More about brands – Page 316
-
News briefs
Hermès, the French luxury goods company, has started to sell...
Hermès, the French luxury goods company, has started to sell a very expensive collection of ski clothing and accessories made in France. Many of the products are manufactured in a French factory that has been making Hermès swimwear since last year. Some of the clothing is made in waterproof leather. ...
-
News briefs
Ralph Lauren has presented a range of uniforms that are...
Ralph Lauren has presented a range of uniforms that are completely made in the USA for the members of the U.S. Winter Olympic team in Sochi, to be worn during the opening and closing ceremonies and at the Olympic Village. The fashion company has contracted 40 U.S. manufacturers to make ...
-
News briefs
Confirming an article in SportEco, TSL says it is going to...
Confirming an article in SportEco, TSL says it is going to launch a highly innovative Nordic walking pole at the 2014 OutDoor show, but doesn't want to give away any details. The French snowshoe specialist already markets a line of rather technical Nordic walking poles, with sales stablizing at around 20,000 ...
-
Short stops
Nike Golf is putting out the lightest version of its...
Nike Golf is putting out the lightest version of its ergonomic golf bag, the Nike Sport Lite, which weighs less than 1.8 kilos
-
Short stops
ON and Alex Thilo Brunner, designer of the Swiss brand...
ON and Alex Thilo Brunner, designer of the Swiss brand of running shoes, have won the 2013 Swiss Design Prize in the Market Product category
-
News briefs
La Sportiva is the main sponsor of a new team...
La Sportiva is the main sponsor of a new team of professional and amateur ski touring athletes, which has been named the La Sportiva Mountain Attack Team. It takes the name from the Italian company and from Mountain Attack, a well-known Austrian ski touring race that will take place for ...
-
News briefs
Adidas has unveiled its new, limited-edition adizero f50 boot designed...
Adidas has unveiled its new, limited-edition adizero f50 boot designed by Yohji Yamamoto, the award-winning Japanese fashion designer. The German brand will sell just 2,000 pairs of the new f50s boot globally. The Yamamoto f50 uses the same technology as the current adizero f50 range, offering lightness and precision. The ...
-
News briefs
Grifone is organizing a contest intended to associate its image...
Grifone is organizing a contest intended to associate its image with the Pyrenees Mountains, where the Spanish outdoor apparel company has its headquarters. It will select by Jan. 31 an adventurer with good communication skills who will receive €6,000 from Grifone to tour throughout the mountain range in a camping ...
-
News briefs
Vaude is going to launch a new advertising spot in...
Vaude is going to launch a new advertising spot in 70 cinemas in Germany, Austria and Switzerland during the month of November. The 30-second spot covers all of Vaude's product segments: mountain sports, bike sports and backpacks. The longer version of the spot, 4 minutes long, will be presented online. ...
-
Short stops
Craft has signed a three-year sponsorship deal with the Orica-Greenedge...
Craft has signed a three-year sponsorship deal with the Orica-Greenedge cycling team
-
Short stops
Shimano has extended its partnership with the Belkin Pro Cycling...
Shimano has extended its partnership with the Belkin Pro Cycling Team for two more years
-
Short stops
Canterbury of New Zealand has signed up Kevin Sinfield, captain...
Canterbury of New Zealand has signed up Kevin Sinfield, captain of the English Rugby Team and of the Leeds Rhinos
-
Short stops
New Balance has signed up Ben Stokes, a 21-year-old cricketer...
New Balance has signed up Ben Stokes, a 21-year-old cricketer from New Zealand who has won the selection for the England Ashes Tour
-
Article
Columbia is optimistic
Announcing a 14 percent increase in its quarterly dividends, Columbia Sportswear's board of directors was said to be confident in better results going forward. In fact, while they were still largely negative, the results released for the third quarter ended on Sept. 30 were better than forecast, due especially to ...
-
News briefs
Columbia Sportswear denies a report that it has prevailed in...
Columbia Sportswear denies a report that it has prevailed in a dispute against Fibretronic, a company in Hong Kong that it sued last Sept. 16 for damages of $9.4 million in the U.S. Distict Court of Oregon. The case is still pending. The company told the court in its complaint ...
-
News briefs
Babolat has introduced a new range of four racquets, called...
Babolat has introduced a new range of four racquets, called Pure Strike, that will be available at retail internationally in December. They have been specifically designed for “first strikers” who have an attack-based game and take the ball early. They offer reactivity and precision thanks to a hybrid square and ...
-
News briefs
Asics has presented a new natural running shoe, the Gel-Super...
Asics has presented a new natural running shoe, the Gel-Super J33, that is specifically designed for overpronators. Supported by a slogan, “Mix up your running,” the shoe will be available at selected speciality stores from next spring. The Japanese company has also announced a simplification of its offer, establishing four ...
-
News briefs
Nike unveiled the second generation of its FuelBand activity tracker...
Nike unveiled the second generation of its FuelBand activity tracker and fitness monitor at an event held in New York City earlier this month. The new Nike+ FuelBand SE provides more information and motivation than its predecessor to keep users moving. It does not allow “cheating” to rig the user's ...
-
News briefs
Just one day after Nike's presentation of its new FuelBand...
Just one day after Nike's presentation of its new FuelBand SE in New York City, Adidas chose the GigaOm's Mobilize conference in San Francisco to present its Android-based MiCoach Smart Run. This rather bulky, yet multi-functional wrist-top device is said to be the most advanced intuitive running watch in the ...
-
News briefs
Puma has launched a new running application for the iPhone...
Puma has launched a new running application for the iPhone that analyzes the effect of external conditions on the user's running performance, for example the fact that the time of day affects the results. Called Pumatrac, the new app doesn't require input of much data as it mainly uses its ...
