News Briefs – Page 260
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News briefsOutDoor by ISPO is postponed to Oct. 5-7
The show’s website reveals that OutDoor by ISPO – most recently planned as a mixed digital and physical Global Summit to be held in Munich in July – has now been postponed to Oct. 5-7, 2021. According to The Outdoor Industry Compass, the postponement was coordinated by the ISPO ...
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News briefs
Moody's upgrades Topgolf's rating
Moody’s has upgraded the corporate family rating of the Topgolf Entertainment Group in view of the international venue operator’s support following its merger with Callaway Golf Co. The rating agency has also changed its outlook to stable. Moody’s expects that Topgolf will be in a position to start generating positive ...
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News briefs
Pizza Hut chief will run Topgolf
Callaway Golf Co. has appointed Artie Starrs as the new CEO for the Topgolf Entertainment Group, with which it is merging, with effect from Apr. 5. He comes from Yum! Brands, where he led Pizza Hut, the well-known international fast-food chain, overseeing its 18,000 locations in 110 countries. Starrs will ...
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News briefsPure Fishing acquires Plano Synergy
Pure Fishing, the expanding U.S. fishing tackle conglomerate, has entered into a definitive agreement to acquire Plano Synergy Holdings, a Texas-based company founded in 1938 that owns several outdoor brands, including Ameristep, Avian-X, Barnett, Bloodsport, Evolved, Frabill, Flextone, Halo, No Limit, Plano Molding, Tenzing, Wildgame Innovations and Zink. The purchase ...
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News briefs
Decathlon launches its new yoga brand, Kimjaly
Decathlon has announced that its line of products for yoga will be marketed under the new brand name of Kimjaly. The French sporting goods retailer chose that name for its new private brand because the word “kimjaly” means “lotus” in Sanskrit, the original language of yoga, the company explained. The ...
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News briefs
JD Sports partners with an e-sports firm in Italy
JD Sports and Qlash, an e-sports organization, have announced a new year-long partnership for 2021 that allows JD Sports to be part of the Italian e-sports scene. Under the terms of the deal, the two companies will use their physical locations to “exchange” visibility and exposure. JD Sports will rely ...
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News briefs
The IOC approves Olympic Agenda 2020+5
The International Olympic Committee (IOC) Session on March 12 unanimously approved Olympic Agenda 2020+5, the new strategic roadmap for the Olympic Movement and the Olympic Organization through to 2025. Building on the achievements of Olympic Agenda 2020, the new roadmap identifies five key trends: solidarity, digitalization, sustainability, credibility, and economic ...
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News briefs
Oakley to provide the WSL’s official eyewear
Oakley has signed a deal to supply official eyewear for the World Surf League (WSL) during the 2021 Championship Tour. The items will include sunglasses and personal protective equipment (PPE) in the form of Clear Collection eyewear and masks. The Southern Californian sports eyewear brand owned by Luxottica has already ...
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News briefs
Echelon Fitness expands into France and Germany
Echelon Fitness, the American producer of connected bikes, treadmills, rowers and fitness mirrors, is launching Echelon Fit France and Echelon Fit Germany this month. Patterning them after its business in the U.S., the new entities will be producing live and on-demand coaching programs in each country’s language and at studios ...
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News briefs
Nike celebrates mothers as “the toughest athletes”
Nike has presented a new video, “The Toughest Athletes,” which highlights the strength of women during pregnancy and early motherhood. The video focuses on the correlation of sport and motherhood and shows how the two can successfully coexist with one another. “The Toughest Athletes,” filmed during the global pandemic, has ...
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News briefs
First Canadian JD store may open in the second half
JD Sports Fashion is reportedly planning to open its first JD Sports store in Canada in the second half of this year. Like it did in the U.S. with the acquisition of The Finish Line, it would utilize the platform of Onepointfive Ventures, a company based in Vancouver that it ...
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News briefs
Diadora introduces the new Equipe Corsa running shoe
Diadora has presented the all-new Equipe Corsa running shoe as part of the brand’s spring/summer 2021 collection. The shoe is a tribute to the Italian brand’s first running shoe, introduced in the 1970s, yet boasts an innovative design with an aerodynamic vibe. The new Diadora Equipe Corsa is an ultra-lightweight, ...
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News briefs
Champion partners with a gaming brand
Champion has partnered with HyperX, a gaming division of Kingston Technology, to launch HyperX’ first original apparel collection. The “GG collection” – where GG stands for Good Game – features a minimalistic design. The apparel line comprises T-shirts, hoodies, hats and a matching face mask, all made with Champion’s eco-friendly ...
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News briefs
RiminiWellness to go ahead as a physical event in July, after four webinars
Italian Exhibition Group (IEG) has announced that it is working on a physical show for the summer 2021 edition of RiminiWellness, the highly popular consumer-oriented fitness show on the Adriatic Coast. The event is now scheduled to take place on July 1-4, 2021. The 15th edition of the fair, which ...
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News briefs
Golf courses and outdoor sports facilities are re-opening in the U.K.
The Welsh government has announced that golf courses and outdoor sports facilities are allowed to reopen from March 13 following the latest easing of lockdown measures in Wales. Outdoor sports facilities – including outdoor gyms, tennis courts and basketball courts – will be allowed to welcome visitors back as of ...
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News briefs
UYN adds Aymar Navarro to its athlete roster
UYN - Unleash Your Nature, the Italian brand of functional apparel, has announced Aymar Navarro as a new ambassador for the brand. The 31-year-old freeride athlete will be supported in his races by UYN technical underwear and socks made of Natex fabric, an exclusive bio-fiber derived from castor oil seeds. ...
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News briefs
New Balance adds 19-year-old footballer to its athlete roster
New Balance has announced Bukayo Saka as the newest addition to its athlete roster. Saka, who is just 19 years old, plays for Arsenal in the Premier League and for England’s national team. He won his first England cup in October 2020. The young talent will also star as a ...
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News briefs
New Balance signs up its first female Middle Eastern brand ambassador
New Balance has signed up Ascia Al-Faraj, the U.S.-Kuwaiti influencer, as the brand’s newest regional ambassador. Al-Faraj is New Balance’s first female brand ambassador from the Middle East. She will feature as the new face in the brand’s collective campaign for the New Balance NB collection. The campaign for this ...
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News briefs
Thomas Bach has been re-elected IOC president
Thomas Bach has been re-elected for an additional four-year term as president of the International Olympic Committee (IOC) at the 137th Session of the IOC, which was held virtually on March 10. The 67-year-old former fencer and Olympic champion received 93 yes votes out of the 94 valid votes. Bach ...
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News briefs
Puma launches new footwear line for handball
Puma is launching a new collection of performance footwear that the company has defined as marking “a new era of Puma Handball.” The brand’s tradition in handball shoes dates back to 1948. The new Accelerate Turbo Nitro and Eliminate Power Nitro launch editions are inspired by two items from its ...
