More about brands – Page 43
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News briefs
EA’s FIFA video game will feature women’s teams for the first time
Electronic Arts (EA), the global specialist in digital interactive entertainment, has revealed that EA Sports FIFA 23 will feature women’s club teams for the first time with the inclusion of the Barclays Women’s Super League and Division 1 Arkema, the highest divisions of women’s football in England and France, respectively. ...
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News briefs
Anta Sports receives corporate and product awards
Anta Sports is celebrating multiple honors for corporate and product achievements. In the 2022 All-Asia executive team rankings conducted by Institutional Investor the Chinese company won first place in the “Most Honorable Company” and the overall first place for “Best CFO” in the consumer discretionary category. In addition, Anta ranked ...
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News briefs
Northwave's sales up 34% for 2021
Northwave, the Italian specialist in cycling and snowboarding footwear and accessories, exceeded its expectations for 2021, posting a 34 percent rise in revenues to €35.6 million. Export sales topped 85 percent, the main foreign markets being Germany, Italy, Spain and France. Management is looking to countries outside Europe for future ...
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News briefs
Tennis is becoming increasingly popular in South Korea
Tennis is apparently becoming increasingly popular in South Korea. This is reported by Korea Jong daily. The market in Korea reached approximately 250 billion won (€190 million) last year, with around 500,000 people playing. According to research by Korea Jong daily, online stores, tennis apparel brands, brick-and-mortar retailers and tennis ...
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News briefs
Sidi Sport to be sold to Italmobiliare
Italmobiliare has invested in Sidi Sport, the iconic Italian brand specializing in cycling and motorcycling footwear. As per the terms of the agreement, 100 percent of the capital of Sidi Sport S.r.l. will be taken over by Italmobiliare for €66 million, in addition to the net cash held by the ...
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News briefs
UEFA announces Oppo as a new global sponsor of the Champions League
UEFA has announced Chinese smartphone manufacturer Oppo as an official partner of the UEFA Champions League for the 2022/23 and 2023/24 seasons. The deal also includes the UEFA Super Cup, UEFA Futsal Champions League finals and UEFA Youth League finals. Oppo will work closely with UEFA to highlight the best ...
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News briefs
Instagram offers in-chat payment
Small businesses should now be able to transact business in Instagram chat, Meta, Instagram’s owner, has announced. Meta seeks in this way to support businesses that do not have their own Instagram store. Source: Meta In the chat, it will be possible not only to ask questions, ...
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Infographics & Data
Top apparel brands on China’s Tmall during the latest lockdown
This exclusive interactive chart shows the top apparel brands from April 2021 to April 2022 on Alibaba’s e-tail site, Tmall. The chart can be downloaded. This is exclusive data and analysis for Premium Members.
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News briefs
FIS appoints first executives for its new commercial division and a new deputy secretary general
The International Ski & Snowboard Federation (FIS) has hired Christian Salmon as chief commercial director and Oliver Kraus as director of global partnerships. Salmon was previously senior vice president and managing director at IMG. Kraus was a founding member of KPG & Partners, a sports and entertainment consultancy firm, and ...
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Infographics & Data
DTC Sales Growth 2021
This exclusive interactive chart shows the DTC sales growth of the major players in the sporting goods industry.
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News briefs
Puma signs fastest woman alive
Source: Business Wire Elaine Thompson-Herah Puma has signed the world’s fastest woman alive, Elaine Thompson-Herah. The Jamaican sprinter and five-time Olympic champion is thus leaving Nike, with whom she had been associated her entire career. Thompson-Herah was seen wearing Puma-branded shoes and apparel earlier this week before ...
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News briefs
Heydude unveils new logo and look
Source: www.facebook.com/HeyDudeShoesUSA Heydude new logo After being acquired by Crocs for $2.5 billion earlier this year, the casual footwear brand Heydude has on July 11 unveiled a new logo via its social media accounts that was co-determined by the brand’s fans through focus groups in the U.S., ...
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News briefs
Fanatics signs college licensing agreement with Nike
Sports retail platform Fanatics is entering into a long-term partnership with Nike to produce fan gear for college sports. The partnership includes a collaboration with Fanatics’ college division, which already works with most Nike-sponsored colleges and universities. Beginning by mid-2024, Fanatics will produce nearly all Nike fan apparel for many ...
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News briefs
Fila makes its comeback in Italian football
Fila is the new technical sponsor of L.R. Vicenza, the Italian football club, based in Vicenza, beginning in 2022/23 and for three seasons. The deal marks Fila’s return to Italian football after a 20-year-long absence. The brand previously partnered with ACF Fiorentina, the professional club based in Florence, at the ...
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News briefs
Adidas will give its name to the new Porte de la Chapelle Arena in Paris
The Paris City Council has decided that the new sports arena at Porte de la Chapelle, in the north of the city, will bear the name of the German sportswear giant. Following the signature of the naming contract between Société Anonyme d’Exploitation du Palais Omnisport de Paris-Bercy (SAE POBP) and ...
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News briefs
StockX launches new global campaign
Sneaker marketplace StockX has launched a new global brand campaign based on the idea of ownership. Developed in collaboration with creative firm Mojo Supermarket, StockX’s new “Own it” campaign encourages people around the world to “own it” as “a celebration of self-expression and inner confidence.” As StockX continues to invest ...
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News briefs
Dakine enters wind hardware segment
Source: https://wind.dakine.com Dakine’s new Chase Wing Board Dakine has expanded its line of wind products with its first hardgoods, including the new Cyclone Wing, the Chase Wind Board and the Charger Foil Kit. Dakine has been offering wind and wave sports accessories since the adjustable windsurfing foot ...
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News briefs
Nissan and Hurley collaborate on special van model
Automaker Nissan has teamed up with Hurley to develop a special surf van, a discreet camper “designed by surfers, for surfers.” The Primastar City Surfer, currently apparently only marketed in Spain, is an evolution of Nissan’s existing Primastar model and has built-in features that make transporting boards and gear and ...
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News briefs
Asics releases new version of its digital service to predict foot growth
Asics has announced the release of the newest version of “Asics Stepnote,” its digital children’s feet growth forecasting service. The latest version, with added features, has been available since July 8. Asics Stepnote was first launched in December 2021 and has since reached more than 13,000 registered users in the ...
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Infographics & Data
DTC sales of five major sports brands
This exclusive interactive chart shows the DTC sales of Adidas, Nike, Under Armour, VF Corp. and Puma as a percentage of total net sales for the financial years 2019, 2020 and 2021. The chart can be downloaded. This is exclusive data and analysis for Premium Members.