News Briefs – Page 3
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News briefsOakley outfits Team USA Surfing for Paris 2024
Oakley is teaming up with Team USA Surfing as the official offshore outfitter, marking a historic milestone as surf returns to the Olympic stage at this Summer’s Games. Building on the esteemed Team USA Partnership and as a core tenet of the brand’s heritage in surf, the Oakley Team USA ...
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News briefsItalian sportswear firm Macron opens US office
Bologna-based teamwear brand Macron has opened a US office in Bridgeport, Connecticut. Giovanni Maruzzi, the company’s Chief Sales Officer and CEO of Macron US, and Angelo Marino, Macron’s Director of Communications, attended the official ceremony. Macron’s new US headquarters has an area of approximately 2,000 sqm. It includes a ...
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News briefsSkechers and Harry Kane launch capsule collection
Harry Kane, the current captain of the English national team and center forward at FC Bayern since 2023, has launched an apparel capsule with Skechers. It is their first joint clothing collection, after Kane already acted as ambassador for Skechers’ first football boots, which were launched in Europe in September ...
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News briefsJuventus and Fanatics sign merchandise partnership
Serie A football club Juventus and Fanatics, a digital sports platform and a global leader in licensed sports merchandise, have announced a wide-ranging partnership in e-commerce, retail, manufacturing and licensing. Fanatics will manage all aspects of Juventus’ merchandise offering worldwide. The new partnership will run until the end of the ...
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News briefsUlrich Hanfeld takes over sole management of Hervis
Source: Hervis Dr. Ulrich Hanfeld Austrian sporting goods retailer Hervis is taking the next step in its ongoing restructuring: By the end of June 2024, Dr. Ulrich Hanfeld will assume sole responsibility for the management board. The retail professional was brought into the company at the beginning ...
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News briefsUnder Armour to pay €434 million settlement in shareholder lawsuit
Following a seven-year legal dispute between Under Armour (UA) and a group of shareholders, UA has agreed to pay $434 million in settlement. This should end the legal dispute from 2017, in which it was alleged that the company had misled shareholders about its sales growth to meet Wall Street ...
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News briefsFirst J.Lindeberg golf collection for the US team in Paris unveiled
Source: J.Lindeberg For the first time, Swedish sports fashion brand J.Lindeberg dresses the US men’s golf team for the Olympics in Paris. The complete collection of the outfits for both men and women was now unveiled. J.Lindeberg commented that it wanted to make the collection a mix ...
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News briefsWell−being on top of Asics’ sustainability agenda
With the release today of its 2023 sustainability report, Asics reveals how prioritizing mental and physical well-being is helping to drive its sustainability agenda across a range of material topics from supply chains to climate action. Key examples include: Raising awareness of the global gender gap ...
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News briefsSuperfeet partners with organization to prevent injuries in workplace
Insole maker Superfeet announced that it partnered with workplace injury prevention solutions provider Work Right NW (North West) to offer insoles as part of Work Right’s injury prevention program. The new partnership is meant to improve employee safety in the industrial workplace by providing workers access to the right insoles ...
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News briefsSanta Cruz collaborates with Jägermeister
Source: Jägermeister Jägermeister x Santa Cruz Together with German liquor brand Jägermeister, US label Santa Cruz has launched a limited, three-piece skateboard and fashion capsule collection. The collaboration focuses on the revival of an iconic deck, the Kendall, which Jeff Kendall, skateboarding legend and current CEO/CMO at ...
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News briefsShareholders sue Nike
Nike, its President and CEO, John Donahoe, as well as its CFO, Matthew Friend, were sued in Oregon District Court by the Pembroke Pines City Pension Fund for Firefighters and Police Officers for misleading their investors by concealing Nike’s problems with Nike Direct and its DTC strategy. The company’s results ...
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News briefsSher cooperates with Italian luge athlete
Source: Sher Andrea Vötter Sher, an Italian sportswear brand for women inspired by cyclists, has entered into a partnership with Andrea Vötter, one of the best female luge athletes in the world. The young Italian athlete has already achieved considerable success with two overall World Cup victories, ...
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News briefsPro pádel gains an association for coaches
The Professional Padel Players Coaches Association is making its debut at Premier Padel’s BNL Italy Major, running from June 15 to 23 in Rome. It has gathered 80 members so far, along with a president, Francisco Javier “Pozanco” Sánchez, a vice president, Jorge Bellmont, and a secretary, Ángel González. Its ...
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News briefsVans celebrates skateboarding in Paris’ Sacré-Coeur
Vans has set up a skateable installation and a stage at the foot of the Sacré-Coeur Basilica in Montmartre in collaboration with Los Angeles-based creative agency Playlab Inc. and California Skateparks. The brand is hosting a live skate demonstration and performances on June 21, which marks the annual Fête de ...
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News briefsGymshark launches “We Do Gym” marketing platform
British athletic apparel retailer Gymshark has launched a new brand platform, dubbed “We Do Gym,” which is meant to reiterate its position as a gym brand first - not an athleisure or sports brand, the company explained. The We Do Gym webpage clearly states: “We’re not good at everything, we’re ...
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News briefsIntersport Spain announces Rafael Barbé as new commercial director
Two months after the departure of its Director General, Ángel Solores, Intersport Spain has appointed Rafael Barbé as its new Commercial Director, Modaes.com has reported. Barbé has 29 years of experience in management consulting, with roles at A.T. Kearney and Accenture, among others. Ever since Solores’ departure, Maite García, President ...
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News briefsDecathlon UK makes £2m loss, invests £10m in restructuring measures
Decathlon UK reported a 5 percent drop in sales and a 2.5 percent sales decline on a same-store basis in 2023. The British arm of the French-based retailer experienced a full-year loss of £2 million (€2.37m) after investing £10 million (€11.8m) in transformation initiatives. The results were also affected by ...
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News briefsAdidas partners with the UK Golf Federation
The UK Golf Federation has announced Adidas as its newest corporate partner. Effective Jan. 1, 2025, this new collaboration will give the UK Golf Federation members enhanced membership benefits and Adidas access to a broader audience of golfers across the UK. The UK Golf Federation is a not-for-profit organization with ...
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News briefsAuthentic Brands announces partnership with Cart.com
Source: Cart.com Cart.com, a provider of unified commerce and logistics solutions, today announced a strategic partnership with Authentic Brands Group. Through the partnership, Cart.com will provide scalable, omni-channel customer support and merchant-of-record services across portions of its portfolio of e-commerce brands. Cart.com’s customer engagement solution creates seamless ...
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News briefsArena and Healthy Seas team up again
For the second consecutive year, Arena and Healthy Seas are continuing their partnership, which is committed to the health and protection of our waters. Healthy Seas is a foundation dedicated to safeguarding the world’s oceans and seas through three key pillars: clean-up education marine waste prevention Their primary ...
