News Briefs – Page 570
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News briefs
Pertex, known for its lightweight but durable performance fabrics, has...
Pertex, known for its lightweight but durable performance fabrics, has announced the launch of a new fabric technology called CS10, which is claimed to offer increased abrasion and water resistance. CS10 technology uses yarns with unique diamond shaped filaments that tightly lock together to provide a stable construction and give ...
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News briefs
Runtastic, the Austrian digital health company snapped up by the...
Runtastic, the Austrian digital health company snapped up by the Adidas Group earlier this year, has come up with a new app offering customized, twelve-week workout plans intended to build strength and reduce body fat. The Results app features workouts using more than 120 instructional exercise videos and weekly nutrition ...
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News briefs
Icepeak, the affordable sportswear label of the L-Fashion Group, will...
Icepeak, the affordable sportswear label of the L-Fashion Group, will come out with its first line of winter boots and other types of footwear for everyday outdoor activities and functional trekking, starting with the autumn/winter 2016/17 season. The outsole of the shoes ensures efficient grip and good traction on difficult ...
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News briefs
Asics launched on Nov. 18 a limited edition of 60,000...
Asics launched on Nov. 18 a limited edition of 60,000 pairs of Metarun shoes. Described as the best long-distance running shoe in the company's history, the Metarun features five new technologies covered by four patents. A new FlyteFoam midsole uses organic fibers for cushioning. The shoe incorporates a new carbon-reinforced ...
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News briefs
Arc'teryx, Castelli, Gore Bike Wear, Gore Running Wear and The...
Arc'teryx, Castelli, Gore Bike Wear, Gore Running Wear and The North Face will come out in December with road cycling and running garments made with a new Gore-Tex Active technology. It maximizes lightness and breathability by using a permanent beading surface that eliminates the need for a face fabric, which ...
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News briefs
Bench has signed a footwear license with Deichmann for Germany,...
Bench has signed a footwear license with Deichmann for Germany, Austria and Switzerland. With effect from the autumn/winter 2016/17 season, shoes will be sold under the Bench brand name in the upmarket Roland chain of the group in Germany and Austria and in its Ochsner Shoes chain in Switzerland. They ...
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News briefs
Let's Move for a Better World, the challenge organized by...
Let's Move for a Better World, the challenge organized by Technogym, is to take place for the third time from March 1 to 19. The idea is that gym members should challenge each other and make donations based on their movements to support the promotion of healthy lifestyles in their ...
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News briefs
Gabriel Medina, the surfing world champion, has prolonged his relationship...
Gabriel Medina, the surfing world champion, has prolonged his relationship with Rip Curl. The 21 year-old joined the Rip Curl team when he was just 14. He went on to win the 2014 World Surf League, becoming the first-ever Brazilian men's world surfing champion and the youngest to win the ...
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News briefs
Joma Sport has become the official sponsor of the Olympic...
Joma Sport has become the official sponsor of the Olympic Committee of Portugal (COP). The deal signed between the Spanish sports company and the Olympic and Paralympic committees earlier this month runs until 2020, including the Rio Games next year as well as the Tokyo Olympics in 2020. The partnership ...
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News briefs
Rossignol has launched Skiing Heroes, which is claimed to be...
Rossignol has launched Skiing Heroes, which is claimed to be the first website to reward connected skiers. The platform is supposed to encourage skiing at all levels, from beginners to advanced, both in Alpine and cross-country skiing. It has been developed in partnership with Move4more, a Paris-based start-up. Skiers can ...
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News briefs
Uhlsport, the German team sports company, is to supply the...
Uhlsport, the German team sports company, is to supply the official game ball for the Ligue 1, the top French football league, from the 17/18 season. The company says the deal will strengthen its business in its second largest global market. It has started working on the design of an ...
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News briefs
Adidas has inked a five-year agreement with Louisiana Tech University...
Adidas has inked a five-year agreement with Louisiana Tech University Athletics to outfit its 16 men's and women's teams in Adidas uniforms, apparel, footwear and equipment through the 2021-22 season. The partnership starts in July, except for women's basketball because that team has one year left on a deal with ...
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News briefs
Spyder has extended its long-standing partnership with the United States...
Spyder has extended its long-standing partnership with the United States Ski Team (USST) for four years until June 2020. Under the deal, the U.S. ski apparel brand will be the team's official apparel supplier for the 2018 Winter Olympics in PyeongChang, in South Korea. Spyder has been the U.S. ski ...
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News briefs
More than 230 Sport 2000 stores in five countries have...
More than 230 Sport 2000 stores in five countries have been participating since November in a TV and radio campaign inviting consumers to get their ski boots custom-fitted. “You can leave your boots on,” says the campaign, which is running in Germany, Austria, Switzerland, France and even in the Netherlands, ...
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News briefs
One Way Sport, the Finnish Nordic sports brand, will be...
One Way Sport, the Finnish Nordic sports brand, will be the official supplier of apparel and accessories to the French world tour cycling team of AG2R La Mondiale. One Way is already a partner of the French Nordic Ski Federation.
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News briefs
As part of the changes in Fibo's format for next...
As part of the changes in Fibo's format for next year, the organizers have announced that the Fibo Passion area will be enlarged from one to three halls, targeted at fitness fans and trainers. It will feature a newly designed group-fitness area, a major hub for studio operators and enhanced ...
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News briefs
The Hunters Lodge has been officially opened as the new...
The Hunters Lodge has been officially opened as the new headquarters of the PGAs of Europe at The Belfry. The opening earlier this month was the second in a series of events to mark 25 years since the association was formed. The office was opened by Pierre Bechmann, the PGAs ...
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News briefs
Fibo and Europe Active are teaming up to organize the...
Fibo and Europe Active are teaming up to organize the third Fibo Innovation tour, which will make stops in Istanbul, Moscow, Warsaw, Milan and Stockholm early next year. The tour consists of one-day seminars that are aimed at facilitating exchanges with stakeholders in the local fitness industry on current trends ...
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News briefs
Nearly 650 people turned up in Sölden, Austria, for a...
Nearly 650 people turned up in Sölden, Austria, for a winter sports test event organized earlier this month by the FGHS, the Dutch sporting goods industry federation. The event has been held annually for 19 years, but it was the first time that retailers were encouraged to bring along consumers. ...
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News briefs
The London Golf Show, on Nov. 13-15, attracted 14,881 visitors,...
The London Golf Show, on Nov. 13-15, attracted 14,881 visitors, which is 15 percent up on the previous year's event. The number of exhibitors increased from 130 to 140. Donations to the charity partner, The On Course Foundation, reached £9,900 (€14,125-$15,040), double the previous year. The London Golf Show also ...
