More about brands – Page 364
-
News briefs
Helly Hansen, the Norwegian winter sports and sailing brand, has...
Helly Hansen, the Norwegian winter sports and sailing brand, has obtained an agreement to provide technical gear and sports apparel to Team Sanya, the first Chinese team to enter the Volvo Ocean Race. Team Sanya will take part in the upcoming edition of the race, starting from Alicante in October ...
-
News briefs
Another tennis champion, Mardy Fish, is joining the list of...
Another tennis champion, Mardy Fish, is joining the list of tennis pros sponsored by Maui Jim, the Hawaiian brand of sunglasses. The 29-year-old American sportsman recently claimed the top spot in men's tennis. He has won five ATP tournaments and reached the finals of three Masters series. Maui Jim also ...
-
Short stops
The Quiksilver Foundation is lending support to Skeleton Sea, an...
The Quiksilver Foundation is lending support to Skeleton Sea, an artistic collective whose main focus is to highlight the importance of keeping oceans clean, for example through an installation called the Albatross Exhibitionist about the deadly consequences of plastic pollutants in the sea
-
Short stops
Puma and Ferrari, the Italian carmaker with a Formula One...
Puma and Ferrari, the Italian carmaker with a Formula One racing team, have agreed to a long-term extension of their partnership, whereby Puma is going to be the official licensing partner for Ferrari-branded products and the official supplier of team and race wear for Scuderia Ferrari
-
Short stops
Nike will become the title sponsor of the U.S. Open...
Nike will become the title sponsor of the U.S. Open of Surfing, a free event that is expected to draw more than 500,000 people on the south side of Huntington Beach Pier from July 30 to Aug. 7
-
Short stops
In a three-year deal, Asics has become the official sportswear...
In a three-year deal, Asics has become the official sportswear and running shoe partner of the Bupa Great Run Series, which draws more than 200,000 runners in 10 events including the Great North Run, the world's largest half-marathon
-
Short stops
Von Zipper Europe has signed up William Aliotti, a 17-year-old...
Von Zipper Europe has signed up William Aliotti, a 17-year-old surfer from the island of Saint-Martin, who teamed up with Volcom last year
-
Short stops
Oakley has launched a social media campaign aimed at building...
Oakley has launched a social media campaign aimed at building up its European Facebook community, by taking viewers inside the world of professional sport and enabling them to play against Oakley athletes in virtual races and games
-
Short stops
Planet Sports, the leading integrated sports retailer in India, has...
Planet Sports, the leading integrated sports retailer in India, has teamed up with Bitflipping, an online social media agency that already works with customers such as IBM and Microsoft, to handle its digital media activities
-
Short stops
Puma will sponsor the “Puma Search for a Star” campaign...
Puma will sponsor the “Puma Search for a Star” campaign in the U.K., a special initiative intended to find future football stars, during the Total Football Show running at Lilleshall on July 8-10
-
Short stops
Speedo has signed a long-term sponsorship contract with Karen Pickering,...
Speedo has signed a long-term sponsorship contract with Karen Pickering, a former British Olympic swimming champion
-
Short stops
Von Zipper Europe has signed up William Aliotti, a 17-year-old...
Von Zipper Europe has signed up William Aliotti, a 17-year-old surfer from the island of Saint-Martin, who teamed up with Volcom last year
-
Short stops
Oakley has launched a social media campaign aimed at building...
Oakley has launched a social media campaign aimed at building up its European Facebook community, by taking viewers inside the world of professional sport and enabling them to play against Oakley athletes in virtual races and games
-
Short stops
Haglöfs has been nominated as one of the three Swedish...
Haglöfs has been nominated as one of the three Swedish companies that may receive the country's Fashion Export of the Year Award on Aug. 11
-
News briefs
Amer Sports has created a new position of export director...
Amer Sports has created a new position of export director to supervise the distributors of all its brands throughout the Europe, Middle East and Africa (EMEA) region. It will be filled by Pascal Perrigaud, who had a similar job at Pentland Brands as vice president for international business development, handling ...
-
Short stops
Anta has opened a new flagship store of more than...
Anta has opened a new flagship store of more than 1,000 square meters in Beijing's Capital Indoor Stadium
-
News briefs
Adidas may reduce its offering of Stan Smith, the iconic...
Adidas may reduce its offering of Stan Smith, the iconic white shoe named after an American tennis player of the 1970s. Since it was launched in 1971, the Stan Smith has become one of the best-selling sneakers of all time, and in the last years it was integrated into the ...
-
News briefs
Avril Lavigne is signing a line of clothing for Lotto...
Avril Lavigne is signing a line of clothing for Lotto under a new two-year contract. The line will only be sold by Li Ning, Lotto's partner in China, where the Canadian singer is going to make a series of appearances this year.
-
News briefs
The four-time European Tour winner Simon Dyson took third place...
The four-time European Tour winner Simon Dyson took third place in the BMW PGA Championship at the end of last month, but what was really notable was his apparel. His golf clothes bore the branding of his favorite football team, Manchester United. The new football-inspired golf range was produced by ...
-
News briefs
Skechers has signed a licensing deal with Street Flyers for...
Skechers has signed a licensing deal with Street Flyers for the juvenile sporting goods market. Street Flyers will design, manufacture and distribute bikes, skateboards, scooters, skates and safety gear under the Skechers brand. The line will be designed for children and young adults, and should be available in spring 2012 ...
