News briefs – Page 28
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News briefsLycra launches new circularity advertising campaign
Source: The Lycra Company Sustainability Campaign print ad The Lycra Company is launching a new print and online advertising campaign, “Keep in the loop with Lycra,” aimed at driving the conversation about the circular economy in textiles. The campaign is an invitation to customers and industry professionals ...
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News briefsSurvey: Generation Z embraces second-hand movement to live more sustainably
According to a recent study by Depop, a popular e-commerce platform for second-hand fashion, and an 11-year-old management and business consulting firm based in Boston, Brain & Company, the shopping behavior of the so-called Generation Z – born between 1997 and 2012 – is not only, but predominantly driven by ...
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News briefs
Vans introduces the Eco Theory collection
Vans has introduced a new take on some of its best-known silhouettes, made from responsibly sourced materials. The new capsule collection, dubbed the “Eco Theory” line, features new takes on the Authentic, Slip-On and Style 36 models. For the Eco Theory, Vans has used materials like natural rubber, organic cotton, ...
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News briefs
Kathmandu signs new green credit facilities
Kathmandu Holdings, which owns the Kathmandu, Rip Curl and Oboz brands, has already been recognized as a certified B Corp. The company has now refinanced its credit facilities with two others where the borrowing costs are linked to the achievement of certain targets for reduced carbon emissions, transparency and labor ...
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News briefs
TNF under fire from U.S. oil industry after rejected clothing order
SGB Media reports that a U.S. oilfield company, Liberty Oilfield Services, is using billboards around Denver, a website and videos on YouTube and Twitter to pillory The North Face (TNF) for hypocrisy. Last December, TNF turned down an order from Innovex, a Texas-based oil and gas company, to buy ...
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News briefs
Dolomite backs the Clean Mont Blanc project
Dolomite, the 124-year-old Italian outdoor apparel and footwear brand owned by the Scott Sports Group, is supporting the Clean Mont Blanc project, led by the Summit Foundation and Aqualti. This cross-border initiative will see a multi-disciplinary team collect water samples for microplastic testing around the Mont Blanc Massif and organize ...
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News briefs
Under Armour celebrates Pride Month
For several years, Under Armour has been pursuing a policy of standing for equality through its “Unified” program, which helps to create a safe, friendly and empowering workplace for people who identify as LGBTQ. Unified is now one of nine “Teammate Resource Groups,” or TRGs, described as networks of more ...
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News briefs
Asics extends its collaboration with Right To Play
Asics has announced an extension of its partnership with Right To Play, an international non-profit organization that helps vulnerable children overcome the effects of war, poverty and disease through play. Asics will now support Right To Play programs in East Africa (Uganda, Burundi, Mozambique and Tanzania). Since launching their partnership ...
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News briefs
Burton calls on snowboarders to clean up their mountains
Burton Snowboards is calling for the annual Burton Clean Up Days, which started years ago with a crew of company employees picking up trash on their local mountain. Over the years, the event has grown into a movement of like-minded snowboarders cleaning up their personal playgrounds around the world. This ...
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News briefs
U.K. competition watchdog sets out “green claims” principles for businesses
In 2020, the U.K. Competition and Markets Authority (CMA) announced that it was investigating the impact of “green” marketing on consumers. A recent analysis of websites, conducted alongside other global authorities, has shown that 40 percent of green claims made online could be misleading, the CMA said. The CMA is ...
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News briefs
Kanghyuk and Hyosung team up for sustainable skiwear
A Korean fashion label, Kanghyuk, has utilized Hyosung’s waste materials to develop a special collection of sustainable skiwear with a futuristic look. The repurposed materials come from unused airbags, enough to make around 700 jackets. The collaborative skiwear collection, designed for all genders, comprises outerwear and ski pants, warm inner ...
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News briefs
New Balance partners with Returnity on waste-free sampling solution
New Balance is providing schools and clubs across the U.S. with team uniforms, which require a robust sample shipment process. Returnity, a specialist in reusable packaging integration for brands and retailers, has developed reusable shipping packaging for the Team Sports initiative at New Balance, with the objective of creating an ...
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News briefs
Surfrider Europe launches Green Sport program
The Surfrider Foundation is launching its Green Sports Hub Europe program. Over the past few years, the NGO has actively participated in sports-related projects to protect the ocean and its users. The launch of Green Sport represents the next step in Surfrider Europe’s mission to promote healthier environmental sporting practices. ...
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News briefs
Puma will remove mulesed wool by 2025
Puma has committed to stop using wool from mulesed sheep by 2025 at the latest, and will be working to source only from Responsible Wool Standard (RWS) certified wool suppliers by that date. The decision follows a campaign by the animal welfare organization Four Paws to ban mulesing of lambs. ...
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News briefs
Puma commits to make nine out of ten products with more sustainable materials by 2025
Puma has announced that by 2025, nine out of ten Puma products will be made with more sustainable materials. In 2020, the brand already achieved the milestone of sourcing 100 percent of the core materials used in its apparel and accessories (down, cotton, viscose etc.) from more sustainable sources. More ...
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News briefsNepal in humanitarian crisis, donations needed
Source: Sherpa Adventure Gear Sherpa Adventure Gear’s teams in the U.K. and Germany are receiving dramatic reports from the brand’s home country, Nepal. Medical care in the country is already at a very modest level under “normal” circumstances, but now it is catastrophic, according to the news. ...
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News briefsAllbirds helps Adidas to develop its most climate-friendly running shoe
Working in remote mode in collaboration with Allbirds for 12 months, Adidas has developed its most sustainable performance running shoe. The first 100 pairs of the co-branded model, whose prototype is called Futurecraft Footprint, is being raffled off to members of Adidas’ Creators Club at the end of May. A ...
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News briefs
Amazon issues a maiden $1bn green bond
Amazon raised $1 billion with the issuance of its first sustainability bond on May 10. The company says the proceeds will be used to invest in renewable energy, clean transport, sustainable buildings, affordable housing, and socioeconomic advancement and empowerment. The U.S.-based e-commerce giant has pledged to be carbon-free, on a ...
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News briefs
Macron partners with Go-all to promote sport in early childhood in Italy
Macron has announced a new partnership with Go-all Asilo del Calcio to encourage sports activities in early childhood. Go-all Asilo del Calcio is an Italian network of franchised “Baby Soccer Schools,” as the organization defines them on its Facebook page, for children aged 2-5. Macron will support the development of ...
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News briefs
Wintersteiger goes solar
This spring Wintersteiger has decided to derive a substantial share of its electricity from the sun. Some 2,300 square meters of photovoltaic modules, spread over on seven roofs, are now churning out 300 kWp (kilowatt peak), or enough electricity for about 60 free-standing houses. The Austrian ski service and rental ...
