News Briefs – Page 172
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News briefs
Decathlon partners with the French Handball Federation
Decathlon has become the official distributor of the French Handball Federation (FFHandball). Decathlon will sell FFHandball merchandise and branded equipment in its physical and e-commerce stores. In 2021, FFHandball had 335,000 registered members. The new partnership is meant to promote the sport and attract new participants.
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News briefs
Internal promotions at K-Swiss
K-Swiss Global Brands (KSGB) has promoted Scott Boulton to global vice-president of trend and energy, a newly formed position. Additionally, Allison Bennett has been promoted to brand director of Palladium in the Americas region. Boulton served most recently as director of product and energy. He has more than 22 years ...
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News briefsJordan appoints Shannon Watkins as CMO
Source: Jordan Brand at Nike Shannon Watkins, CMO Jordan Brand Shannon Watkins is Jordan Brand’s new chief marketing officer, succeeding Sean Tresvant, who has left to join Taco Bell as global chief brand officer. The former director of brand and marketing for U.S. insurance company Aflac Inc. ...
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News briefsPuma continues to promote Re:Jersey on the big soccer stage
After Manchester City players wore special Puma jerseys made from recycled soccer jerseys before the Premier League match against Watford a week earlier, Borussia Dortmund players now swapped jerseys with fans at Signal Iduna Park before the kickoff of the match against VfL Bochum on April 30th to draw attention ...
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News briefsEllesse collaborates with Michael Kors for retro capsule
American luxury fashion brand Michael Kors and Italian sportswear brand Ellesse are collaborating to celebrate the “sporty style of the 1970s.” The faces at the forefront of the collaboration are model Emily Ratajkowski and Brooklyn-based rap musician Jay Critch. The collection’s designs were staged by fashion photographer Lachlan Bailey and ...
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News briefs
Moncler and Gentle Monster collaborate
Gentle Monster, an “experimental” eyewear brand from Seoul, has partnered with Moncler for a collection featuring eyewear and apparel. Some frames employ swiping mechanisms as closures, with the Moncler logo elongated as if it has been swiped over. On one pair of oversized square sunglasses, the swipe functions as the ...
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News briefsPuma cuts CO2 emissions despite strong business growth
Puma has cut its own carbon emissions and those from purchased energy by 88 percent between 2017 and 2021. The company also managed to reduce CO2 emissions in the supply chain by 12 percent, despite its recorded business growth of 65 percent during that period. If adjusted for the sales ...
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News briefs
AC Milan launches official store on Tmall
AC Milan has announced the launch of an official flagship store on Tmall, the largest online retail platform in China, part of the Alibaba Group. It will be the sixth e-commerce store of the football club in China, a country in which AC Milan boasts more than 146 million fans. ...
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News briefsNew operational manager for Therm-ic and Sidas at STC for German-speaking countries
Source: STC Distribution GmbH Markus Haid, new operational manager for Therm-ic and Sidas, DACH Since March 1, Katharina Spar has joined marketing manager Jan Otto as junior marketing manager at the Austrian company STC Distribution GmbH, which is responsible for sales of the Sidas and Therm-ic brands ...
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News briefs
Uvex Safety Group and Mips collaborate
The German Uvex Safety Group and the Swedish company Mips want to work together to optimize head protection for people in the workplace. To this end, the two companies have announced their collaboration. Uvex will equip selected occupational safety helmets with the Mips safety system. This step will further expand ...
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News briefsStella International Q1 revenues jump 26 percent
Stella International Holdings Limited, a Southeast Asia shoe manufacturer that is also a retailer, generated a 26.3 percent increase in consolidated first-quarter revenues to $383.3 million against $303.4 million. The sales improvement was bolstered by increased orders in its manufacturing business that led to full utilization of its production capacity. ...
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News briefs
Pou Sheng issues Q1 profit warning
Pou Sheng International, the distribution and retail subsidiary of Yue Yuen, will have a significant drop in profits and sales in the first quarter due to the re-emergence of Covid-19 in key Chinese markets, including Shanghai. Citing the pandemic’s impact on consumer demand and sentiment accelerated by lockdown measures taken ...
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News briefsDescente Ltd. transfers overseas sales to Japanese subsidiary
Descente Ltd., the Japanese company that holds territorial licenses or trademark rights for several western brands besides its own, has opted to shift all of its international product sales to its consolidated subsidiary, Descente Japan Ltd. For the year ended March 31, 2021, the transferred business that was created ...
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News briefsDecathlon launches campaign to ‘democratize’ sport
Decathlon is launching a new television and digital marketing campaign in line with two of its slogans – which translate to “Sport makes the world better” and “Get sport moving.” Devised by Havas Media and the BETC advertising agency, the campaign aims to “democratize” sport. Spots of 30, 40, and ...
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News briefsNew Balance joins Land to Market
New Balance has announced its membership in Land to Market, an outcome-based verified sourcing solution for raw materials from verified regenerative land with headquarters in Boulder, Colorado. Regenerative agriculture is a conservation and rehabilitation approach to food and farming systems that goes beyond sustainability to improve the entire ecosystem continuously. ...
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News briefsDecathlon opens new megastore in Liverpool
Decathlon has opened a new 2,500-square-meter store in Liverpool. The two-floor retail store, inaugurated on April 28, is located in Church Street, a prime location at the heart of Liverpool city center and one of the busiest shopping streets in the U.K. Decathlon launched in the U.K. more than 20 ...
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News briefsAmazon's operating income tumbles
Amazon’s first-quarter revenue rose 7.3 percent year-over-year to $116.44 billion. Operating income, however, decreased to $3.7 billion and net loss was $3.8 billion. On a diluted basis, this resulted in a loss per share of $7.56. According to Amazon, this was mainly due to a $7.6 billion loss from the ...
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News briefsSteve Robaire promoted to Reebok EVP
Source: Reebok Steve Robaire The Authentic Brands Group (ABG) has promoted longtime brand veteran Steve Robaire to executive vice president of Reebok International. Effective July 1, 2022, Robaire is expected to drive Reebok’s planned expansion in international territories, focusing on developing new business opportunities and executing a ...
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News briefsNew Wave rides 40 percent growth in sports & leisure
New Wave Group, the Swedish parent of sports brands Craft and Cutter & Buck and distributor of other labels, reported a 41 percent increase in first-quarter sales to a quarterly record 1,774.9 million Swedish kroner (€170.2m) as revenues in the Sports & Leisure segment also increased 40 percent. First-quarter ...
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News briefsSports Direct to open new stores in France
Sports Direct will expand its retail presence in France, Sport-Guide.com has reported. Two new stores are already planned at the Aéroville shopping mall, near the Parisian airport of Roissy, and at Cité Europe, a shopping mall located near the French terminal of the Channel Tunnel at Coquelles/Calais. The two stores ...
