Multichannel
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ArticleFrom DTC subscription to wholesale: Why Fabletics Europe is expanding its strategy
The DTC-only Californian activewear brand Fabletics is reaching the limits of organic growth in Europe.
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News briefsSwedish fashion and sportswear discount chain sets up first German store
Lager 157 sells SEK 2.4 billion per year in fashion and sportswear through 75 stores and e-commerce.
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News briefsMunich opens two stores in Spain
Munich has opened two stores, in the Spanish cities of Madrid and Girona, according to TradeSport and Palco23. The brand has thereby raised the total of its own-stores to 32, with regular stores accounting for 19 and outlets for 13. Munich also runs one store for its vegan brand, Duuo, ...
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ArticleNo company sells more clothes in Spain than Shein
Shein appears to have become the top online retailer for fashion in Spain, where it has surpassed Zara and H&M, as well as in Italy, Greece and Portugal, according to Diffusion Sport, which cites figures from the consultancy ECDB. Indeed, the e-commerce specialist – of Chinese origin but Singaporean headquarters ...
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ArticleA new era in Google search
Google is introducing a new form of search result called Search Generative Experience (SGE). It might change e-commerce.
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ArticleXXL reports stronger gross margin, lower sales in Q1
XXL ASA, which reiterated its objective to deliver 500-750 million Norwegian kroner (€43.9-65.8m) in Ebitda improvement over the next 12 to 15 months, delivered stronger gross margins but lower sales in Q1. It was the ninth consecutive quarter with negative growth for the Norwegian group that faced a difficult year-over-year ...
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News briefsNewStore has a new CEO
Source: NewStore Mike DeSimone, CEO NewStore, a leading omnichannel store solution from Boston, Massachusetts, with offices in Berlin, Germany and Utrecht, Netherlands, appointed Mike DeSimone as its new CEO. NewStore Founder Stephan Schambach will remain Chairman of the Board, ensuring that the company continues to evolve in ...
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News briefsDecathlon UK partners with media agency Fifty
Decathlon UK has announced Fifty as its new media agency. The new agreement will see the sporting goods retailer and manufacturer leverage Fifty’s artificial intelligence (AI)-powered audience insights technology for its media planning. Fifty will develop and execute Decathlon UK’s integrated media strategy across all media and channels. Fifty optimizes ...
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ArticleChange of Iberian plans for Sprinter, Sport Zone
JD Sports will be switching 28 to 30 Sprinter and Sport Zone stores in Spain to the JD banner between now and 2025, according to Diffusion Sport. Included in this two-year development plan is the renovation of two stores in Alicante province, in the cities of Finestrat and Alicante, both ...
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ArticleDecathlon’s global revenue surges by 4.4% to €15.6 billion
In 2023, Decathlon experienced significant developments across various fronts, reflecting its resilience amidst global challenges. CEO Barbara Martin Coppola acknowledged the company’s progress, emphasizing their focus on future sustainability: “We made strides in CO2 reduction while ensuring continued revenue growth.” Financially, Decathlon achieved a 4.4 percent increase in revenue, totaling ...
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News briefsDecathlon opens 177th store in Spain
Decathlon has opened its 177th store in Spain, this time in Cáceres, an autonomous community of Extremadura, according to CMDsport and Tradesport. The store appears to be a moved Decathlon City from the same general location. The company operates four stores in Extremadura. Located at the Way Cáceres mall, the ...
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ArticleDecathlon France raised revenues, focused on circularity in FY23
Decathlon France generated €4.752 billion (VAT and other taxes included) in full-year 2023, according to its year-end round-up. This represents a rise of 1.24 percent from 2022 and of 22.52 percent from 2019, the year before the lockdowns. France accounted for about a quarter of Decathlon’s worldwide sales, which, by ...
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News briefsLululemon opens up store in Stockholm
Canadian yoga and fitness brand Lululemon is set to open its doors at a new store on Biblioteksgatan 9 in Stockholm – in a property that has been rebuilt after a fire in 2017. “We are thrilled to welcome Lululemon to our rebuilt property in Bibliotekstan. The brand will bring ...
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ArticleZalando wants to cover 15% of the European fashion market
Zalando posted lower sales in 2023 but expects to at least stabilize revenues this year and resume growth from 2025. The German online fashion group also outlined its long-term plans to cover 15 percent of the European fashion market. In 2023, the gross merchandise volume (GMV) decreased by 1.1 percent ...
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ArticleItaly’s Cisalfa to take over SportScheck
Cisalfa Sport S.p.A. is the new preferred business partner of SportScheck GmbH and set to join the business operations. A corresponding agreement is still subject to approval by the German Federal Cartel Office, but the deal is expected to be finalized by June 2024. The German retail chain SportScheck will ...
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ArticleChina’s athleisure market poised to hit $82.8 billion by 2024
The fusion of fashion and functionality known as athleisure is reshaping China’s sportswear industry, with projections indicating a substantial growth trajectory, according to Retail in Asia. Driven by a blend of fitness trends, lifestyle changes, and a burgeoning wellness movement, athleisure is becoming a dominant force in the Chinese apparel ...
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ArticleDecathlon rebrands to 'ignite global passion for sport'
Source: Decathlon Decathlon’s new brand ID Decathlon has launched a sweeping brand transformation, unveiling its new identity and mission to ignite the spirit of play worldwide. The multi-specialist sports brand introduced its “Orbit” logo alongside the mantra, “Move People Through the Wonders of Sport,” signaling a fresh ...
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ArticleFoot Locker delivers tepid outlook, delays Ebit margin objective
Foot Locker shares suffered a major setback after the group reported a whopping Q4 net loss of $389 million, outlined weak FY24 guidance, and delayed its Ebit margin range goal of 8.5-9.0 percent by two years until 2026. The news sent FL shares tumbling more than 29 percent, or $10.07, ...
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News briefsFootasylum CEO Bown transitions to consultancy role, Pujolar named successor
Barry Bown, CEO of Footasylum, is set to transition into a consultancy role with Aurelius, the company’s owner. Bown was CEO for nearly six years and during his tenure he saw significant growth, with the company’s revenue climbing by 7 percent to £320 million (approx. €374m) and Ebitda reaching an ...
