More about brands – Page 251
-
News briefs
Columbia Sportswear has appointed David Lawner as interim senior vice...
Columbia Sportswear has appointed David Lawner as interim senior vice president of retailing in North America and Europe, the Middle East and Africa (EMEA), while the company has started a search to replace Shawn Cox. From 2011 until March 2016, Lawner was president in charge of U.S. retailing and ecommerce ...
-
News briefs
The Adidas flagship store in Berlin's Tauentzienstrasse joined forces with...
The Adidas flagship store in Berlin's Tauentzienstrasse joined forces with Zalando in June in a pilot project to enable consumers to order in-store via the e-tailer's ZipCart app. With Zalando's app, shoppers can see what is in stock in the store and order what they want. The integrated commerce pilot ...
-
Short stops
Under Armour has slated new store openings in Philadelphia, Boston...
Under Armour has slated new store openings in Philadelphia, Boston and New York City's World Trade Center
-
News briefs
Adidas has filed a lawsuit against Bally's U.S. subsidiary in...
Adidas has filed a lawsuit against Bally's U.S. subsidiary in connection with several footwear designs. In its complaint, which was filed in U.S. District Court for the District of Oregon (Portland Division) in late August, the sports giant alleges that Bally is offering for sale and selling footwear featuring two ...
-
Short stops
Columbia University of New York plans to offer an online...
Columbia University of New York plans to offer an online program on sports management, without giving out a degree at the end of the course
-
News briefs
Oakley has launched its first snow helmet. It is fitted...
Oakley has launched its first snow helmet. It is fitted with a patented modular brim system, which allows an optimal fit for the goggle and the helmet itself.
-
News briefs
New Balance has expanded a partnership with J. Crew that...
New Balance has expanded a partnership with J. Crew that started 11 years ago with a joint line of sneakers. The two brands are now partnering on a co-branded line of women's activewear that is being offered from this week at selected J. Crew and New Balance stores in the ...
-
News briefs
IDEAS, the international sports designers' association, has launched its color...
IDEAS, the international sports designers' association, has launched its color forecast for spring/summer 2018, using the name “Equality” as the keyword for the season. The 52-page book presents a selection of 40 colors divided into six themes, each of which is directed by a member of IDEAS. The book can ...
-
News briefs
The Norwegian police has chosen Arc'teryx as a new supplier...
The Norwegian police has chosen Arc'teryx as a new supplier of uniform jackets. The garments come from Arc'teryx LEAF, a division of the company that is specialized in clothing for police and military. Garments from nine different vendors were tested for three years by the Norwegian police before the choice ...
-
News briefs
More and more sports and fashion brands are launching a...
More and more sports and fashion brands are launching a new line of “outdoor” clothing. It's now the turn of Joma, the leading Spanish producer of football boots, which has already diversified into other sports such as tennis and running. Listing some basic technical functions, Joma says its outdoor garments ...
-
Short stops
Oakley has begun to sell its interactive Radar Pace glasses,...
Oakley has begun to sell its interactive Radar Pace glasses, developed together with Intel, on its website and in its stores in North America, Europe and Australia
-
Short stops
Fusalp is launching its first children's skiwear line
Fusalp is launching its first children's skiwear line
-
Short stops
Elan's ski collection for the current season includes a limited...
Elan's ski collection for the current season includes a limited edition, called Delight Black Edition, featuring Swarovski crystals, which is being offered at a recommended retail price of €729.95 per pair
-
News briefs
Nike qualified again as the most valuable brand of apparel,...
Nike qualified again as the most valuable brand of apparel, footwear or sports equipment in Interbrand's rankings of the best global brands, just ahead of Louis Vuitton and H&M. Coming short of its annual turnover or market capitalization, its assessed brand value of $25.0 billion went up by 9 percent ...
-
News briefs
Kelme will act as the first official technical sponsor of...
Kelme will act as the first official technical sponsor of Kosovo's national football team. The contract lasts for four years and covers the team's pre-qualification matches in the 2018 Fifa World Cup in Russia. It would be the first World Cup in the young history of the team, which was ...
-
News briefs
Helly Hansen has been selected as an exclusive supplier to...
Helly Hansen has been selected as an exclusive supplier to the Swedish Alpine Ski Team, taking the place of Goldwin after 29 years. The sponsorship agreement is for five years with an option for an additional five. It will be phased in so that juniors and European Cup racers will ...
-
News briefs
Reebok has contracted Gigi Hadid, the famous New York-based fashion...
Reebok has contracted Gigi Hadid, the famous New York-based fashion model and fitness advocate, as the newest face for its #PerfectNever campaign. The brand has also signed up an Australian fitness professional, Emily Skye, as a new global ambassador for its fitness lines.
-
News briefs
Kristaps Porzingis, a Latvian player in the National Basketball Association...
Kristaps Porzingis, a Latvian player in the National Basketball Association (NBA), is reportedly negotiating a record-breaking deal with Adidas. The Vertical reported last week that the player for the New York Knicks was negotiating a contract worth between $3 million and $6 million per year, depending on bonus payments. Nike ...
-
News briefs
Adidas Golf has struck a multi-year apparel and footwear endorsement...
Adidas Golf has struck a multi-year apparel and footwear endorsement deal with Dustin Johnson. The brand has been working with Johnson for the last ten years. The extended deal comes as the hard-hitting player is enjoying an outstanding year, as 2016 PGA of America Player of the Year, 2016 US ...
-
News briefs
Puma has launched a new women's campaign featuring Cara Delevingne,...
Puma has launched a new women's campaign featuring Cara Delevingne, the English fashion model and actress, as the brand's latest female ambassador. The message of the new “Do You” campaign is about inspiring confidence in women everywhere. The Do You campaign features multiple product categories from Puma's running and training ...
