News Briefs – Page 466
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News briefs
Fusalp, the pioneering French brand of skiwear, is launching its...
Fusalp, the pioneering French brand of skiwear, is launching its first fully-fledged advertising campaign since its takeover by Sophie and Jean-Philippe Lacoste four years ago. Intended to support sales of its present autumn/winter collection, the campaign is animated by a top French fashion model, Constance Jablonski.
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News briefs
Vibram and Masaya Hashimoto, the designer of its Furoshiki Wrapping...
Vibram and Masaya Hashimoto, the designer of its Furoshiki Wrapping Sole, won the ADI Design Index 2017 prize for innovation in finished products. Launched last year and inspired by a Japanese technique, the shoe is the first one that envelops the foot, guaranteeing a personalized fit and comfort through its ...
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News briefs
Puma has announced a long-term partnership deal with Jimmy Vicaut....
Puma has announced a long-term partnership deal with Jimmy Vicaut. The French sprinter and current European 100m record holder will wear Puma both on and off the track. The athlete will also be featured in marketing campaigns for the brand. Vicaut, 25, has run under 10 seconds for the 100m ...
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News briefs
Puma is said to be in talks about taking over...
Puma is said to be in talks about taking over the sponsorship of the AC Milan football club from Adidas next year. However, the discussions reportedly revolve around a sponsorship fee of only €10 million to €15 million per year, about half what the company is paying for Arsenal in ...
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News briefs
Lotto Sport Italia has signed an agreement to be the...
Lotto Sport Italia has signed an agreement to be the first official technical sponsor of Italy's national men's and women's paddle tennis teams for the next three years, starting next spring. Coming from a couple of Latin American countries and Spain, paddle tennis is a growing sport in Italy, where ...
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News briefs
Under Armour has announced that Yusra Mardini is the latest...
Under Armour has announced that Yusra Mardini is the latest addition to its roster of international athletes. The sports brand will accompany the athlete in her journey to the 2020 Tokyo Olympics. Yursa fled Syria in 2015 to compete as a freestyle and butterfly swimmer in the Rio Olympics a ...
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News briefs
After winning the German Brand Award 2017 this past summer,...
After winning the German Brand Award 2017 this past summer, Keller Sports also received the German Design Award 2018 in the category of “excellent communications web design web.” The German multi-channel retailer based in Munich has a premium positioning in the market and offers a narrow selection of branded products online. It ...
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News briefs
Hoka One One is adding a Swedish triathlon champion, Patrik...
Hoka One One is adding a Swedish triathlon champion, Patrik Nilsson, to its elite team, joining Cyril Viennot, Charlotte Morel, Boris Stein and Alessandro Degasperi. The 25-year-old has won four Ironman Triathlon races. Hoka is an exclusive sponsor of the Ironman Series.
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News briefs
Ispo is presenting a refreshed corporate design and brand identity...
Ispo is presenting a refreshed corporate design and brand identity across all media, linking its digital offers with its trade show business and other international events. The move is also meant to underline Ispo's commitment to a B2B2C approach and its new claim, “Accelerating Sports.” The new cross-media brand experience ...
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News briefs
The 16th edition of the Eurosima Surf Summit, which took...
The 16th edition of the Eurosima Surf Summit, which took place in Seignosse, France on Oct. 5-6, welcomed more than 300 professionals from the industry. Eurosima is the association of European action sports manufacturers. Among the speakers at the annual action sports conference was Alexandre Mulliez, the 30-year-old innovation and ...
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News briefs
The Oeko-Tex association commissioned a global research study to assess...
The Oeko-Tex association commissioned a global research study to assess the consumer's attitudes as regards to textile sustainability. The study, which is entitled “The Key to Confidence: Consumers and Textile Sustainability—Attitudes, Changing Behaviors, and Outlooks,” was launched to celebrate the 25th anniversary of the association. The findings have recently been ...
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News briefs
CORRECTION: Commenting on our European retail charts, we said that...
CORRECTION: Commenting on our European retail charts, we said that Intersport lost market share in Germany and the same happened in France to the biggest sporting goods retailer in France, Decathlon. Looking at the figures more closely, you may have noticed that Intersport's retail sales rose by 1.0 percent in ...
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News briefs
Analysts predict that Puma could be sold by Kering next...
Analysts predict that Puma could be sold by Kering next year, allowing the French group to focus more or less entirely on luxury products, according to a Reuters report. Kering bought its majority stake in Puma in 2007 in a deal valuing it at €5.3 billion, but the report says ...
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News briefs
Adidas America plans to expand the capacity of its campus...
Adidas America plans to expand the capacity of its campus in Portland, Oregon in the next three years to accommodate up to 2,800 people, up from a current level of 2,700, says the Oregonian. Mark King, chief executive of Adidas America, also told the newspaper that the Big a wants ...
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News briefs
The highly leveraged Australian-based Surfstitch Group has announced the sale...
The highly leveraged Australian-based Surfstitch Group has announced the sale of Surfdome Shop in the U.K. to Internet Fusion for about £7 million (€7.9m-$9.3m). Internet Fusion owns other European websites including blackleaf.com and extremepie.com. The Surfstich Group was formed in 2014, after Billabong International sold its 51 percent stake in ...
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News briefs
An investor group led by Victor Capital Partners has acquired...
An investor group led by Victor Capital Partners has acquired Primaloft from the Prudential Capital Group. Victor Capital teamed up with the Allstate private equity group and the management team of Primaloft for the buyout. Madison Capital, Antares and Intermediate Capital Group provided financing. Primaloft said the acquisition will provide ...
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News briefs
Mercator, the activist minority shareholder in Deckers Brands, has laid...
Mercator, the activist minority shareholder in Deckers Brands, has laid out its proposals for a detailed restructuring plan that calls for the sale of all its assets except for Ugg, arguing that it would quadruple the company's earnings per share by 2021. It would also raise the return on invested ...
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News briefs
Amazon is adding a new distribution center equipped with advanced...
Amazon is adding a new distribution center equipped with advanced robotic technology in the Bolton region that will employ 1,200 new people. In Germany, meanwhile, Amazon reportedly suffered delivery problems after strikes crippled six of its German logistics centers in early October. Verdi, a German trade union based in Berlin, ...
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News briefs
The concentration of European outdoor retailing is continuing apace with...
The concentration of European outdoor retailing is continuing apace with the acquisition of Friluftsland, one of the leading Danish outdoor retailers, by the owner of Globetrotter in Germany, Naturkompaniet in Sweden and Partioaitta in Finland. Just a few weeks after the A.S. Adventure Group bought McTrek in Germany, the Fenix ...
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News briefs
Fanatics, the leading American supplier of licensed sports merchandise, has...
Fanatics, the leading American supplier of licensed sports merchandise, has appointed Steve Davis, a global e-commerce veteran, as president of Fanatics International. He was formerly the chief executive of a digital fast-fashion retailer, Rue La La. His task will be to expand the company's vertical retailing model into a global ...
