News Briefs – Page 184

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    News briefs

    Intersport Germany continues to focus on growth

    2022-03-08T06:58:00Z

    Expansion is right at the top of Intersport Germany’s agenda in 2022: the existing dealer network is being strengthened and further expanded with a significant investment program. An example is the opening of Intersport Stommen in Essen, Germany, on March 3, 2022. The sports retailer offers more than 850 square ...

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    News briefs

    RYU hires international sales consulting firm to lead global sales

    2022-03-07T15:26:00Z

    RYU Apparel (Respect Your Universe), a Vancouver-based athletic apparel and accessories brand, has hired Washington State-based DJM Sales Consulting to lead global sales and oversee the company’s wholesale strategy. Known for its customer-focused approach, DJM has developed sales strategies for Red Bull North America, TenTree, Oberalp Group and other global ...

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    Jog & Jim is a new French sportswear brand

    2022-03-07T13:51:00Z

    Géraldine Robert and Vincent Godbert have launched Jog & Jim, a new sports apparel brand that only uses natural fibers like hemp, biological cotton or linen, but no plastics. The company was launched in Roubaix, in France’s North department, not far from the Belgian border. Unlike the usual sportswear, Jog ...

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    News briefs

    Austrian Post, Intersport and other retailers launch pilot project for reusable packaging

    2022-03-07T12:44:00Z

    In a joint pilot project supervised by the University of Upper Austria and organized and managed with Austrian Post, five retail companies in Austria are using new types of reusable shipping packaging. Among the online retailers in the project is Intersport Austria. Four different types of packaging made of cardboard, ...

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    New program to support refugees in France through sport

    2022-03-07T12:44:00Z

    Terrains d’Avenir is the name of a new program, co-financed by the French Sports Ministry and the Olympic Refuge Foundation (ORF), aiming to help refugees and displaced people in the Île-de-France region through sport. The program was officially launched at the Maison des Réfugiés (Refugee House) in Paris on March ...

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    Diadora and Ducati announce multi-year deal

    2022-03-07T12:43:00Z

    Diadora and Ducati have announced a multi-year sponsorship agreement that includes clothing and footwear for the team. As the technical partner and official supplier for the Ducati Lenovo Team, Diadora will provide clothing, accessories and footwear for all occasions during the championship, including travel and representation, all activities on the ...

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    News briefs

    HeiQ launches line of cleaners with prebiotics and probiotics

    2022-03-07T11:18:00Z

    Zurich-based materials innovation company HeiQ is launching its new HeiQ Synbio cleaning range in Switzerland. The patented technology uses probiotics, so-called “good bacteria,” to sustainably clean surfaces and textiles while protecting people, pets and the environment. With HeiQ Synbio, HeiQ is thus responding to growing consumer interest in health, hygiene ...

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    News briefs

    Fabletics to open 30 new stores in 2022

    2022-03-07T11:16:00Z

    Fabletics has announced that it plans to open 30 new store locations in 2022. The new stores planned for this year will bring the brand’s global brick-and-mortar presence to more than 100 locations. The company has unveiled the first 18 new locations slated to open in 2022, all of which ...

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    News briefs

    Prowinter 2022 will be a one-day event

    2022-03-07T11:16:00Z

    Fiera Bolzano, the organizer of Prowinter, has announced that the 2022 edition of the event will have a one-day format, as opposed to its original three days. The decision was made in agreement with exhibitors, associations and other partners due to ongoing supply chain delays, Fiera Bolzano said. The 2022 ...

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    News briefs

    Pentland goes direct for Speedo in Germany

    2022-03-04T15:04:00Z

    Swimwear brand Speedo, part of Pentland Brands, which also owns the Berghaus, Canterbury of New Zealand, Endura, Ellesse, SeaVees and Mitre brands, has announced that it will return to a direct-to-retail business model in Germany. As one of the largest markets for swimwear in Europe – worth €486 million in ...

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    News briefs

    Castore signs new debt financing facility

    2022-03-04T14:20:00Z

    Manchester-based sportswear brand Castore, founded in 2016 by Tom and Phil Beahon and backed by two-time Wimbledon champion Andy Murray and billionaires Mohsin and Zuber Issa, has secured a new financial boost, BusinessLive reports. The U.K. news service wrote that the company has signed a financing facility with the financial ...

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    News briefs

    Snipes with second major acquisition in the U.S. since December

    2022-03-04T09:57:00Z

    Snipes continues its expansion in the U.S. with the acquisition of New England-based sneaker retailer Expressions, which operates 35 stores in Massachusetts, Connecticut and Rhode Island. Terms of the deal were not disclosed. Expressions was founded in 1989 as a fashion-oriented family business. In the years that followed, the company ...

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    Sprinter is set to open 25 new stores in Spain

    2022-03-04T09:00:00Z

    The Spanish news service Palco23 reports that JD Group is planning to open 25 new Sprinter stores in Spain this year. Sprinter, which has been part of JD Group since 2011, is one of the main sports retailers in Spain, selling both international sports brands and private labels. Plans for ...

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    News briefs

    Champion extends lacrosse commitment in the U.S.

    2022-03-04T09:00:00Z

    Champion has signed a five-year agreement to serve as the official field and sideline apparel partner of the U.S. Premier Lacrosse League (PLL). The partnership extends the Hanesbrands-owned company’s one-year contract in the same capacity. The brand intends to fully integrate into the PLL’s youth lacrosse ecosystem by offering customized ...

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    News briefs

    Salvesen & Thams acquires Norwegian fitness equipment supplier Mylna Gruppen

    2022-03-03T15:30:00Z

    The Norwegian investment company Salvesen & Thams, with co-investors, has agreed to acquire Mylna Gruppen AS, Scandinavia’s largest supplier of fitness equipment to the professional and consumer markets. Salvesen & Thams will become the majority owner of the Mylna Group. The Mylna Group sells fitness equipment to sports retailers, gyms ...

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    News briefs

    ​Lacoste teams up with Venus Williams

    2022-03-03T15:29:00Z

    Source: Stas Komarovski Venus Williams for Lacoste Lacoste has enlisted U.S. tennis star Venus Williams to promote its new fashion-sport styles created by Lacoste artistic director Louise Trotter as its new global ambassador. The seven-time Grand Slam winner, herself the founder of an activewear label, Eleven, will ...

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    Puma is looking for 500 testers for the next phase of the Re:Suede project

    2022-03-03T13:38:00Z

    Puma is looking for 500 people in Germany to join brand ambassadors such as Cara Delevingne and Raphaël Varane to test the Re:Suede sneaker and become part of the company’s experiment to find out if it is possible to produce a biodegradable version of the classic Suede, one of the ...

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    News briefs

    ​Adidas appoints chief creative officer

    2022-03-03T13:37:00Z

    Source: adidas Alasdhair Willis Adidas has appointed Alasdhair Willis as chief creative officer. Willis has a long association with Adidas dating back to 2005, and he is also known for his work as creative director of the British brand Hunter and as co-founder of Wallpaper magazine. He ...

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    News briefs

    ​Decathlon’s largest German store opens in Cologne

    2022-03-03T11:16:00Z

    Source: Decathlon Germany Decathlon Cologne-Marsdorf The expansion of the Decathlon store in Cologne-Marsdorf, which first opened in 2017, to a total of 8,500 square meters (bigger than a football field) has been completed. The remodeling created new indoor test areas with, among other things, space for a ...

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    News briefs

    Fanatics receives $27 billion valuation and raises $1.5 billion

    2022-03-03T08:19:00Z

    According to reports in the Wall Street Journal and SGB, Florida-based Fanatics Inc. has raised $1.5 billion in a funding round that values the sports merchandise and memorabilia company at $27 billion. Because the transaction was private, both media rely on information received by a ”person with knowledge of the ...