News Briefs – Page 231
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News briefs
Nike partners with Fútbol Emotion for new football deal
The RCD Mallorca football club has signed a technical partnership contract with Nike for the next five seasons in connection with its return to the first division of the Spanish La Liga. The contract will be managed by Fútbol Emotion, following a business model similar to the one recently adopted ...
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News briefs
Peloton opens a store in Leipzig
Peloton Interactive continues to expand its presence at retail in Germany, one of the few foreign markets currently under its radar. It has opened its eighth German store in the city center of Leipzig, replacing a former pop-up area in the local department store of Breuninger. Located in the Specks ...
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News briefsA new Swiss chairman and CEO for Arena
A Swiss citizen, Peter Graschi, has been appointed as the new chairman and CEO of Arena by Capvis, the Swiss private equity firm that took over control of the Italian-based swimwear company in 2014. Starting on July 1, he has taken the place of Luca Selvatici, chairman and joint CEO, ...
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News briefs
Hoka One One strengthens its product team
Hoka One One has announced Evie Moe and Matt Rask as new senior members of its product team. Moe has been hired as the brand’s first senior director of apparel. Hoka’s apparel division was launched in March 2020, and it is growing rapidly. Most recently, Moe served as the vice-president ...
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News briefs
Decathlon launches its marketplace in the U.K.
Decathlon UK has reportedly launched its own marketplace, offering domestic brands such as Donda Cycling and Pendle Bike Racks as well as items by international brands such as Adidas and Speedo. As previously reported, Decathlon is rolling out its marketplace in various European countries. It launched its first marketplace in ...
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News briefs
Naples' football club plans to create its own jerseys
After the expiration of its sponsorship contract with Kappa, which had taken the place of Macron, the S.S.C. Napoli football club had not unveiled any new kit partner. The Serie A club has now announced that it is planning to drop any technical sponsors and produce its own jerseys from ...
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News briefs
UYN opens its first Basecamp Store
UYN - Unleash Your Nature has opened its first UYN Basecamp Store, a retail space whose concept and name are meant to recall the landmark role of base camps for mountaineers. The new 200-square-meter store is located in San Ginesio, a municipality in the Italian province of Macerata, located in ...
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News briefs
Nyjah Huston launches his own skateboarding brand for the Olympics
Nyjah Imani Huston has launched his own skateboarding brand, Disorder Skateboards. The company’s website went live on June 25. The name of the brand was chosen to reflect the rebellious spirit of those who participate in the sport, Huston explains in a post on the Disorder site. Huston is a ...
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News briefs
Kim Kardashian supplies clothing for Team USA at the Olympics
Kim Kardashian announced on social media that the official underwear, pajamas and loungewear worn by the athletes of Team USA at the Tokyo Olympics and Paralympics will be supplied free of charge by her shapewear company, Skims. They will have Olympic branding, and consumers are being invited to purchase them ...
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News briefs
Nike SB works with an artist for the skateboarding uniforms at the Olympics
Collaborating with a Dutch artist, Piet Parra, Nike SB is supplying distinctive and functional uniforms for 19 athletes – many of them women - and four national federations competing in skateboarding at the Tokyo Olympics. Skateboarding is one of the five new sports added to the program for the event. ...
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News briefs
Anta releases China’s Olympic sportswear
Anta has released the podium uniform for China’s Olympic team. Designed by Tim Yip, also known as Ye Jintian, the “Champion Dragon Clothes” combine traditional Chinese cultural icons with the latest in sportswear materials. The artist and Oscar-winning designer remarks that designing the uniform has been “different from designing costumes ...
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News briefs
IPC announces the six members of the Refugee Paralympic Team in Tokyo
The International Paralympic Committee (IPC) has confirmed the six athletes who will represent the Refugee Paralympic Team (RPT) at the Tokyo 2020 Paralympic Games. The athletes - one woman and five men - will compete in Para athletics, Para swimming, Para canoe and Para taekwondo. Asics, official supplier of the ...
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News briefs
Sport is not among Spain’s top e-tail categories
Sport does not figure among the chief product categories in Spanish e-commerce. So says the latest edition of an annual study put out by Elogia, a Spanish digital marketing agency, and IAB Spain, which claims to be the world’s largest association of communications, advertising and digital-marketing agencies. Some 25.8 million ...
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News briefs
A new executive director and a new board member for Anta
Anta Sports Products announced two executive changes. Bi Mingwei has been promoted as an executive director of the company, effective July 1. Mingwei is currently a vice president of Anta and a director of certain subsidiaries within the group, primarily responsible for financial management, business processes, information management and logistics ...
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News briefs
Gympass’ valuation more than doubles to $2.2 billion
Gympass has seen its valuation more than double to $2.2 billion, apparently reflecting a return to pre-Covid levels in the activities of fitness gyms and wellness studios, through a new $220 million round of financing. The big corporate wellbeing platform said it saw “a record four million monthly visits across ...
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News briefs
Mammut is sold for one year worth of sales
Bystronic, the Swiss holding company previously called Conzzeta Group, has announced the completion on June 30 of the sale of the Mammut Sports Group to Telemos Capital for an enterprise value of 230 million Swiss francs (€209.7m-$248.6m), including an earn-up of up to CHF 45 million (€41.0m-$48.6m). The figure is ...
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News briefs
Afydad partners with the GSIC, powered by Microsoft
The Global Sports Innovation Center (GSIC) powered by Microsoft and the Spanish Association of Sporting Goods Manufacturers and Distributors (Afydad) will be forming a joint commission to expand the use of technology in the sporting goods sector, notably in terms of digitalization, and take part in Spain’s Development Plan for ...
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News briefs
Brooks has a new climate plan
Brooks Running has announced a “2030 planet strategy,” with new sustainability targets, to “achieve net zero carbon emissions by 2040.” In addition to converting factories to renewable electricity, the brand and its suppliers plan to use low-impact dyeing processes for textile yarns and source materials with recycled contents. The company ...
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News briefs
New series recommends best practices to eliminate child labor in the supply chain
GoodWeave International, a non-profit organization founded in 1994 by the Nobel laureate Kailash Satyarthi and with offices in Washington DC and Oxfordshire, England, has released its “Best Practice Series to Eliminate Child Labor in Global Supply Chains” as a resource in connection with the International Year for the Elimination of ...
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News briefsPatagonia signs a multi-year agreement with Infinited Fiber
Patagonia has signed a multi-year supply agreement with Infinited Fiber Company, a Finnish circular fashion and textile biotechnology company, to guarantee access to its regenerated textile fiber, called Infinna. The virgin-quality fiber comes with the soft and natural look and feel of cotton. It is made from cotton-rich textile waste ...
