News Briefs – Page 211
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News briefsGore-Tex unveils new, more sustainable ePE membrane
W. L. Gore & Associates has announced that the consumer unit of its Gore Fabrics Division will introduce the use of expanded polyethylene (ePE) as a new and more sustainable, complementary material platform that will serve as the basis for its future membrane technologies. The new ePE laminates (membrane and ...
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News briefs
Adidas to launch marketing campaign in greater Paris
Adidas placed 2,200 footballs in 17 towns and cities in greater Paris and its region, Île-de-France, on Sept. 28 as Parisians were about to watch the match where the Paris Saint Germain (PSG) team beat Manchester City in the second round of the Champions League. The locations will include the ...
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News briefs
Himaraya turns around
Himaraya reported an overall sales increase of 8 percent to 62.13 billion yen (€480m-$582m) for the financial year ended Aug. 31, but the momentum is fading away, and the Japanese sporting goods retailer is projecting a decline to ¥59.50 billion (€460m-$530m) for the current year. The company posted net income ...
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News briefs
Nike opens sports space in Barcelona
Palco23 reports that Nike has opened an outdoor space, called Play Now BCN, in Barcelona’s Parc del Fòrum. It is set up for a variety of sports – football, basketball, skateboarding, dance and fitness training – and has the backing of several local sports entities: Streetball Barcelona Sants, Street Football ...
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News briefsPolygiene-owned brand allows the production of germ-killing barbell grips
Making use of Addmaster additives, Casking has developed a range of antimicrobial grips to cover the full length of barbells 28 to 30 mm in diameter. Their selling point, in the age of the Covid pandemic, is gym sterility. The press release from Addmaster’s parent company, Polygiene, cites two studies ...
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News briefs
Amazon Halo adds three fitness services
Capitalizing on the strong global fitness trend, Amazon will be adding three services to its Amazon Halo subscription fitness service for the holidays at the end of the year: a health tracker, called Halo View; a video service for home workouts, called Halo Fitness; and a custom, guided meal planner, ...
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News briefsVaude’s Antje von Dewitz receives German role model award
After collecting many other awards for sustainabillity and inclusion, Antje von Dewitz, CEO of the German outdoor brand Vaude, has received the Role Model Award 2021 from the Startup Teens education platform in the “Family Entrepreneur” category. The jury and the audience honored her commitment to a sustainable and value-driven ...
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News briefs
Skechers wins dismissal of energy lights suit
A Dstrict Court for the state of Illinois has dismissed with prejudice a proposed class action suit launched by Rikki Guajardo in May 2019. She claimed that her child had suffered pain and burns when Skechers’ Energy Lights sneakers heated up. She accused the company of deceptive trade practices and ...
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News briefs
Macron enters the padel tennis segment
Macron, the Italian company specializing in licensed teamwear, has presented its first complete line of clothing, equipment and accessories for padel tennis, including even five models of racquets, made in Spain, for beginners and more experienced players. The garments are said to be technical as well as comfortable and elegant. ...
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News briefs
Zalando invests in Infinited Fiber
Zalando has joined Adidas, H&M and an investment arm of the Bestseller Group in a round of financing to help Infinited Fiber Company of Finland to build a facility for the commercial production of its biodegradable fiber, called Infinna. The company’s technology converts textile waste and other cellulose-based raw material ...
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News briefs
Sport 2000 finds retail licensee for Mauritius, Madagascar
Sport 2000 International has acquired a new licensee, the HV Group, in the island states of Mauritius and Madagascar, where it is planning to open seven specialist stores by 2026. Mauritius is to receive two large stores and three small ones, Madagascar will host two others of undisclosed size. The ...
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News briefsNew paddling trade show in Lyon
With the Covid-related postponement of the first Paddledays canoe show in Kassel, Germany, by one year to September 2022, a new player in the European paddling industry has stepped forward: The Paddle Sports Show in Lyon, France, wants to replace PaddleExpo in Nuremberg, Germany, which was held for the last ...
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News briefs
BMO report highlights some disadvantages in DTC vs. wholesale
A new report compiled by the analyst Simeon Siegel for BMO Capital Markets suggests that the recent focus among sports brands on direct-to-consumer (DTC) channels has its drawbacks. In particular, wholesale appears to offer higher profit margins before taxes and interest. Major footwear brands like Nike, Adidas, Under Armour and ...
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News briefs
Sidas focuses on its own brands for all the seasons, drops X Socks
X-Technology Swiss is taking over the distribution of its X Socks line of sports socks in France, starting next April, after working for 20 years through Sidas. The latter company has decided to concentrate on its own brands: Podiatech, Sidas, the Sidas Academy, Therm-ic and Shoo IQ. Sidas has already ...
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News briefs
Amer plans to upgrade its distribution center in Utah
Amer Sports is reportedly offering to invest $30 million to upgrade its U.S. operations in Ogden, Utah, creating between 100 and 155 new jobs over ten years, in exchange for various local and state tax incentives worth a total of $4.08 million. The investments would include a budget of $2.46 ...
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News briefs
JD diversifies into beauty products
JD Sports Fashion has acquired an unspecified stake in Hairburst, an international U.K.-based e-tailer for vitamins for hair growth, shampoos, conditioners and other cosmetics, according to The Times of London. According to the newspaper, JD will assist Hairburst’s management in the acquisition of other beauty brands. It quoted Peter Cowgill, ...
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News briefs
Slinger is set to acquire an analytics app builder
Slinger Bag, which has renamed itself as Slinger, has entered into an agreement to acquire 100 percent of the issued and outstanding shares of Gameface.AI – in exchange for 6,666,667 shares of Slinger’s common stock and up to another $3.5 million in common stock in contingent (earnout) considerations. The deal ...
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News briefs
Court sets an Oct. 28 deadline to bid for Sequential’s brands
The auction being supervised by U.S. Bankruptcy Court for the District of Delaware for the bankrupt Sequential Brands Group is set to start next month. Interested parties have been given a deadline of Oct. 28 to submit bids for any of its assets to be added to those already filed ...
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News briefsOutDoor by ISPO Global Summit Edition 2021 is cancelled
The European Outdoor Group (EOG) and the ISPO Group have announced this evening (Sept. 27) that the OutDoor by ISPO: Global Summit Edition will not take place as planned on Oct. 5-7. A letter from the president of the EOG, Mark Held, was just received minutes before our daily Outdoor ...
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News briefs
Asos enters the e-sports arena through Fnatic
Asos has signed a three-year deal with Fnatic, an e-sports brand with 30 million users, many of them members of Gen Z. As Asos’ chief growth officer, Robert Birge, explains, “gaming and fashion are both passions for young adults,” and “Gen Z-ers increasingly express their style in both the physical ...
