News Briefs – Page 616
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News briefs
Asics has launched a global advertising campaign around the tagline...
Asics has launched a global advertising campaign around the tagline “It's a big world. Go run it,” which is meant to inspire runners to discover many ways and reasons to run. The campaign includes a television commercial as well as digital, outdoor and print versions, store displays and other planned ...
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News briefs
Eden Park has appointed Tom Wood and Joe Launchbury, who...
Eden Park has appointed Tom Wood and Joe Launchbury, who play in the England rugby team, as brand ambassadors, to celebrate the start of the Six Nations Championship. The brand has provided official formalwear to the England rugby team since 2010. From April, Eden Park will run small pop-up retail ...
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News briefs
Under Armour has signed a multi-year partnership deal with New...
Under Armour has signed a multi-year partnership deal with New York-based Authentic Brands Group, the firm that manages the Ali brand, to incorporate Muhammad Ali into its ad campaigns and products. The financial terms of the deal were not disclosed. The boxing legend, who turned 73 in January, is affected ...
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News briefs
Asics and Leki, the German producer makes poles, have come...
Asics and Leki, the German producer makes poles, have come together to promote Nordic walking. This category enjoyed a skyrocketing success in the German market but has been slowing down recently. The two brands are to launch “Asics & Leki Walk-Your-Way-Trainingtour 2015” for the spring season. The two brands' aim ...
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News briefs
Rip Curl has signed a major partnership deal with Surf...
Rip Curl has signed a major partnership deal with Surf Snowdonia, which is supposed to be the world's first artificial wave to open to the public. The facility is being constructed in the lee of the Snowdonia mountains in Conwy, North Wales. Due to open in July this year, it ...
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News briefs
Magnum will be the official supplier of indoor training footwear...
Magnum will be the official supplier of indoor training footwear to the British troops over the next four years. In 2013, its parent company, Hi-Tec Sports UK, secured a contract with the British Ministry of Defence, which led the Magnum U.S.T. outdoor trainer to be given a NATO (North Atlantic ...
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News briefs
After cancelling the January edition of its show and declaring...
After cancelling the January edition of its show and declaring his company insolvent, Karl-Heinz Müller, the maverick organizer of Bread & Butter announced plans to stage a summer edition of the show on July 2-4, but then changed his mind and said it would run on Jan. 7-9, coinciding with ...
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News briefs
The World Sports Forum (WSF) organized by the World Federation...
The World Sports Forum (WSF) organized by the World Federation of the Sporting Goods Industry (WFSGI) drew a record of about 150 participants before the opening of Ispo Munich earlier this month. The event brought together four keynote speakers who provided sharp insights into the latest sourcing trends, updates on ...
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News briefs
Bjørn Gulden from Puma, Andrea Tomat from Lotto, Alistair Cameron...
Bjørn Gulden from Puma, Andrea Tomat from Lotto, Alistair Cameron from Asics Europe and Johan Eliasch from Head were among the top executives who gathered for a meeting at Ispo Munich to discuss wide-ranging issues in the European sports industry, from physical activity to trading conditions and selective distribution. The ...
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News briefs
The Asian Golf Industry Federation underlined the economic potential of...
The Asian Golf Industry Federation underlined the economic potential of golf courses and tourism as it outlined the program of the fourth India Golf Expo (IGE). A curtain-raiser was held earlier this month under the aegis of the Indian Golf Industry Association (IGIA) for the Expo to be held on ...
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News briefs
The weakness of the euro, which has reached its lowest...
The weakness of the euro, which has reached its lowest level in five years against the dollar, may push Dorel Industries to raise its prices in Europe. Dorel, which owns Cannondale, GT, Schwinn and other brands of bicycles, says that the strong dollar will have a hard negative impact on ...
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News briefs
Belgian newspapers have reported that A.S. Adventure was holding advanced...
Belgian newspapers have reported that A.S. Adventure was holding advanced talks with PAI, an international private equity firm based in Paris, for the takeover of the Belgian-based outdoor retail company. The A.S. Adventure group encompasses the eponymous Belgian outdoor retailer as well as Bever in the Netherlands and Cotswold Outdoor ...
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News briefs
Sports Direct International (SDI) announced last month that an investment...
Sports Direct International (SDI) announced last month that an investment company owned by Mike Ashley sold shares amounting to about 2.75 percent of the group's issued share capital, at 720 pence per share. Ashley still holds about 55.14 percent of SDI's capital and has agreed not to sell any more ...
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News briefs
Shimano has opened a new plant in the Philippines. The...
Shimano has opened a new plant in the Philippines. The facility, which reportedly represents an investment of JPY3.5 billion (around €30 million), is located at the First Philippine Industrial Park (FPIP) in Santo Tomas, Batangas. The investment is a 70-30 joint venture of Shimano with the First Philippine Holdings Corporation ...
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News briefs
The staff of Campagnolo is in turmoil following the management's...
The staff of Campagnolo is in turmoil following the management's announcement that the company will soon undergo substantial reorganization. The process will cause the lay-off of 68 employees, mainly in the manufacturing areas, out of the 399 at the company's main facility in Vicenza, in Italy's northeast. It will also ...
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News briefs
Shareholders of Alliant Techsystems gave overwhelming approval to a proposed...
Shareholders of Alliant Techsystems gave overwhelming approval to a proposed merger with Orbital Sciences, paving the way for the spin-off of Vista Outdoor, the new company that will run Bushnell, Bollé, Cébé, Serengeti and other brands of sports eyewear, firearms and ammunition. Vista Outdoor, which will go public on Feb. ...
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News briefs
Thule Group has inaugurated a big new distribution center in...
Thule Group has inaugurated a big new distribution center in Poland to service customers in Central and Eastern Europe as well as Russia and Scandinavia. The new center, which has involved investments of 65 million Swedish kronor (€6.9m-$7.8m) is located at Huta, in western Poland, where the group has operated ...
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News briefs
According to reports in Boardsports Source, Kelly Slater has made...
According to reports in Boardsports Source, Kelly Slater has made a formal offer to acquire a majority stake in Firewire. The recent move by the American surfer and 11-time world champion appears to be related to his interest in producing eco-friendly surfboards, as stabmag.com quoted him saying, it is time ...
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News briefs
Diffusion Sport, one of the leading sporting goods industry publications,...
Diffusion Sport, one of the leading sporting goods industry publications, has been integrated into Grupo Peldaño, a 30-year-old Spanish publishing group with seven other trade magazines in tourism, caravanning and other sectors. Manuel Freixas, the 63-year-old entrepreneur who founded Diffusion Sport in 1982, will continue to run it for at ...
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News briefs
Thierry Guibert has become the new chief executive of Lacoste,...
Thierry Guibert has become the new chief executive of Lacoste, replacing José-Louis Duran, who is leaving the group owned by Maus Frères since the end of 2012. Guibert, 44, has been working since 1999 within the former PPR group, now called Kering. He became the CEO of its former furniture ...
