News Briefs – Page 243
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News briefs
Decathlon France is testing an in-store “sport and health” corner
Decathlon is testing an interactive “educational corner” on sport and health, with a focus on connected devices, at its main Decathlon Campus in Villeneuve d’Ascq, in the north of France. The new space is meant to allow customers to benefit from personalized advice about how to improve their lifestyle in ...
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News briefs
GB Snowsport launches initiative to attract urban youngsters
GB Snowsport has launched Project Balance, a new initiative aimed at fostering new connections between young people in urban environments and the country’s snow sports program. Project Balance is part of a wider effort by the British governing body for snow sports to build enthusiasm ahead of the Olympic and ...
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News briefs
Google to open in NYC its first permanent retail store
Google is opening its first permanent retail store this summer at the company’s Chelsea campus in New York City, which is already home to many of Google’s 11,000-plus NYC employees. Google has not announced a date for the opening. The store will sell a variety of products, from Pixel phones ...
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News briefs
Garmin launches its smallest watch-style dive computer for multiple uses
Garmin International has introduced the Descent Mk2S, a follow-up to the Descent Mk2 especially suitable for women and men with smaller wrists. Described by the brand as Garmin’s smallest watch-style dive computer, it features a 3cm sunlight readable sapphire display, a 43mm case and interchangeable QuickFit bands in silicone, leather, ...
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News briefs
New European operation in London for Hero Cycles
The Indian-based Hero MotoCorp (HMC) group, which claims to be the world’s largest manufacturer of bicycles, has hired an American bike industry veteran, Jeff Weiss, to head up a new subsidiary in London, Hero International (HIT), that is aiming to reach European sales of €300 million by 2026. This would ...
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News briefs
StockX is probed by the Italian competition authority
Italy’s competition regulator, AGCM, is investigating StockX – the U.S.-based online market for sneakers, streetwear, collectibles and other items – over various aspects of its service, among them allegedly misleading pricing. AGCM said that it is concerned by the “total absence” during the purchasing process of the identity of the ...
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News briefsSpinnova and KT Trading develop a fiber made from leather waste
Spinnova, a Finnish manufacturer of textile fibers derived from wood or waste, and KT Trading, a Swiss firm specialized in the sourcing and trading of materials for the leather industry, have managed to generate a fiber from leather waste without using harmful chemicals. The two companies have created a joint ...
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News briefsUBC licenses Head sneakers
An Italian firm, United Brands Company (UBC), has signed a license agreement with Head to develop and produce lines of sneakers for men, women and children under the Head brand name. The first collection is scheduled for the spring/summer 2022 season. Under the multi-year agreement, UBC will also be in ...
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News briefs
The North Face and Supreme launch new collaborative outerwear line
The North Face (TNF) and Supreme have teamed up once again on a line of clothing, this time designed for extreme cold weather and high alpine conditions. The line is centered around TNF’s Summit Series. The range, made exclusively for Supreme, which belongs to the same group since Dec. 28, ...
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News briefs
Moody’s upgrades Under Armour’s outlook and liquidity rating
Following as similar recent move by Standard & Poor’s, Moody’s has revised its outlook for Under Armour to positive from negative because of its improved operating performance, especially in North America, and better credit metrics and liquidity. The agency has upgraded its speculative grade liquidity rating for UA to SGL-1 ...
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News briefs
Eleiko wins Red Dot Award for barbell collars
Eleiko’s Open Collars has won a Red Dot Award for product design. Most barbell collars are circular, and must therefore be slid on from the bar’s end. Eleiko’s are shaped like the letter C, and clip on directly next to the plate. A lever locks each collar into place with ...
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News briefs
Rapid growth for Aybl, a British gymwear start-up
Fashion Network reports that Aybl, a DTC brand of women’s gymwear based in Redditch, U.K., has seen remarkable growth in sales. So far over its three-year history the brand has raked in revenues of £10.3 million (€12.0m-$14.6m) through its international web store. It hopes to reach £50 million (€58m-$71m) by ...
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News briefs
Lycra has a new CCO and two new VPs
The Lycra Company has promoted three European executives. Nicolas Banyols has become chief commercial officer, while Arnaud Ruffin and Alistair Williamson have ascended to vice presidencies. Banyols has been with Lycra since 2009, serving until now as VP of apparel for EMEA and South Asia. He is now in charge ...
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News briefs
Kanghyuk and Hyosung team up for sustainable skiwear
A Korean fashion label, Kanghyuk, has utilized Hyosung’s waste materials to develop a special collection of sustainable skiwear with a futuristic look. The repurposed materials come from unused airbags, enough to make around 700 jackets. The collaborative skiwear collection, designed for all genders, comprises outerwear and ski pants, warm inner ...
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News briefs
AAFA releases updated Restricted Substance List
The American Apparel & Footwear Association (AAFA) has released the 22nd edition of its Restricted Substance List (RSL), which lists banned or restricted chemicals and substances in finished apparel, footwear and home textile products around the world. The 22nd version of the RSL covers 12 categories with more than 250 ...
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News briefs
Peloton pushes software lock to Tread+
Peloton Interactive has followed through on its agreement with the CPSC to improve the safety of its treadmills by requiring users to unock the devices with a four-digit PIN, dubbed “Tread Lock,” after 45 seconds of inactivity. The feature is part of an automatic software upgrade that is being pushed ...
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News briefs
Shareholder suit against UA may proceed
Following Under Armour’s acceptance of a $9 million settlement with the Securities and Exchange Commission (SEC) earlier this month, Baltimore federal court judge Richard Bennett has ruled that a long-running consolidated shareholder suit against the company can go forward. The suit, which names the company and its former CEO Kevin ...
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News briefs
New Balance signs up Raheem Sterling
New Balance has announced a new multi-year sponsorship deal, on and off the pitch, with Raheem Sterling who will become a new global face of the brand. The 26-year-old football star, who plays for Manchester City and the England national team, will wear special New Balance Furon V6+ boots on ...
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News briefs
New Balance partners with Returnity on waste-free sampling solution
New Balance is providing schools and clubs across the U.S. with team uniforms, which require a robust sample shipment process. Returnity, a specialist in reusable packaging integration for brands and retailers, has developed reusable shipping packaging for the Team Sports initiative at New Balance, with the objective of creating an ...
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News briefs
Surfrider Europe launches Green Sport program
The Surfrider Foundation is launching its Green Sports Hub Europe program. Over the past few years, the NGO has actively participated in sports-related projects to protect the ocean and its users. The launch of Green Sport represents the next step in Surfrider Europe’s mission to promote healthier environmental sporting practices. ...
