More about brands – Page 52
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News briefsHoka and Boston streetwear boutique unveil footwear capsule
Hoka, a division of Deckers Brands, has entered a collaboration with Boston-based streetwear boutique Bodega, resulting in a limited-edition line combining outdoor performance technology with urban-inspired streetwear design. The capsule includes two items: a special edition Kaha Low GTX trail hiker and the Ora Recovery Slide, available now exclusively at ...
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News briefsAdidas rolls out new ambassador network for college student-athletes in the U.S.
The U.S. National Collegiate Athletics Association (NCAA) (a non-profit through which many colleges and universities in the U.S. organize their athletic programs) has shifted its economic model in July 2021, allowing student-athletes the ability to monetize the use of their Name, Image and Likeliness (NIL) for the first time. Now, ...
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News briefsStrellson launches exclusive off-bike capsule collection with Olympian Fabian Cancellara
The Swiss men’s fashion brand Strellson has announced a collaboration with two-time Olympic gold medalist and Swiss race bike legend Fabian Cancellara. Part of the partnership is a limited edition “off-bike” capsule collection. Cancellara and a design team at Strellson led by Marco Tomasi created a collection of thirteen fashionable ...
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News briefsTrue Fitness with changes in sales and marketing leadership
True Fitness, a manufacturer of commercial cardio and strength equipment under the True and Octane brands since 1981, has announced changes to its leadership structure. Through these changes, the company aims to improve its North American and international sales position and continue its growth. David Trulaske has been named the ...
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News briefsPuma turns old football jerseys into new ones
Re:Jersey is the name of Puma’s pilot project for the recycling of football jerseys. The aim is to turn old jerseys into new ones. Manchester City is already scheduled to receive its warm-up jerseys for league matches from the clothing recycling project by the end of April. The main component ...
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Infographics & DataComparison of Yue Yuen’s shoe-producing regions by volume
This interactive chart compares Yue Yuen’s shoe-producing regions by volume. The chart can be downloaded. This is exclusive data and analysis for Premium Members.
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ArticleNike encouraged by China, digital momentum as golden anniversary looms
Nike, Inc., which will commence its 50th anniversary in May, exceeded its latest guidance for revenues and diluted earnings per share in the third quarter ended Feb. 28, despite persistent product transit woes into its home North American market and marketplace demand that exceeded the available supply. Net sales grew ...
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ArticleRossignol bounces back in 2020/21
After the as good as ski-free season 2020/21, Rossignol is reporting growth in all markets for the winter now coming to an end. Skiers were back in force at lodges around the world, says the group, which enjoyed year-on-year rises in revenue of 24 percent in North America, 30 percent ...
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News briefsAdidas to release English-language children’s book with U.S. soccer star Trinity Rodman
U.S. professional soccer player Trinity Rodman has collaborated with Adidas to release a children’s book about the resilience, perseverance and optimism that have helped her achieve the unprecedented success she has had in her career to date. As “Wake Up and Kick It” shows, there were many early mornings and ...
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News briefs
Y-3 and Real Madrid collaborate, celebrate anniversaries
20 years of partnership between Japanese designer Yohji Yamamoto and Adidas on one side, 120 years of Real Madrid on the other. This year, Y-3 and Real’s anniversaries result in a collection that includes a limited edition jersey with hand-painted looking back numbers, as well as training sportswear and accessories. ...
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News briefsLacoste and Minecraft unveil collaborative apparel collection
Lacoste has teamed up with Minecraft on a new apparel collection for spring/summer 2022. The Lacoste x Minecraft collaboration was officially launched at the ESpot, a gaming venue in Paris’ iconic Rue de Rivoli, on March 12, in the presence of gaming personalities including Atomicari, Shubble, Smajor and Broky Brawks. ...
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ArticleFila Holdings’ annual profit is bolstered by Acushnet and China
Fila Holdings reported consolidated group revenues of 3,793,959 million Korean won (€2.83bn) for the financial year ended Dec. 31, up 21.3 percent year-over-year in reported terms and 24.4 percent higher in constant currencies. Annual net income increased by 71 percent to KRW 337,809 million (€252.2m). The gross margin improved slightly ...
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ArticleLi Ning posts strong annual results on similar gains from retail, online
Li Ning Company generated a 137 percent increase in operating profit (Ebit) to 5,328,237,000 yuan renminbi (€758.1m) for the 12 months ended Dec. 31 as total revenues grew by 56 percent to RMB 22,572.3 million (€3.21bn). The gross profit margin for the year rose to 53.0 percent from 49.1 percent ...
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ArticleIndustry Spotlight: Focus on new target groups, supply chain challenges and retail relationships
25 brands presented their new products at the Sport & Outdoor Media Day in Munich. The event organized by Mandel PR in the ”Kohlebunker” near the MOC (Munich Order Center) was one of the first major industry gatherings in Germany since the start of the Covid crisis. We took the ...
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News briefs
Intersport extends its partnership with the French Football Federation
Intersport has extended its contract with the French Football Federation (FFF) as merchandising distribution partner. The agreement, which was first signed in 2017, has been extended until the 2024 UEFA European Football Championship.
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News briefsWoolmark’s Performance Challenge winners announced
The Woolmark Company has announced the four winners and 12 innovative finalist concepts for the 2021 Woolmark Performance Challenge, an idea platform for the sports and performance market. This year, for the first time, the Woolmark Performance Challenge partnered with two brands: Swiss company On Running and Italian company Salewa. ...
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News briefs
Decathlon signs agreement with ADESP
According to CMDsport, Decathlon has signed an agreement on inclusivity, equality and sustainability with the Spanish Sports Association (ADESP). One of its programs is to mentor female managers in sports federations, another is to promote the employment of handicapped athletes, and yet others aim to have athletes test Decathlon products ...
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ArticleXtep’s five-year revenue target will be bolstered by retail expansion
Xtep International, whose business model is a combination of its own label for China’s mass market and four western brands (K-Swiss and Palladium worldwide, and joint ventures for Merrell and Saucony in China) targeting the premium end, wants to take its Xtep brand to 20.0 billion yuan renmimbi (€2.86bn) and ...
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ArticleOn is expanding ranges and partnerships after a strong 2021
On Holding AG, which filed its initial public offering on the New York Stock Exchange last September, is making moves to establish a firm foothold as a global performance brand and broaden its reach among consumers worldwide through new distribution channels and a product assortment that stretches beyond premium running ...
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News briefsCinelli and Inter release Milan-centered collaborative collection
Cinelli, the Italian bicycle manufacturing company from Milan, and Milan-based football club Inter have joined forces to create an exclusive collection of limited-edition products. Inter has described the collaboration as part of its brand development and positioning, “showcasing that the club is capable of thriving in worlds beyond football and ...
