All articles by Pedro Rodríguez – Page 2
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Article
All For Padel keen on the US
The Adidas license holder for padel will be launching a pickleball collection.
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News briefs
Foot Locker finds a place in the sun
The retailer is moving out of New York and to the south.
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News briefs
Another call in the US to investigate Shein, Temu
This time it’s coming from an independent government agency.
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News briefs
Fifa opens up shop in Miami
The football organization is to prepare for the World Cup 2026.
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News briefs
Agassi to kick off Indian pickleball league
The trendy raquet game is growing in India and one of the key persons in this is a tennis icon.
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Article
A search alternative through Chinese B2B AI?
Alibaba is about to introduce a conversational sourcing engine.
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News briefs
Seve Ballesteros Foundation launches first golf apparel collection
The Seve Ballesteros Foundation is introducing its first golf apparel collection to honor Seve Ballesteros and coincide with the 40th anniversary of his victory at the 1984 Open Championship. The first Seve collection features items made in cotton, cashmere and four-way stretch technical fabrics. It comprises golfing essentials like polos, ...
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News briefs
Vans introducing a second metaverse
Vans is working on a second virtual release on the games and metaverse platform Roblox, following up Vans World with Vans Word 2, according to Marketing Dive. Users of the platform will have a first look at the Mixxa, the first shoe the brand will have released before sales begin ...
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Article
Veteran sportscaster cloned for the Olympics
Like everything else these days, NBC-Universal’s coverage of this year’s Olympic Games will have an AI dimension. On its streaming service, Peacock, the network will offer “Your Daily Olympic Recap,” a ten-minute series of highlights from the previous day’s coverage narrated by an AI-generated version of the voice of Al ...
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Article
Apple seeking cheaper alternative to its VR headset
Apple appears to be directing its efforts away from a second edition of its Vision Pro headset and toward a cheaper version, according to Mac Rumors, which cites reporting by The Information. The Vision Pro’s retail price is $3,499. (The 14-inch MacBook Pro, by comparison, ranges in price from $1,599 ...
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Article
New management at Premier Padel
Premier Padel’s owner, Qatar Sports Investments (QSI), has modified the league’s management. The changes were announced to some 200 players at the BNL Italy Major, which ran from June 15 to 23 in Rome. QSI has made David Serrahima, Managing Director of the sports marketing agency Octogon, the league’s General ...
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Article
An open letter on AI, and the advent of AI OS
More than a dozen current and former employees of some major AI companies have set up a website and published an open letter to companies in the industry on it. Titled “A Right to Warn about Advanced Artificial Intelligence,” the letter acknowledges AI’s potential benefits but seeks to underscore its ...
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Article
Newcastle United introduces the SoundShirt to football
Newcastle United introduced two changes to some of its jerseys at its recent match against Tottenham Hotspur. First, the club’s front-of-shirt sponsor, Sela, a Saudi Arabian company specializing in the end-to-end development of intellectual property (IP) and in the production and management of events, donated its ad spot on the ...
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Article
Nike has a new rendition of “air”
Nike has come up with a third iteration of the “air” idea, this time with an AI twist. (We note in passing an obvious thing: that “AI” is two-thirds of “air.”) As Nike describes the proceedings, with this latest iteration – A.I.R., an acronym for ”athlete imagined revolution” – the ...
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Article
A look at racquet sports in the US
RacquetX and marketing agency LaneTerralever (LT) published a report titled Who’s on the Court: A Profile of Today’s Racquet Sports Player, available online, to lay out the results of a survey they conducted in February of this year. The sample was 506 people in the US who have played “at ...
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