Liverpool and English national football clubs, has signed a multi-year renewal of his endorsement deal with Under Armour. The original deal dates back to 2017. Over the past year, Alexander-Arnold has helped Liverpool win a sixth Champions League title and helped England reach ...
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McDavid has expanded its commercial activities in Germany. The producer...
McDavid has expanded its commercial activities in Germany. The producer of protective sports equipment is now the official business partner of the Borussia Monchengladbach football team for the 2019/20 season. The company will supply part of the bandages to the team. Marc-André ter Stegen, goalkeeper of FC Barcelona and of ...
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The Australian golfer Greg Norman has become a brand ambassador...
The Australian golfer Greg Norman has become a brand ambassador for Garmin International, the Swiss-based company that brings GPS navigation and wearable technology to the automotive, aviation, marine, outdoor and fitness markets. Norman, also known as the “The (Great White) Shark,” is a two-time winner of the British Open and ...
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Li Ning has signed RJ Hampton to a five-year footwear...
Li Ning has signed RJ Hampton to a five-year footwear and apparel endorsement deal. A signature shoe will be released this autumn. According to ESPN, which reported about the deal, the American basketball talent is projected to join the NBA in 2020. He currently plays for the New Zealand Breakers ...
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Macron is the new kit sponsor for Unione Rugby Capitolina,...
Macron is the new kit sponsor for Unione Rugby Capitolina, a Roman club that belongs to the Italian Rugby Union. The partnership agreement will run for three years, starting in the 2019/20 season.
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Short stops
On Aug. 1, Jirí Pavlenka, the German national league's top goalkeeper...
On Aug. 1, Jirí Pavlenka, the German national league's top goalkeeper and member of the Czech national football club, signed a cooperation agreement with Reusch, the brand of highly technical ski gloves and goalkeeper gloves
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Opro will be the official mouthguard partner for the Barbarians...
Opro will be the official mouthguard partner for the Barbarians vs. Fiji rugby match, which is taking place at London's Twickenham Stadium on Nov. 16
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Adidas is reportedly considering putting a deposit on sports shoes...
Adidas is reportedly considering putting a deposit on sports shoes – as in Germany's “Pfandsystem” (Pfand means “deposit”) – similar to what is often done with plastic and glass bottles. According to reports in sportstextiles.com, the brand is exploring charging a returnable deposit of €10 on a pair of shoes ...
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Article
Under Armour is weighed down by North America
Under Armour had a difficult second quarter, ending with a loss that was below analysts' consensus, sending the share price down by 15 percent. Its net loss narrowed to $17.3 million, against $95.5 million for the second quarter of 2018.The group's revenues inched up by 1 percent to $1,191 million, ...
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Article
Record Q2 results for Columbia
Columbia Sportswear's net income rocketed by 137 percent to $23.0 million in the seasonally small second quarter ended June 30. One of the drivers was an exceptionally strong counter-seasonal business with Columbia's line of performance fishing gear, PFG, which is approaching an annual turnover of $200 million.The group's quarterly revenues ...
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Nike has announced that it is going ahead with the...
Nike has announced that it is going ahead with the construction of a new Nike Air Manufacturing Innovation (Air MI) facility in Goodyear, Arizona, generating more than 500 full-time jobs in a state that has shown hostility toward the company's commitment to diversity. The state's governor, Doug Ducey, withdrew a ...
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Nike is reportedly contemplating strategic options including the divesture of...
Nike is reportedly contemplating strategic options including the divesture of Hurley, the group's boardsports apparel brand. The information came just after that of the appointment of John Schweitzer as Hurley's chief executive and chief financial officer. He is replacing Bob Coombes, who was made general manager in 2015, with the ...
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VF Corp. announced the appointment of Michel Bilodeau as vice...
VF Corp. announced the appointment of Michel Bilodeau as vice president and general manager in charge of Vans in the EMEA region, starting in October. He will replace Stefano Saccone, who had taken on the responsibility in April but is instead going to run Woolrich International (see the following article). ...
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Woolrich International has appointed Stefano Saccone as its new chief...
Woolrich International has appointed Stefano Saccone as its new chief executive. He takes over the role from Paolo Corinaldesi, who has served as Woolrich International's chief executive for the past three years. Saccone joins from VF Corp., where he was most recently vice-president and general manager of the Vans EMEA ...
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Mark King, a former president of Adidas North America who...
Mark King, a former president of Adidas North America who is now 60 years old, has been made chief executive of Taco Bell, one of the American fast-food chains owned by Yum! Brands
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Nike has re-opened its store in Tokyo's Harajuku neighborhood, at...
Nike has re-opened its store in Tokyo's Harajuku neighborhood, at 1 Chome-13-12 Jingumae, Shibuya City. The refurbished location features enhanced services, including a dedicated Nike Women's floor. Additionally, customers can now reserve and scan products and benefit from instant checkout, among other new services, all through Nike App at Retail, ...
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Amer Sports has announced that its half-year financial results will...
Amer Sports has announced that its half-year financial results will be released on Sept. 30. The publication date had originally been scheduled for July 25. The change follows the recent change in ownership of the company. Amer Sports was acquired by a consortium led by Anta Sports earlier this year.
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Ortlieb won a lawsuit in Federal Court against Amazon on July...
Ortlieb won a lawsuit in Federal Court against Amazon on July 25. The German company wants to prevent the appearance of ads with the Ortlieb brand name on Google, which are linked to offers on the Amazon homepage. The issue is that, when searching a term with Ortlieb in it, such ...
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Nike has introduced Joyride, a new technology that combines the...
Nike has introduced Joyride, a new technology that combines the previous cushioning systems of Nike Air and Nike React. Joyride sets pods and about ten thousand foam beads in the soles of each shoe. The beads shift with wearers' motions and the size and shape of their feet, while the ...
