News Briefs – Page 536
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News briefs
Adidas has signed sponsorship deals with five of the projected...
Adidas has signed sponsorship deals with five of the projected top picks in the upcoming NBA draft: Brandon Ingram, Jaylen Brown, Jamal Murray, Dragan Bender and Kris Dunn. The German brand says they will help it to develop the world's best basketball gear. They will be featured in brand campaigns, ...
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News briefs
Adidas got some criticism on social media in connection with...
Adidas got some criticism on social media in connection with its initial ads for the promotion of Colombia's jerseys for Copa America. They spelled the country's name as Columbia. The Big a promptly apologized and reissued the ad with the correct spelling.
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News briefs
Skechers has announced a new multi-year partnership deal with Howie...
Skechers has announced a new multi-year partnership deal with Howie Long. The sportscaster and former NFL defence player, who won the Super Bowl with the Oakland Raiders in 1984, will appear in a campaign to promote Skechers men's footwear collections. The first television commercial is scheduled to launch in time ...
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Maier Sports, the German outdoor and snow sports apparel brand,...
Maier Sports, the German outdoor and snow sports apparel brand, won the German Brand Award 2016 in the category of sports, outdoor activities & leisure. According to the jury, Maier Sports was awarded because the brand is seen as a pioneer in the field of PFC-free alternatives for durable water ...
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News briefs
eVent was a sponsor of the 10th annual Alé La...
eVent was a sponsor of the 10th annual Alé La Merckx Granfondo Verona, the cyclist race named after the Belgian cyclist Eddy Merckx, which took place in Verona, Italy on June 12. The 139km race, which is for cyclists who are used to climbing passes, takes participants through the vineyards ...
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News briefs
The fifth European Platform for Sporting Innovation (Epsi) conference was...
The fifth European Platform for Sporting Innovation (Epsi) conference was held in the Netherlands and Belgium on June 6-7, focusing on the economic and social benefits of innovation. The conference was hosted by Epsi, the Dutch Sports and Technology Cluster and the Flanders Bike Valley. It was also supported by ...
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News briefs
Just before the start of the current Uefa Euro football...
Just before the start of the current Uefa Euro football championships, Intersport Austria launched a smartphone application that allows users to share selfies with football-related phrases, symbols or country banners with other fans. Called Sportycam and targeting mainly teenagers, it is available in all the countries where Intersport Austria operates, ...
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News briefs
The Roland Garros stadium in Paris hosted a debate on...
The Roland Garros stadium in Paris hosted a debate on sustainable development in sports events on June 1. Guy Forget, the French former professional tennis player and Davis Cup winner who is now the managing director of the Roland Garros tennis tournament, gave the opening speech. Thibault de Tassigny explained ...
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News briefs
Textile Exchange and the European Outdoor Group will present the...
Textile Exchange and the European Outdoor Group will present the new Responsible Wool Standard (RWS) to the outdoor industry on July 14, during the OutDoor show in Friedrichshafen. Like the Responsible Down Standard (RDS), the RWS is intended to provide a global benchmark for animal welfare and land management practices ...
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News briefs
We hear that Zalando is requiring suppliers not to engage...
We hear that Zalando is requiring suppliers not to engage in mulesing of sheep to reduce wrinkles in their skin. The big European e-commerce operator is also banning real fur and the use of feathers from live animals or from foie gras geese.
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News briefs
NSF Sustainability, a division of NSF International, has certified the...
NSF Sustainability, a division of NSF International, has certified the first manufacturers to the Global Traceable Down Standard (Global TDS). The certification has been achieved by South Korea's Youngone Corporation, Taiwan's Quang Viet Enterprise, and China's Shen Gang Tungsang. All three of these manufacturers are suppliers to the down outdoor ...
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News briefs
Klaus Scheck, a leading figure in German sports retailing, died...
Klaus Scheck, a leading figure in German sports retailing, died on May 25 at the age of 75. He joined the family business, the Munich-based SportScheck sporting goods retail chain, in 1965. He promoted skiing and tennis in Germany and opened his own ski and tennis training centers. Klaus Scheck ...
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News briefs
Paco Garcia-Ferrández Hernández, the 41-year-old chief executive of Productos Deportivos...
Paco Garcia-Ferrández Hernández, the 41-year-old chief executive of Productos Deportivos Laken, died in a highway accident on June 18, while returning from a golf tournament. Laken, a Spanish company that has been in operation since 1912, produces bottles and containers for drinks and foods in stainless steel and aluminum.
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News briefs
The Adidas Group says that its pilot plant for fast...
The Adidas Group says that its pilot plant for fast footwear production in Ansbach, Germany, is ready to start commercial production in 2017. The Speed Factory is to operate mostly with robots. The project was unveiled last year as part of the group's “Creating the new” strategy, which has speed ...
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News briefs
Acting through a subsidiary, Eurazeo has sold 19.5 million shares...
Acting through a subsidiary, Eurazeo has sold 19.5 million shares in Moncler, representing about 7.8 percent of the equity, for about €340 million. Its stake is thus reduced to about 13 percent.
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News briefs
GoPro and Red Bull have announced a multi-year, global strategic...
GoPro and Red Bull have announced a multi-year, global strategic partnership where Red Bull will receive equity in the U.S. action camera manufacturer and GoPro will become Red Bull's exclusive provider of point-of-view imaging technology for Red Bull's media productions and events. Under the agreement, GoPro will have access to ...
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News briefs
Asics is opening a subsidiary in Dubai, to more rapidly...
Asics is opening a subsidiary in Dubai, to more rapidly expand the brand in the region of the Gulf Cooperation Council (GCC). It will take over from Falaknaz, a distribution company that has represented the Japanese brand in the region since 2003. Asics says the opening is part of its ...
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News briefs
Canyon Bicycles has announced it will enter the U.S. market...
Canyon Bicycles has announced it will enter the U.S. market in 2017 via a new partnership with TSG Consumer Partners, the private equity firm that acquired Backcountry.com last year. Canyon will remain an independent entity, entirely separate from TSG's other investments, while TSG will hold a significant minority stake. Final ...
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News briefs
Newell Brands, which recently closed its acquisition of Jarden Corp.,...
Newell Brands, which recently closed its acquisition of Jarden Corp., on April 15, has announced it will establish a new global headquarters in Hoboken, New Jersey. The group has secured $27 million in tax incentives from the New Jersey Economic Development Authority, which will help offset the costs associated with ...
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News briefs
Halfords has announced the acquisition of Tredz and Wheelies Direct....
Halfords has announced the acquisition of Tredz and Wheelies Direct. Tredz is an online retailer of premium bicycles and cycling parts, accessories and clothing that sell across the U.K. under the Tredz brand. Wheelies Direct is the U.K.'s largest provider of bicycle replacement for insurance companies. The two businesses collectively ...
