More about brands – Page 293
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News briefs
New Era Cap is set to introduce a technical line...
New Era Cap is set to introduce a technical line of knitted headwear for next winter, featuring Outlast technology, Dri-Release and Durable Water Repellency (DWR). They will be worn by promising snowboarders and skaters on and off the mountains in Europe from the beginning of this year. The brand will ...
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Dakine has chosen Northridge Mills to produce its new junior...
Dakine has chosen Northridge Mills to produce its new junior women's swimwear line in California. The swimsuits will be available in select stores and online this spring. Northbridge Mills, which is owned by Encore Brands, is an experienced producer of beach and competitive swimwear, with a manufacturing capacity exceeding 100,000 ...
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News briefs
Mammut is asking owners of a Mammut/Snowpulse avalanche airbag as...
Mammut is asking owners of a Mammut/Snowpulse avalanche airbag as a precaution to re-equip the release units of the backpacks with a special plastic clip. The point of possible concern is the connection between the release mechanism and the Venturi valve in avalanche airbags produced for the winter seasons from ...
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News briefs
Researchers at the Hohenstein Institute in Bönnigheim and the Leibnitz...
Researchers at the Hohenstein Institute in Bönnigheim and the Leibnitz Institute for Interactive Materials (DWI) in Aachen have developed an antimicrobial treatment for wool and wool blends. Antimicrobial treatments are typically effective on cotton, polyester and polyamide, but not many are effective on wool, which tends to be washed less ...
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Adidas is putting out a new line of sportswear, shoes...
Adidas is putting out a new line of sportswear, shoes and accessories for girls under the Adidas Stella Sport label, developed with Stella McCartney
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Nike has been granted a patent in the U.S. for...
Nike has been granted a patent in the U.S. for a recyclable ball
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TSL is recalling three models of snow shoes developed for...
TSL is recalling three models of snow shoes developed for the winter 2014/15 season: the TSL 305 Expedition, the TSL 325 Expedition and the TSL Symbioz Elite
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News briefs
Evan Geiselman has signed a head-to-toe marketing partnership with Reef....
Evan Geiselman has signed a head-to-toe marketing partnership with Reef. Born in Florida, the 21-year-old has been involved in competitive surfing since the age of 7. He qualified as Vans Triple Crown Rookie of the Year in 2011, and he recently won the Kona Pro Jax in his home state. ...
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News briefs
Romain Bardet is a new ambassador for the Gel Intérim...
Romain Bardet is a new ambassador for the Gel Intérim Rossignol Nordic Team. The professional cyclist, who competes with France-based AG2R team, finished 6th in the 2014 Tour de France and 15th overall in the Tour de France 2013. He joins Marie Laure Brunet, double Olympic medalist in biathlon, who ...
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News briefs
Scarpa has welcomed two freeride skiers, Lynsey Dyer and Ben...
Scarpa has welcomed two freeride skiers, Lynsey Dyer and Ben Leoni, to its roster of sponsored athletes. The move reflects the brand's growth in the freeride-ski category. Graham Zimmerman has joined the company as a sponsored athlete for climbing. Dyer, who will be using Scarpa's Freedom series boots, was named ...
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News briefs
Columbia has announced it will be the equipment partner of...
Columbia has announced it will be the equipment partner of The Mud Day in 2015. The Mud Day is an obstacle course organized by Amaury Sport Organisation (A.S.O.), which organises the Tour de France and other competitions. In 2014, its second year, it lasted nine days and covered six French ...
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News briefs
Scarpa North America will act as official sponsor of the...
Scarpa North America will act as official sponsor of the National Ski Patrol in the U.S. for touring and telemark ski boots. Members of the National Ski Patrol will be able to purchase Scarpa's products at special conditions.
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Florinda Bogner, daughter of Willy Bogner, will be the face...
Florinda Bogner, daughter of Willy Bogner, will be the face of Bogner's new eyewear collection, manufactured by Rodenstock
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Skechers has signed up Belén Mozo, a Spanish-born LPGA golf...
Skechers has signed up Belén Mozo, a Spanish-born LPGA golf professional, as a brand ambassador for its GO Golf line of golf shoes, joining a PGA pro, Matt Kuchar
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Inov-8, which has developed a specific shoe for triathlon, has...
Inov-8, which has developed a specific shoe for triathlon, has signed up a brilliant Spanish Ironman, Victor Del Corral
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Maurice Clavel, a German/French triathlon runner who finished second in...
Maurice Clavel, a German/French triathlon runner who finished second in the 2014 70.3 European Championships in Wiesbaden, has joined Scott's triathlon team
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Puma has extended its sponsorship of the Ghana Football Association...
Puma has extended its sponsorship of the Ghana Football Association
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Padraig Harrington has re-signed with Wilson for an 18th consecutive...
Padraig Harrington has re-signed with Wilson for an 18th consecutive year
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News briefs
Nike has relaunched and rebranded its technical outdoor line, Nike...
Nike has relaunched and rebranded its technical outdoor line, Nike ACG, with a stronger positioning in the urban outdoor market. “Spanning outerwear, footwear and portable storage, the collection is designed to meet the demands for mobility and weather protection in any urban setting,” said Nike about the new NikeLab ACG ...
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News briefs
Reebok has announced a new partnership with Kendrick Lamar. The...
Reebok has announced a new partnership with Kendrick Lamar. The Grammy-nominated rapper is designing a collection of sneakers for the brand. Additionally, he is helping Reebok develop programs to keep children off the streets. To celebrate the partnership, Lamar has penned a song entitled “I Am” and shot a video ...
