More about brands – Page 31
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News briefsAdidas Basketball unveils first premium collection
Source: Adidas Adidas Basketball 2023 Collection: Chapter 01 Adidas Basketball has unveiled The 2023 Collection: Chapter 01, the first in a series of premium offerings from the brand embedded in its “Remember the Why” ethos of “demonstrating the art of reduction through bold simplicity and intentional design.” ...
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News briefsReebok announces the winner of the 2022 Reebok Human Rights Award
Source: Reebok Dieter Cantu named recipient of 2022 Reebok Human Rights Award Reebok has announced that community organizer, activist and social entrepreneur Dieter Cantu has been named the recipient of the 2022 Reebok Human Rights Award. The program, which highlights individuals doing impactful work that promotes human ...
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News briefsMaria Valdes promoted to Puma chief product officer and board member
Source: Puma Maria Valdes Effective Jan. 1, 2023, Puma executive Maria Valdes will be promoted to chief product officer and a member of the board of management. Currently, Valdes is the GM of Puma’s largest business unit, sportstyle. In her new role, she will be responsible for ...
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News briefsQatar looking to host 2036 Olympics
Qatar is reportedly ready to bid once again to stage the Olympic Games in 2036, despite having failed in the past, according to multiple press sources. Qatar is currently hosting the FIFA World Cup, the first to take place in the Middle East and in a northern hemisphere winter. FIFA ...
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News briefsBioniq acquires Vaha
Bioniq has acquired Vaha, known for its award-winning interactive fitness mirror. Bioniq is a London-based firm specializing in healthcare supplements. The move is part of the company’s mission to promote health and well-being, which will now combine bespoke supplements and personalized home fitness. The Bioniq global platform, now including Vaha, ...
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News briefsZwift appoints former Amazon executive as co-CEO
Zwift has announced that Kurt Beidler is to become the company’s co-CEO. He will be sharing duties with Eric Min, who will remain chairman of the company. Beidler joins Zwift from Amazon, where he spent 17 years, most recently leading the Amazon Kids+ subscription service.
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News briefsDecathlon integrates Resortecs disassembly technologies and launches ski jacket designed for recycling
Resortecs, the textile technology company, has announced that Decathlon is launching the first ski jacket to incorporate its Smart Stitch thread, in the retailer’s winter sport’s brand, Wedze. Resortecs has received a €2.5 million grant from the E.U. to accelerate the go-to-market of its heat-dissolvable and purportedly fully recyclable sewing ...
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News briefs
Anta weighing up an IPO of Amer Sports
Anta Sports is considering an initial public offering (IPO) of Amer Sports, Bloomberg has reported, drawing its information from people familiar with the matter who asked not to be identified. Amer Sports includes brands like Wilson, Arc’teryx, Salomon and Atomic. The company and its co-investors are currently holding preliminary negotiations ...
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News briefsSnapchat and H&M release a digital fashion collection
Technology company Snap, owner of the visual messaging service Snapchat, is partnering with fashion retailer H&M to launch a digital collection powered by the Snap Camera. From Dec. 5, 2022, users have access to three augmented reality Try-On Lenses, available via H&M’s mobile app and on Snapchat. The lenses ...
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News briefsRossignol to donate refurbished skis
From now through to April 30, 2023, Rossignol will be running a charitable drive called “One for One,” in which it pledges to donate one pair of reconditioned skis to charitable organizations and amateur sports federations in developing countries for every new pair purchased online. The company says that every ...
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News briefsFire+Ice and POW collaborate
Bogner’s Fire+Ice brand and the non-profit organization Protect our Winters (POW) have entered into a collaboration. The result is the unisex Gregory Varsity Ski Jacket, limited to 350 pieces, featuring an exclusive print by American artist Gregory Siff. The jacket, a typical mix of fashion and performance, is, according to ...
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News briefsUnless partners with NFW to release 100% plant-based sneaker
Source: UNLESS Collective Unless Collective has partnered with NFW (Natural Fiber Welding) to release a 100 percent plant and mineral-based sneaker, the Degenerate. The skate-inspired sneaker contains zero plastic and is designed to harmlessly decompose at the end of its life. It is the first product to ...
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News briefsKappa introduces its first U.S. Ski & Snowboard collection
Kappa’s first U.S. Ski & Snowboard collection has hit the brand’s stores and related online outlets. The range – the activewear version of the race outfits worn by the athletes on the U.S. team – comprises a ski jacket and pants, a fleece sweater, an ultra-light ...
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News briefsWinners of the Polartec Apex Award 2022
Polartec has presented the winners of the Polartec Apex Award 2022 at ISPO Munich 2022. The annual design award honors brands and designers who translate Polartec fabrics into new iconic products. The 12 garments were selected for their “innovative form and function” in the sport, lifestyle and performance categories. The ...
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News briefsNew e-sports live ticker for sports publishers
Shadow Esports, a leading provider of professional e-sports analytics tools based in Berlin, Germany, has developed what it says is an easy-to-integrate e-sports live ticker designed to help digital sports media provide e-sports fans with high-quality content. The free basic version of “Esports-Liveticker” includes a scoreboard through ...
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News briefsLem expands offerings with ski helmets and goggles
The U.S. brand Lem, traditionally known as a specialist in bicycle helmets, has presented a range of ski helmets and goggles at the ISPO in Munich. The helmet range features gel motion technology for an optimized distribution of impact forces and includes three all-mountain helmets, a racing helmet, a goggle ...
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News briefsDecathlon partners with Milano Premier Padel P1
Decathlon Italy has announced a partnership with Milano Premier Padel P1 through its brand Kuikma. The tournament is scheduled to take place on Dec. 5-11 at the Allianz Cloud in Milan. Premier Padel is the official worldwide pádel circuit under the International Pádel Federation (FIP), supported by Professional Players Association ...
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News briefsKoi Golf launches its first apparel collection
Koi Golf, a new U.K.-based company, is introducing its first golf apparel collection. The initial launch includes a men’s line that comprises polos, T-shirts and a range of golf accessories, including caps, hats, socks and towels. A women’s range and wider men’s range are to follow in 2023, GolfBusinessNews has ...
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News briefsEllesse launches skiwear capsule with Michael Kors
Ellesse has teamed up with Michael Kors (MK) to launch a capsule collection for winter skiwear. The collection, launched globally on Nov. 29, features an exclusive logo that blends the brands’ logos together. It includes pullovers, jackets, puffer vests, track pants, leggings, gloves and ribbed beanies in Ellesse’s signature ...
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ArticleWoolmark announces winners of the Performance Challenge Award 2022
At ISPO Munich 2022, The Woolmark Company and Salomon announced the winners, as well as the ten most innovative finalist concepts, for the 2022 Woolmark Performance Challenge, a well-known innovation and ideas program for the sports and performance market. This year’s theme was long-distance mountain running. Students were asked ...
