News briefs
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News briefs
Tennis racquets market to post 9% CAGR by 2029
North America stands as the dominant region, while the amateur segment is witnessing substantial growth globally.
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News briefs
Global yoga accessories market to post 7% CAGR by 2028
The success of health and fitness clubs and the health benefits of yoga are driving growth.
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News briefs
Skateboarding equipment market poised for growth in face of increasing competition and rise of e-comm
Global skateboarding market is set for growth through 2030, driven by competitions, e-commerce and youth culture trends, says a new report.
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News briefs
StockX resale report: Asics soars 589% in 2024 as sneaker resale market evolves
While traditional powerhouses like Nike and Jordan have experienced a decline, challenger brand Asics has seen almost 600% growth in resale.
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The untapped potential of female fans in new report on sports merchandise
New research from Klarna, the AI-powered global payments network and shopping assistant, and fan intelligence company Sports Innovation Lab suggests that sportswear brands should address gender-based disparities in women’s sports merchandise accessibility. The new report, titled “Rep Her: Revealing the Unmet Demand for Women’s Sports Merchandise,” found ...
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Diving equipment market to grow at 7.5% CAGR by 2035
According to a new report by Allied Market Research, the global diving equipment market was valued at $3.5 billion in 2023 and is expected to reach $8.1 billion by 2035, a compound annual growth rate (CAGR) of 7.5 percent from 2024 to 2035. Growth is being driven by the increasing ...
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News briefs
Global fitness equipment market to accelerate at a CAGR of 3% by 2033
According to a new report by research firm Allied Market Research, part of Allied Analytics, the global fitness equipment market is expected to reach $18.4 billion by 2033, representing a compound annual growth rate (CAGR) of 3.02 percent from 2024 to 2033. By type, the cardiovascular training equipment segment was ...
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Swedish sporting goods sales decline 5.2% in Q1 2024
Sporting goods sales in Sweden declined by 5.2 percent during the period from January to March compared to the same period last year, according to Sportindex from the industry organization Svenskt Sportforum. All months showed a decrease in growth. In January, sales decreased by 6.1 percent, by 6.5 percent in ...
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Spanish e-commerce up in first nine months of 2023
Online sales in Spain for the first nine months of 2023 rose by 25.1 percent year-on-year, from €2.654 to €3.320 billion, according to Palco23, which cites the National Commission on Markets and Competition (CNMC). The sports sector accounted for €1.792 billion, or 54 percent, of the nine-month total for 2023 ...
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European sport sponsorship reached new high in 2023
According to research from the European Sponsorship Association (ESA) and Nielsen Sports, the total value of Europe’s sponsorship market increased by 6.2 percent over the past year from €29.05 billion to €30.86 billion. Sponsorship across Europe returned to pre-pandemic levels in 2023. The total volume exceeded the previous record high ...
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Super Bowl LVIII breaks TV records with thrilling showdown and star-studded lineup
Super Bowl LVIII, played at Allegiant Stadium in Las Vegas, has rewritten the TV viewership playbook in the US. CBS, under Paramount’s ownership, hosted the game, attracting an astounding average of 123.4 million viewers. This figure surges past the previous record set by Fox during Super Bowl LVII, in 2023, ...
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A record year for professional pádel
Over the course of 2023 the International Padel Federation (FIP) – which conglomerates the Premier Padel, Cupra FIP Tour and FIP Promises circuits – held 160 tournaments for some 6,000 registered players. Of these 4,874 were professionals, hailing from 72 countries, and of the professionals 1,362 (28%) were women and ...
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Sport participation enhances academic performance, new study highlights
New research has found a correlation between continued participation in sports, whether on teams or individually, and improved academic performance. The article, signed by researchers at the universities of Sydney and Manchester and titled Sport Participation for Academic Success: Evidence From the Longitudinal Study of Australian Children, was published in ...
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Cricket equipment market to post 6.7 percent CAGR by 2032
The global cricket equipment market was valued at $680.2 million in 2022, and is forecast to reach $1.3 billion by 2032, growing at a compound annual growth rate (CAGR) of 6.7 percent from 2023 to 2032, according to a new report by Allied Market Research. Growth will be driven by ...
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Record UK viewership for women’s sports in 2023
A historic surge in viewership for women’s sports on linear TV swept across the United Kingdom in 2023, according to a report by the Women’s Sport Trust. The report reveals that audience numbers for female athletics reached an all-time high. A staggering total of 46.7 million individuals tuned in to ...
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GfK see 93 percent of Europeans on a spending freeze
In a recent study, market insights firm GfK shed light on the shopping behavior of European consumers in light of rising living costs and inflation. 93 percent of consumers in Europe have already adjusted their purchasing habits as household budgets are becoming tighter, according to the GfK comparison of 15 ...
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Nike’s website gets more visits than major fashion retailers
Nike continued to outperform various fashion retailers this year in terms of visits to its website on a global basis, according to an annual study by Semrush that uses Google data. Monthly visits to its websites averaged 120 million so far this year, 3.3 percent below the level of 2020, ...
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New NPD study shows a drop in China’s sports shoe market
China’s online market for sports footwear declined by one percent to $8.9 billion during the second quarter of 2021, according to a new study by the NPD Group. The drop was due to the poor performance of international brands, which suffered from a consumer boycott launched in March because of ...
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China’s manufacturing tempo is slowing down
China’s Purchasing Managers’ Index (PMI) shrank in September for the first time since February 2020, when the coronavirus pandemic first hit the country. Power shortages and new, sporadic Covid-19 outbreaks are being blamed for the reversal, raising the likelihood of new supply chain problems. Economists are predicting a further slowdown ...
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Big audience for this summer’s UEFA championship
This year’s delayed edition of the UEFA 2020 European Championship attracted a cumulative global audience of 5.2 billion people and generated more than 7.5 million social media views and interactions. Big increases were scored in India, China and the U.S. The final of the football tournament, where Italy beat England, ...