News Briefs – Page 161
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News briefs
Puma partners with mobile linking specialist Branch on first global e-com app
Puma and Branch, an omnichannel mobile linking and mobile measurement platform, have partnered to successfully launch and grow Puma’s first global e-commerce app. The rollout began in June with the launch of the Puma app in India (SGI Europe reported). The companies are working together to drive fans and consumers ...
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New French sales rep for Polygiene
Source: Polygiene Jean Charles Marchionni, new Polygiene sales Agent France Polygiene is expanding its Central European team. From July 1, French sports and outdoor industry veteran Jean Charles Marchionni will start as a new sales agent for the Swedish group. Marchionni is well-known in the industry as ...
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News briefs
Anta Sports names new board member
Anta Sports has appointed Xia Lian as an independent, non-executive director and member of numerous committees. She replaces Dai Zhongchuan, who has left the position to focus on other endeavors. Lian is general manager of Beijing Qingkongdaokou Investment Management Co., Ltd.
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U.S. startup AlgiKnit secures $13 million in Series A funding
AlgiKnit, a North Carolina-based startup with secondary offices in New York City that develops sustainable textiles from seaweed, has received $13 million in a Series A financing led by Collaborative Fund. New investors include H&M CO:LAB, the investment arm of Swedish apparel retailer H&M Group, Starlight Ventures and Third Nature ...
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News briefs
StockX to lay off 8% of its workforce
According to several media reports, the sneaker marketplace StockX announced this week that it will lay off 8 percent of its workforce. The Detroit-based company employs more than 1,500 people, so the number of layoffs is likely to be 120 or more. StockX cited “macroeconomic challenges currently impacting our global ...
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News briefs
Lille stadium will become the Decathlon Arena - Stade Pierre Mauroy
Following a vote at the European Metropolis of Lille (MEL) on June 24, the MEL and Decathlon have officially announced the signing of a five-year naming contract for the local Ligue 1 stadium. Currently called Stade Pierre Mauroy, in honor of the mayor of Lille from 1973 to 2001, the ...
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News briefs
Puma returns to New York Fashion Week
After five years of absence, Puma will return to New York Fashion Week (NYFW) with Futrograde, an immersive sport and music runway show. The event is scheduled for Sept. 13 at 9 pm EST. The brand will showcase its men’s and women’s collections, including remixed retro signatures, upcoming collaborations, custom ...
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News briefs
YouGov survey examines sports fans’ attitudes in 51 countries
A new, free whitepaper released by market researching company YouGov titled “uncovering the socially responsible sports fan” has been conducted in 51 countries around the world to learn more about the social and environmental attitudes of sports aficionados. In the report, YouGov Sport aims to help understand the impact of ...
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News briefs
Paris 2024 combines art and sport in its Cultural Olympiad
The Paris 2024 Organising Committee has launched its Cultural Olympiad, a program in which art and sport enrich each other and interact with the Paris 2024 Games. The Cultural Olympiad explores the connections between art and athletics and the values they share of excellence, inclusion, cultural diversity and universalism, among ...
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News briefs
Everlast launches mobile fitness app for assisted home boxing workouts
New York-based boxing specialist Everlast is aiming for the home fitness community with the launch of Everlast Fitness, the only platform exclusively dedicated to boxing to date. Users have access to HIIT, cardio, core, plyometrics, strength and boxing workouts within the platform. These can be done with or without equipment ...
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News briefs
Wayne Edy to hand over leadership of Inov-8 this autumn
U.K.-based running, hiking and fitness brand has announced that Mike Snell will join the company as its new CEO this October. Snell will leave his current role as commercial director of supermarket chain Asda in September before joining Inov-8. Before joining Asda, Snell was chief commercial officer at Wiggle and ...
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News briefs
Babolat expands Wimbledon sponsorship
Source: Babolat Babolat x Wimbledon Babolat is expanding a ten-year relationship with Wimbledon, becoming the tournament’s official racquet-stringer and official partner for racquets, bags and shoes. The resulting collection will include the Pure Drive Team Wimbledon racquet, the Jet Mach3 Wimbledon and SFX3 Wimbledon shoes, and various ...
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News briefs
Study explains why 25% of the young French do not participate in sports
Most young French (86 percent) think that sport keeps healthy and improves the quality of life. They are therefore perfectly aware of the importance of physical activity. Nevertheless, around 25 percent of 16-25 year-olds in France do no or very little sport (less than three times a month). A recent ...
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News briefs
Changes in Pou Sheng’s management
As a result of Pan-Tsu Wu’s resignation from all his positions in the company (including chairman, executive director, chairman of the nomination committee and the disclosure committee and authorized representative), the board of Pou Sheng International, the distribution and retail subsidiary of Yue Yuen, announced that Shao-Wu Lee will be ...
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News briefs
Milano Cortina 2026 announced as the most gender-balanced Olympic Winter Games of all time
Four new women’s events have been added to the Olympic Winter Games Milano Cortina 2026, leading to a record number of women’s events. There will be 50 women’s events, up from 46 in Beijing in 2022. With 1,362 women competing, namely 47 percent of participants, Milano Cortina 2026 is set ...
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News briefs
Zalando revises full year outlook due to macroeconomic challenges
Zalando has issued an update for Q2 2022 and revised its guidance for the financial year 2022 due to a further deterioration in macroeconomic conditions during the second quarter, with the EU consumer confidence index decreasing further in June, the company said. The Berlin-based online platform for fashion and lifestyle ...
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News briefs
Pádel Nuestro to expand its retail footprint
Pádel Nuestro will be expanding its physical retail footprint domestically and abroad. While acknowledging the ever-increasing importance of the internet, especially for product information, the Spanish chain seeks to enrich the “customer experience,” as only physical retail can. Currently, it operates 22 stores at home, four in Portugal, five in ...
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News briefs
Russia hopes to return Western brands
Russian marketplaces Ozon and Yandex Market have started importing goods without the permission of the brand’s owner, commonly known as a parallel import. The new mechanism approved by the Russian government in March of 2022, in the wake of Western sanctions and a mass exodus of foreign brands from the ...
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News briefs
Puma unveils new Serie A match football
Source: Puma Olivier Giroud with the Orbita Seria A Following the announcement in March that Puma will become the official technical partner of Lega Serie A, Puma and Lega Serie A have unveiled the Orbita, the new match ball to kick off the partnership. Serie A is ...
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News briefs
Decathlon starts closing stores in Russia
Decathlon will suspend the operation of its sporting goods stores in Russia from Sunday, June 26, the company said in a statement, describing the upcoming closures as “temporary.” The company promised that buyers would be able to make a return of the purchased items in several stores until July 10. ...