News Briefs – Page 116
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News briefs
Skechers to open new stores in Jerez and Valencia
Skechers is planning to open new stores in the Spanish cities of Jerez de la Frontera and Valencia this year, according to Palco23. The store in Jerez will have a surface area of 256 square meters while the one in Valencia, within the Bonaire Outlet shopping mall, will have a ...
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News briefs
Puma joins Zero100
Puma has joined Zero100, a community of industry leaders that aims for a zero percent carbon, 100 percent digital supply chain. Zero100 has dual headquarters in London and New York City. Puma’s move comes after the company announced significant carbon emission cuts last year. In 2022, Puma announced that it ...
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News briefs
Rihanna wears Salomons for Superbowl show
Singer Rihanna wore Salomons as she performed a highly-anticipated set for the famous half-time show at the 2023 Super Bowl LVII. The distinctive red sneaker worn by the megastar is part of a November 2022 collaboration between fashion brand MM6 Maison Margiela and Salomon. The MM6 Maison Margiela x Salomon ...
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News briefs
New proposal seeks to revamp the European Super League concept
A22 Sports Management, a consultancy hired by the Super League Company, has presented a 10-point “manifesto” for revamping the European Super League (ESL) concept. A22 previously backed a 12-club ESL proposal in 2021, which did not materialize due to multiple protests against it. The new proposal would be for an ...
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News briefs
Snipes now has a COO
Peter Buse has been appointed chief operating officer of Snipes, a new role at the Cologne-based sneaker and streetwear retailer. Most recently, Buse held the same role at Momox, from July 2019 to July 2022. He previously worked at Netrada, also as COO, and at Arvato as logistics manager. This ...
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News briefs
Beyoncé’s Adidas line is reportedly struggling
Revenues from Ivy Park, Beyoncé’s clothing line with Adidas, fell by more than 50 percent last year, the Wall Street Journal (WSJ) has reported. According to documents obtained by the newspaper, Ivy Park posted around $40 million in sales in 2022, compared with $93 million in 2021, and in sharp ...
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News briefs
Joint FIFA 2030 World Cup bid from Argentina, Chile, Paraguay and Uruguay
During a ceremony at the Argentine Football Association (AFA) on Feb. 7, in the presence of Alejandro Dominguez, the president of the South American Football Confederation (CONMEBOL), officials of Argentina, Chile, Paraguay and Uruguay submitted a bid to jointly host the 2030 FIFA World Cup. It will be the event’s ...
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News briefs
Paris 2024 unveils visual identity
The Organizing Committee for the Olympic and Paralympic Games (OCOG) for Paris 2024 has unveiled the “Look of the Games,” as the committee describes it in a statement. The visual identity of the upcoming Olympics was presented on Feb. 8 in Paris in the presence of Tony Estanguet, president of ...
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News briefs
Pádel takes the lead in Catalonia
The battle of racquet sports is hot in Catalonia, according to CMDsport. Back in 2019, for the first time, the ranks of the Catalonian Pádel Federation swelled past those of the Catalonian Tennis Federation. Tennis surged again thereafter but has since fallen behind again. For the past two years the ...
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News briefs
Under Armour announces three new brand stores in Britain
After reporting 33 percent growth in the EMEA region earlier this week, U.S. brand Under Armour (UA) has announced the opening of three new brand-owned stores in the U.K. over the next few months: Liverpool ONE, Liverpool: February Battersea Power Station, London: February Stratford Westfield, London: March ...
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News briefs
Wolverine sells Keds to North American retailer
Wolverine Worldwide has divested Keds, which it acquired in 2012 as part of its $1,249.5 million acquisition of the assets of the former Performance Lifestyle Group (PLG), for $83.6 million in cash to North American retailer Designer Brands Inc. The sale also includes the Pro-Keds athleisure brand and Keds’ e-commerce ...
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News briefs
Decathlon signs Spanish mobility manifesto
Decathlon has signed the Manifesto for Active Mobility, one of four such documents put forth by a public-private joint partnership in Spain called (in translation) The Future of Mobility. (The other three concern multimodal mobility, urban logistics and electric mobility.) The objective is to decarbonize transport so as to “generate ...
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News briefs
Babolat increasingly focusing on padel
In an interview with French online sport publication Sportbuzzbusiness.fr, Babolat’s sales director, Olivier Plancon, said that the company now expects padel to become nearly as relevant for the company as tennis, which remains its main sales driver. Padel currently accounts for 25 percent of Babolat’s business in Europe, and 20 ...
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News briefs
Zwift raises $620 million from backers
Zwift has raised $620 million from backers including Amazon’s Alexa Fund, KKR & Co. and Permira Holdings. According to Bloomberg, Zwift expects these investments to enable it to increase subscription prices, reach the milestone of ten million subscriptions (from roughly one million), take the company public and eventually invest in ...
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News briefs
Ironman broadens inclusivity with new divisions
Ironman has announced its updated 2023 global competition rules for the Ironman and Ironman 70.3 Triathlon Series, which will include new and modified athlete divisions focused on broadening inclusivity. The PC Open/Exhibition division has been expanded to include athletes with an intellectual disability, creating the Physically Challenged/Intellectual Disability (PC/ID) Open ...
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News briefs
Siux signs retail deal
Siux has reached a deal for the sale of its pádel racquets throughout Spain via Tennis-Point, according to CMDsport. At present the retail chain operates nine physical stores, located in the provinces of Madrid, Barcelona and Valencia. The largest is in Madrid, followed by the one in Alfafar (Valencia) and ...
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News briefs
How Nike is celebrating LeBron James
Nike’s marketing team score with their recognition of athlete’s unbelievable achievement
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News briefs
What the Adidas and Les Mills partnership is about
Adidas and Les Mills have joined forces to shape the future of training. The collaboration aims to offer adiClub’s 300 million plus members a personalized approach to fitness, both live and digital, as well as exclusive benefits and immersive experiences. The latest high-performance training apparel, footwear and accessories from Adidas ...
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News briefs
Under Armour and Volumental hope to improve shoe satisfaction
Under Armour is to beta-test a self-service version of the 3D foot scanners from Volumental in dedicated in-store, co-branded spaces. Designed for a shopper-led experience, the service will allow customers to take their own measurements and pinpoint the best-fitting model for their feet. A global rollout is planned for 2023 ...
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News briefs
FIBO to increase space for wellness sector
At the coming FIBO trade show, taking place on April 13-16 in Cologne, the world of wellness and spas will get more space alongside the established big fitness industry players. A new meeting point spa & wellness in hall 8 will offer exhibition space as well as an agenda of ...