News Briefs – Page 615
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News briefs
Yonex has reported an 11 percent increase in revenues to...
Yonex has reported an 11 percent increase in revenues to 35,312 million yen (€261.8m-$297.3m) for the first nine months of its financial year, ended Dec. 31, indicating a 16 percent jump during the third quarter. Net income reached ¥1,298.9 billion (€9,632m-$10,934m) during the nine-month period, more than double the level ...
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News briefs
Online sales of sporting goods grew by 17 percent in...
Online sales of sporting goods grew by 17 percent in Norway in December when compared with the year before, according to the latest figures from DIBS, a company that handles online payments. Online sales of electronics saw a 19 percent increase, while clothing and shoes sales increased by 18 percent. ...
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News briefs
Sports Marketing Surveys (SMS) has found that the number of...
Sports Marketing Surveys (SMS) has found that the number of golf rounds played in the U.K. increased by 3.5 percent last year compared with 2013 and by 1.4 percent against 2012. The trend was highlighted in the latest edition of the research company's Golf Rounds Played study. The rise was ...
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News briefs
In a stunning twist to the dispute around the sale of...
In a stunning twist to the dispute around the sale of Adidas by Bernard Tapie in 1993, a Paris appeals court has scrapped the decision of an arbitration committee that awarded compensation of about €403 million to the French businessman in 2008 – deeming the procedure fraudulent. This came after questions were ...
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News briefs
The Adidas Group filed a federal lawsuit in a U.S....
The Adidas Group filed a federal lawsuit in a U.S. court in Miami on Feb. 4 against 79 different e-commerce sites, charging that they have been selling and distributing counterfeit products under the Adidas and Reebok brands. Many of the websites are operating outside the U.S. The defendants include chinajoy, ...
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Lance Armstrong has been ordered by an arbitration panel in...
Lance Armstrong has been ordered by an arbitration panel in Texas to pay a $10 million sanctions award to SCA Promotions, a Dallas-based sports insurance company who paid him big bonuses for winning multiple Tour de France titles. According to the written ruling, the award punishes the athlete for engaging ...
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News briefs
Skechers USA has been sued by Under Armour, a big...
Skechers USA has been sued by Under Armour, a big and growing American sports brand. The lawsuit alleged that a sports circuit training commercial “slavishly copies” a highly successful “Protect This House” campaign released by Under Armour five years ago. Skechers will not comment on pending litigation.
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News briefs
Vans celebrated the return of snowboard boots for 2015/2016 with...
Vans celebrated the return of snowboard boots for 2015/2016 with the Vans Snow Day in the Austrian town of Mayrhofen, on Feb. 2-4. As reported by Boardsport Source, Vans had missed the 2014/2015 winter with its snowboard boot collection after a factory mishap.
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News briefs
The new Adidas football designed for the knock-out round of...
The new Adidas football designed for the knock-out round of the Uefa Champions League made its first appearance during matches on Feb. 17. The design is called “Finale Berlin” in reference to where the CL finals will be held in the German capital's Olympic stadium on June 6. It also ...
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News briefs
Gore Bike Wear is going to work more closely with...
Gore Bike Wear is going to work more closely with the Rose Vaujany Mountain Bike Team, whose seven members include Steffen Thum, winner of the UCI Marathon World Series. Gore has been sponsoring the team since last year. It will try to develop specific clothing for mountain bike cyclists, who ...
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News briefs
Kelly Slater, the American surfing legend, will act as a...
Kelly Slater, the American surfing legend, will act as a global brand ambassador for Puma golf apparel and footwear and Cobra golf equipment. Since last year, Slater has a partnership with Kering, the parent company of Cobra Puma Golf, for the launch of a new casual, surf-inspired apparel collection, Outerknown.
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News briefs
Under Armour continues to build the development of its outdoor...
Under Armour continues to build the development of its outdoor performance gear. It is now backing up its expansion in this category by signing up John Jackson to its growing roster of sponsored athletes. The American rider has been figured in many mountain movies all over the world, first as ...
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News briefs
Helly Hansen will outfit the ski instructors affiliated with the...
Helly Hansen will outfit the ski instructors affiliated with the French Ski School (ESF) during the next two seasons, taking the place of Duvillard. About two million people are coached each year by ESF's instructors.
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News briefs
Ecco Golf has signed a sponsorship agreement with Na Yeon...
Ecco Golf has signed a sponsorship agreement with Na Yeon Choi, a popular 27-year-old Korean sports player and a leading LPGA Tour star. She has collected seven KLPGA titles, including two LPGA Tour events, since becoming a golf professional in 2004, joining the LPGA Tour eight years ago.
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News briefs
POC has extended its contract with Julia Mancuso through the...
POC has extended its contract with Julia Mancuso through the 2018 Olympic Games in South Korea. The American ski champion collected four Olympic medals in the last three winter games. The Swedish company unveiled a new Mancuso signature collection of updated ski helmets at the recent Ispo Munich show.
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News briefs
POC will be the official helmet, eyewear and apparel sponsor...
POC will be the official helmet, eyewear and apparel sponsor for Team Stölting, the Germany-based professional road cycling team. Team Stölting will be using products from POC's Avip collection, where Avip stands for Attention, Visibility, Interaction and Protection – POC's initiative to promote safety for road cyclists. In November 2014, ...
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News briefs
At Ispo Munich, a marketing campaign was officially launched, entitled...
At Ispo Munich, a marketing campaign was officially launched, entitled “Dein Winter. Dein Sport” (Your Winter. Your Sport) it aims to make snow sports more popular in Central Europe. The project includes a couple of incentives especially for children and young people to motivate them to spend more time in ...
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News briefs
Adidas organized multiple events and in-store activations involving star players...
Adidas organized multiple events and in-store activations involving star players in the run-up to the NBA All-Star Game in New York City this month. They included the opening of an Adidas-only Foot Locker pop-up store for four days, selling the full range of Adidas NBA All-Star merchandise and limited edition ...
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News briefs
Adidas has launched a series of short films, called Sport...
Adidas has launched a series of short films, called Sport 15, telling brand stories that are meant to motivate young people to do their best in sports – at their own level, in any sport and anywhere around the world. The first films portray athletes such as Lionel Messi, James ...
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News briefs
Joma, the Spanish sports apparel and footwear brand specializing in...
Joma, the Spanish sports apparel and footwear brand specializing in football, is moving into the cricket market through a contract to outfit the West Indies team. The deal was announced two days before the start of the 2015 Cricket World Cup, which is held in Australia and New Zealand from ...
